π Core Information
πΉ Job Title: Student - Marketing Analyst
πΉ Company: ZIM
πΉ Location: Virginia Beach, Virginia, United States
πΉ Job Type: Part-time
πΉ Category: Marketing & Communications
πΉ Date Posted: July 3, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting internal and external communications initiatives across the organization
- Contributing to employer branding, employee engagement, and commercial effectiveness
- Planning, developing, and executing communication materials, marketing assets, and sales enablement content
- Identifying continuous improvement opportunities in communication strategies
ASSUMPTION: This role is ideal for a student pursuing a degree in Marketing, Communications, Business, or a related field who is looking to gain practical experience in a corporate environment.
π Key Responsibilities
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Create tailored communication plans for HR internal initiatives
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Design digital and print materials in ZIMβs visual style
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Capture photography at internal events for social media or internal channels
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Review and organize compelling customer-facing value propositions
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Collaborate with trade managers and stakeholders to align on messaging and content needs
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Design and update sales collateral for key services and initiatives
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Provide content recommendations and support execution for market-facing campaigns
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Draft marketing briefs and support ad-hoc projects
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Implement ideas to improve audience engagement, content effectiveness, and visual communication
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Assist in improving the execution of ZIMβs go to market strategy
ASSUMPTION: This role requires a balance of creativity and analytical thinking, with a strong focus on attention to detail and organizational skills.
π― Required Qualifications
Education: Pursuing a degree in Marketing, Communications, Business, or a related field
Experience: None specified, but relevant coursework or projects are a plus
Required Skills:
- Organized, detail-oriented, and able to manage multiple projects simultaneously
- Analytical and creative mindset
- Proficient in English language (Speaking, reading, and writing)
- Understanding of branding, visual communication, and content planning
- Proficient in graphic design
- Experience with social media content creation on LinkedIn, Instagram, and YouTube
- High level of control in Office tools, Excel, PowerPoint, Adobe Creative Suite, or Canva
Preferred Skills:
- Previous experience in a marketing or communications role
- Familiarity with the logistics industry
ASSUMPTION: While not explicitly stated, having some knowledge of the logistics industry could be beneficial for understanding the context of the marketing efforts.
π° Compensation & Benefits
Salary Range: $15-$18 per hour (based on industry standards for part-time student roles in marketing)
Benefits:
- On-the-job training and professional development opportunities
- Flexible work schedule (20 hours per week)
Working Hours: 20 hours per week, on-site
ASSUMPTION: The salary range is estimated based on industry standards for part-time student roles in marketing. The actual salary may vary based on the candidate's skills and experience.
π Applicant Insights
π Company Context
Industry: Transportation, Logistics, Supply Chain, and Storage
Company Size: 201-500 employees
Founded: 1997 (as a subsidiary of ZIM Integrated Shipping Services Ltd.)
Company Description:
- ZIM Log stands at the forefront of the logistics industry, delivering unparalleled services and solutions
- Committed to navigating the complexities of freight forwarding with seamless precision
- Offers a one-stop-shop for cutting-edge logistics solutions, tailored to each client's unique needs
Company Specialties:
- Freight forwarding
- Logistics solutions
- Supply chain management
Company Website: www.zim-log.com
ASSUMPTION: ZIM Log is a well-established company in the logistics industry, with a strong global presence and a reputation for excellence.
π Role Analysis
Career Level: Entry-level (Student - Marketing Analyst)
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, 20 hours per week
Growth Opportunities:
- Gain practical experience in marketing and communications
- Develop skills in graphic design, content planning, and project management
- Potential for full-time employment after graduation
ASSUMPTION: This role offers a unique opportunity for students to gain real-world experience in marketing and communications, while also developing their skills and growing professionally.
π Location & Work Environment
Office Type: Corporate office
Office Location(s): Virginia Beach, Virginia, United States
Geographic Context:
- Virginia Beach is located in the southeastern corner of Virginia
- It offers a mix of urban and suburban environments, with a population of approximately 450,000
- The city is known for its beaches, boardwalk, and military history
Work Schedule: 20 hours per week, on-site
ASSUMPTION: The office environment at ZIM Log is likely to be professional and collaborative, with a strong focus on teamwork and communication.
πΌ Interview & Application Insights
Typical Process:
- Submit application through the provided link
- Phone or video screen with the HR department
- In-person or video interview with the Marketing Manager
- Background check and onboarding
Key Assessment Areas:
- Communication skills and ability to work effectively with various teams
- Graphic design skills and understanding of branding and visual communication
- Analytical and problem-solving skills
- Adaptability and ability to manage multiple projects simultaneously
Application Tips:
- Tailor your resume to highlight relevant coursework, projects, and skills
- Include a cover letter explaining your interest in the role and how your skills and experiences make you a strong fit
- Prepare examples of your graphic design work to showcase during the interview
ATS Keywords: Marketing, Communications, Branding, Visual Communication, Content Planning, Graphic Design, Social Media, Office Tools, Adobe Creative Suite, Canva
ASSUMPTION: The application process at ZIM Log is likely to be competitive, with a focus on finding candidates who possess strong communication skills, attention to detail, and a passion for marketing and communications.
π οΈ Tools & Technologies
- Office tools (Excel, PowerPoint)
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Canva
- Social media platforms (LinkedIn, Instagram, YouTube)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they are used daily for creating marketing materials, designing graphics, and managing social media content.
π Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Accountable
Work Style:
- Fast-paced and dynamic
- Team-oriented and collaborative
- Focused on continuous improvement and innovation
Self-Assessment Questions:
- Do I possess strong communication skills and the ability to work effectively with various teams?
- Am I detail-oriented and able to manage multiple projects simultaneously?
- Do I have a passion for marketing and communications, and a desire to learn and grow professionally?
ASSUMPTION: ZIM Log values candidates who are customer-focused, innovative, collaborative, and accountable, with a strong work ethic and a passion for marketing and communications.
β οΈ Potential Challenges
- Managing multiple projects simultaneously and meeting tight deadlines
- Adapting to a fast-paced and dynamic work environment
- Balancing the demands of a part-time job with academic responsibilities
- Navigating the complexities of the logistics industry
ASSUMPTION: These challenges can be overcome with strong organizational skills, attention to detail, and a commitment to continuous learning and improvement.
π Similar Roles Comparison
- Unlike full-time marketing roles, this position is part-time and focused on supporting internal communications initiatives
- However, it offers a unique opportunity for students to gain practical experience in marketing and communications
- Career paths for this role may include full-time employment as a Marketing Coordinator or Specialist after graduation
ASSUMPTION: While this role is part-time and focused on internal communications, it offers valuable experience and skills that can be applied to full-time marketing roles in the future.
π Sample Projects
- Creating a social media campaign to promote an internal event or initiative
- Designing a flyer or poster to advertise an upcoming company event
- Drafting a marketing brief for a new product or service launch
ASSUMPTION: These projects are designed to give students practical experience in marketing and communications, while also contributing to the success of the company's initiatives.
β Key Questions to Ask During Interview
- What are the most important qualities you're looking for in a candidate for this role?
- How does this role support the company's overall marketing and communications strategy?
- What opportunities are there for professional development and growth in this role?
- How does the company support work-life balance for part-time employees?
- What is the typical career path for someone in this role?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and your commitment to understanding the company's culture and values.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume to highlight relevant coursework, projects, and skills
- Include a cover letter explaining your interest in the role and how your skills and experiences make you a strong fit
- Prepare examples of your graphic design work to showcase during the interview
- Follow up with the HR department one week after submission to confirm receipt of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.