📌 Core Information
🔹 Job Title: Supervisor, Brand and Trade Marketing
🔹 Company: Mann+Hummel GmbH
🔹 Location: Shanghai, Shanghai, China
🔹 Job Type: On-site
🔹 Category: 🎨 Brand & Creative Marketing, 🏪 Trade Marketing
🔹 Date Posted: Thu Apr 03 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
📌 Essential Job Details
🚀 Job Overview
Key aspects of this role include:
- Managing work across multiple marketing areas, with a focus on brand and product marketing.
- Defining customer segments and crafting tailored messaging strategies.
- Developing comprehensive marketing strategies and plans.
- Conducting market analysis to identify and leverage opportunities.
ASSUMPTION: It is assumed that the supervisor role entails a blend of strategic oversight and hands-on involvement in marketing projects, based on typical responsibilities for similar roles in the industry.
📋 Key Responsibilities
✅ Defining targeted customer segments and associated messaging.
✅ Developing marketing strategies and plans.
✅ Managing product and brand with P&L accountability.
✅ Analyzing markets to identify opportunities and determine product requirements.
✅ Creating or coordinating the production and distribution of advertising and promotional materials.
✅ Gathering and analyzing marketplace trends and customer data.
ASSUMPTION: Responsibilities likely include leadership and coordination of cross-functional marketing teams to achieve strategic objectives.
🎯 Required Qualifications
Education: University degree in business administration, marketing, or equivalent.
Experience: 5+ years of relevant work experience in the automotive aftermarket sector and 3+ years of leadership experience.
Required Skills:
- Digital marketing expertise, including social media and e-commerce marketing.
- Strong business acumen in the automotive aftermarket.
- Effective communication and leadership skills.
- Results-oriented with strong organizational and coordination capabilities.
Preferred Skills:
- Experience with cross-functional team leadership.
- Entrepreneurial skills and self-initiative.
ASSUMPTION: Skills and experience requirements are typical for supervisory marketing roles in similar industry environments, inferred from the core responsibilities mentioned.
💰 Compensation & Benefits
Salary Range: Not specified; competitive industry rates are expected.
Benefits:
- Potential for career advancement within a global company.
- Professional development and continuous learning opportunities.
- Comprehensive benefits typical for the automotive sector.
Working Hours: 40 hours per week, with potential for flexible arrangements based on project needs.
ASSUMPTION: Benefits are inferred based on common industry practices and the company's scale; specifics should be confirmed with the employer.
📌 Applicant Insights
🔍 Company Context
Industry: Environmental Services, with a focus on filtration technology.
Company Size: 10,001+ employees, offering diverse career pathways and stability.
Founded: 1941
Company Description:
- A leading global entity in filtration technology, supporting industries with innovative solutions.
- Contributes significantly to sustainable practices through its product portfolio.
- Operates over 80 locations worldwide, facilitating international career opportunities.
Company Specialties:
- Indoor Air Quality
- Filtration Solutions for Alternative Drives
- Digital Transformation / IoT Applications
Company Website: https://www.mann-hummel.com
ASSUMPTION: The company description is expanded based on known industry and company performance metrics.
📊 Role Analysis
Career Level: Mid to Senior Level
Reporting Structure: Likely reports to a senior marketing manager or director.
Work Arrangement: On-site, with modern facilities in a metropolitan location.
Growth Opportunities:
- Advancement within brand management or strategic roles.
- Opportunities to lead regional marketing initiatives.
- Cross-functional roles in marketing analytics or strategy.
ASSUMPTION: Growth pathways are derived from typical career trajectories in marketing leadership positions within large corporations.
🌍 Location & Work Environment
Office Type: Corporate office with comprehensive amenities to support collaborative work.
Office Location(s): Central Shanghai, a major hub for commerce and innovation.
Geographic Context:
- Prime location offering vibrant business and cultural experiences.
- Excellent public transport links and infrastructure.
- Dynamic urban environment supporting professional networking.
Work Schedule: Standard business hours, potential for flex-time arrangements.
ASSUMPTION: Work environment assumptions are based on common corporate settings in international offices within major cities.
💼 Interview & Application Insights
Typical Process:
- Application review and initial HR screening.
- Technical and behavioral interviews with team leaders.
- Final round interviews focusing on strategic fit and leadership potential.
Key Assessment Areas:
- Leadership and team management skills.
- Strategic thinking in marketing and brand development.
- Ability to analyze market trends and customer insights.
Application Tips:
- Emphasize digital marketing achievements in your application.
- Prepare examples of successful marketing strategies or campaigns.
- Demonstrate understanding of the automotive aftermarket.
ATS Keywords: Brand Management, Marketing Strategy, Digital Marketing, Leadership Skills
ASSUMPTION: Application insights are emphasized based on typical recruitment processes for marketing supervisory roles.
🛠️ Tools & Technologies
- Digital marketing platforms (e.g., Google Analytics, Facebook Ads Manager)
- Customer Relationship Management systems (e.g., Salesforce, HubSpot)
- Market research tools (e.g., Nielsen, SEMrush)
ASSUMPTION: Tools listed are commonly used in the industry to fulfill responsibilities mentioned in the description.
👔 Cultural Fit Considerations
Company Values:
- Commitment to sustainability and environmental impact.
- Innovation and continuous improvement.
- Collaboration across diverse teams and functions.
Work Style:
- Dynamic and adaptable to fast-paced environments.
- Strong emphasis on achieving measurable results.
- Open and collaborative communication style.
Self-Assessment Questions:
- How do you approach leadership in a complex project environment?
- What strategies do you use to stay ahead of market trends?
- Can you provide an example of a successful campaign you led?
ASSUMPTION: Cultural fit considerations are construed from typical company values in the environmental services sector.
⚠️ Potential Challenges
- Navigating complex market dynamics in the automotive sector.
- Integrating cross-functional initiatives across global teams.
- Balancing strategic priorities with day-to-day operations.
- Adapting to fast-paced digital changes in marketing.
ASSUMPTION: Potential challenges are inferred from the broad responsibilities and industry environment described.
📈 Similar Roles Comparison
- Marketing Manager in a multinational context (greater focus on regional strategy execution).
- Brand Marketing Director (higher emphasis on brand storytelling and expansion).
- Digital Marketing Lead (more specialized in online channels and analytics).
ASSUMPTION: Role comparisons are extrapolated based on comparable positions in the industry with similar skill sets.
📝 Sample Projects
- Developing and launching a new product line marketing campaign.
- Conducting a comprehensive market analysis for emerging automotive trends.
- Implementing a cross-channel digital marketing strategy.
ASSUMPTION: Sample projects suggested are based on typical activities associated with the described responsibilities.
❓ Key Questions to Ask During Interview
- What are the current strategic goals for the brand and trade marketing team?
- How does this role integrate with other departments within the company?
- What digital marketing tools and platforms are prioritized here?
- How is success measured in this role?
- What professional development opportunities are available?
ASSUMPTION: Interview questions are crafted to align with prospective role alignment and candidate interest.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the company website: MANN+HUMMEL
- Ensure your resume includes relevant digital marketing and leadership experience.
- Prepare to discuss examples of market-driven strategies and results achieved.
- Research MANN+HUMMEL's recent market activities to inform your application.
- Tailor your cover letter to express alignment with company values and sustainability focus.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
