Z

Student - Marketing Analyst

ZIM
Full-time
On-site
Virginia Beach, Virginia, United States
πŸ“Š Marketing Analyst

πŸ“Œ Core Information

πŸ”Ή Job Title: Student - Marketing Analyst

πŸ”Ή Company: ZIM

πŸ”Ή Location: Virginia Beach, Virginia, United States

πŸ”Ή Job Type: Part-time

πŸ”Ή Category: Marketing & Communications

πŸ”Ή Date Posted: July 3, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting internal and external communications initiatives across the organization
  • Contributing to employer branding, employee engagement, and commercial effectiveness
  • Planning, developing, and executing communication materials, marketing assets, and sales enablement content
  • Identifying continuous improvement opportunities in communication strategies

ASSUMPTION: This role is ideal for a student pursuing a degree in Marketing, Communications, Business, or a related field who is looking to gain practical experience in a corporate environment.

πŸ“‹ Key Responsibilities

βœ… Create tailored communication plans for HR internal initiatives

βœ… Design digital and print materials in ZIM’s visual style

βœ… Capture photography at internal events for social media or internal channels

βœ… Review and organize compelling customer-facing value propositions

βœ… Collaborate with trade managers and stakeholders to align on messaging and content needs

βœ… Design and update sales collateral for key services and initiatives

βœ… Provide content recommendations and support execution for market-facing campaigns

βœ… Draft marketing briefs and support ad-hoc projects

βœ… Implement ideas to improve audience engagement, content effectiveness, and visual communication

βœ… Assist in improving the execution of ZIM’s go to market strategy

ASSUMPTION: This role requires a balance of creativity and analytical thinking, with a strong focus on attention to detail and organizational skills.

🎯 Required Qualifications

Education: Pursuing a degree in Marketing, Communications, Business, or a related field

Experience: None specified, but relevant coursework or projects are a plus

Required Skills:

  • Organized, detail-oriented, and able to manage multiple projects simultaneously
  • Analytical and creative mindset
  • Proficient in English language (Speaking, reading, and writing)
  • Understanding of branding, visual communication, and content planning
  • Proficient in graphic design
  • Experience with social media content creation on LinkedIn, Instagram, and YouTube
  • High level of control in Office tools, Excel, PowerPoint, Adobe Creative Suite, or Canva

Preferred Skills:

  • Previous experience in a marketing or communications role
  • Familiarity with the logistics industry

ASSUMPTION: While not explicitly stated, having some knowledge of the logistics industry could be beneficial for understanding the context of the marketing efforts.

πŸ’° Compensation & Benefits

Salary Range: $15-$18 per hour (based on industry standards for part-time student roles in marketing)

Benefits:

  • On-the-job training and professional development opportunities
  • Flexible work schedule (20 hours per week)

Working Hours: 20 hours per week, on-site

ASSUMPTION: The salary range is estimated based on industry standards for part-time student roles in marketing. The actual salary may vary based on the candidate's skills and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Transportation, Logistics, Supply Chain, and Storage

Company Size: 201-500 employees

Founded: 1997 (as a subsidiary of ZIM Integrated Shipping Services Ltd.)

Company Description:

  • ZIM Log stands at the forefront of the logistics industry, delivering unparalleled services and solutions
  • Committed to navigating the complexities of freight forwarding with seamless precision
  • Offers a one-stop-shop for cutting-edge logistics solutions, tailored to each client's unique needs

Company Specialties:

  • Freight forwarding
  • Logistics solutions
  • Supply chain management

Company Website: www.zim-log.com

ASSUMPTION: ZIM Log is a well-established company in the logistics industry, with a strong global presence and a reputation for excellence.

πŸ“Š Role Analysis

Career Level: Entry-level (Student - Marketing Analyst)

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: On-site, 20 hours per week

Growth Opportunities:

  • Gain practical experience in marketing and communications
  • Develop skills in graphic design, content planning, and project management
  • Potential for full-time employment after graduation

ASSUMPTION: This role offers a unique opportunity for students to gain real-world experience in marketing and communications, while also developing their skills and growing professionally.

🌍 Location & Work Environment

Office Type: Corporate office

Office Location(s): Virginia Beach, Virginia, United States

Geographic Context:

  • Virginia Beach is located in the southeastern corner of Virginia
  • It offers a mix of urban and suburban environments, with a population of approximately 450,000
  • The city is known for its beaches, boardwalk, and military history

Work Schedule: 20 hours per week, on-site

ASSUMPTION: The office environment at ZIM Log is likely to be professional and collaborative, with a strong focus on teamwork and communication.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Submit application through the provided link
  • Phone or video screen with the HR department
  • In-person or video interview with the Marketing Manager
  • Background check and onboarding

Key Assessment Areas:

  • Communication skills and ability to work effectively with various teams
  • Graphic design skills and understanding of branding and visual communication
  • Analytical and problem-solving skills
  • Adaptability and ability to manage multiple projects simultaneously

Application Tips:

  • Tailor your resume to highlight relevant coursework, projects, and skills
  • Include a cover letter explaining your interest in the role and how your skills and experiences make you a strong fit
  • Prepare examples of your graphic design work to showcase during the interview

ATS Keywords: Marketing, Communications, Branding, Visual Communication, Content Planning, Graphic Design, Social Media, Office Tools, Adobe Creative Suite, Canva

ASSUMPTION: The application process at ZIM Log is likely to be competitive, with a focus on finding candidates who possess strong communication skills, attention to detail, and a passion for marketing and communications.

πŸ› οΈ Tools & Technologies

  • Office tools (Excel, PowerPoint)
  • Adobe Creative Suite (Photoshop, Illustrator, InDesign)
  • Canva
  • Social media platforms (LinkedIn, Instagram, YouTube)

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they are used daily for creating marketing materials, designing graphics, and managing social media content.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Innovative
  • Collaborative
  • Accountable

Work Style:

  • Fast-paced and dynamic
  • Team-oriented and collaborative
  • Focused on continuous improvement and innovation

Self-Assessment Questions:

  • Do I possess strong communication skills and the ability to work effectively with various teams?
  • Am I detail-oriented and able to manage multiple projects simultaneously?
  • Do I have a passion for marketing and communications, and a desire to learn and grow professionally?

ASSUMPTION: ZIM Log values candidates who are customer-focused, innovative, collaborative, and accountable, with a strong work ethic and a passion for marketing and communications.

⚠️ Potential Challenges

  • Managing multiple projects simultaneously and meeting tight deadlines
  • Adapting to a fast-paced and dynamic work environment
  • Balancing the demands of a part-time job with academic responsibilities
  • Navigating the complexities of the logistics industry

ASSUMPTION: These challenges can be overcome with strong organizational skills, attention to detail, and a commitment to continuous learning and improvement.

πŸ“ˆ Similar Roles Comparison

  • Unlike full-time marketing roles, this position is part-time and focused on supporting internal communications initiatives
  • However, it offers a unique opportunity for students to gain practical experience in marketing and communications
  • Career paths for this role may include full-time employment as a Marketing Coordinator or Specialist after graduation

ASSUMPTION: While this role is part-time and focused on internal communications, it offers valuable experience and skills that can be applied to full-time marketing roles in the future.

πŸ“ Sample Projects

  • Creating a social media campaign to promote an internal event or initiative
  • Designing a flyer or poster to advertise an upcoming company event
  • Drafting a marketing brief for a new product or service launch

ASSUMPTION: These projects are designed to give students practical experience in marketing and communications, while also contributing to the success of the company's initiatives.

❓ Key Questions to Ask During Interview

  • What are the most important qualities you're looking for in a candidate for this role?
  • How does this role support the company's overall marketing and communications strategy?
  • What opportunities are there for professional development and growth in this role?
  • How does the company support work-life balance for part-time employees?
  • What is the typical career path for someone in this role?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and your commitment to understanding the company's culture and values.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the provided link
  • Tailor your resume to highlight relevant coursework, projects, and skills
  • Include a cover letter explaining your interest in the role and how your skills and experiences make you a strong fit
  • Prepare examples of your graphic design work to showcase during the interview
  • Follow up with the HR department one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.