Sustainability Content Strategist

📌 Core Information

🔹 Job Title: Sustainability Content Strategist

🔹 Company: Hire Digital

🔹 Location: Bangalore, Karnātaka, India

🔹 Job Type: Contractor (Remote)

🔹 Category: Marketing Services

🔹 Date Posted: May 26, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Developing and executing content strategies focused on LinkedIn and sustainability communications for B2B technology clients.
• Creating thought leadership and campaign content, including whitepapers, blog articles, and executive posts.
• Collaborating with stakeholders to ensure alignment with sustainability frameworks and brand positioning.
• Analyzing content performance and refining strategies based on engagement and conversion metrics.

ASSUMPTION: This role requires a strategic thinker with a strong background in content strategy, B2B tech, and sustainability communications. Familiarity with LinkedIn strategy and digital storytelling is crucial for success.

📋 Key Responsibilities

✅ Own and execute content strategies focused on LinkedIn and sustainability communications for B2B technology clients.

✅ Develop and manage content calendars tailored to LinkedIn, aligning with marketing goals, product launches, and ESG milestones.

✅ Lead creation of thought leadership and campaign content, including whitepapers, blog articles, executive posts, ESG reports, infographics, and web copy.

✅ Collaborate closely with ESG, product, and marketing stakeholders to ensure alignment with sustainability frameworks (e.g., GRI, SASB, TCFD).

✅ Translate complex technical and environmental topics into accessible, engaging content for enterprise decision-makers.

✅ Analyze content performance on LinkedIn and across digital channels, refining strategies based on engagement and conversion metrics.

✅ Ensure all messaging supports brand positioning, compliance, and communication best practices.

ASSUMPTION: This role requires a high level of collaboration and strategic thinking. The ideal candidate will be comfortable working across teams and time zones.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field. A Master's degree would be an asset.

Experience: Previous content strategy roles, with proven success in B2B tech and sustainability communications. A minimum of 5-10 years of experience is required.

Required Skills:

• Excellent writing and editing skills with the ability to simplify complex ESG or technical topics.
• Familiarity with sustainability disclosure standards and enterprise communications.
• Proficiency with content planning tools, SEO, analytics platforms, and digital storytelling.
• Collaborative, strategic thinker comfortable working across teams and time zones.

Preferred Skills:

• Experience with B2B tech and sustainability communications in the Asia-Pacific region.
• Fluency in multiple languages, with a strong command of English.

ASSUMPTION: Candidates with a strong portfolio showcasing their writing and content strategy skills will have a significant advantage.

💰 Compensation & Benefits

Salary Range: INR 1,200,000 - 1,800,000 per annum (Estimated based on industry standards for a senior content strategist role in Bangalore)

Benefits:

• Flexible work hours and remote work arrangement
• Opportunity to work with global clients and teams
• Professional development opportunities

Working Hours: Full-time (40 hours per week), with flexibility to work across different time zones

ASSUMPTION: The salary range is estimated based on industry standards for a senior content strategist role in Bangalore. The actual salary may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Hire Digital operates in the marketing services industry, providing digital marketing, content creation, and design services to enterprises and high-growth startups.

Company Size: Hire Digital has 51-200 employees, providing a mid-sized company environment where applicants can expect a structured yet agile work culture.

Founded: Hire Digital was founded in 2015, with its headquarters in Singapore. It has since expanded its operations to include offices in San Francisco and New York.

Company Description:

• Hire Digital helps enterprises and high-growth startups build and enhance their digital capabilities by curating top digital marketing talents, developers, and designers.
• The company offers a rigorous screening process to match clients with suitable talents within 48 hours, with a first match success rate of 96%.
• Hire Digital enables clients to reduce overheads, boost efficiency, and accelerate time to market by providing on-demand teams for key priorities.

Company Specialties:

• ABM (Account-Based Marketing)
• Demand Generation
• Performance Marketing
• Inbound Marketing
• SEO
• Design
• Software Development
• Marketing Automation
• Content Marketing
• Content Writing
• Customer Intelligence
• Email Marketing
• Brand Marketing
• Social Media Marketing
• Influencer Marketing
• Growth Marketing
• PR
• Field Marketing
• UI/UX
• CRM

Company Website: hiredigital.com

ASSUMPTION: Applicants should expect a fast-paced, dynamic work environment with a strong focus on client satisfaction and project delivery.

📊 Role Analysis

Career Level: This role is at the senior specialist level, requiring a high degree of expertise in content strategy, sustainability communications, and B2B tech marketing.

Reporting Structure: The Sustainability Content Strategist will report directly to the Content Director or a similar role, working closely with cross-functional teams, including ESG, product, and marketing.

Work Arrangement: This role is remote-friendly, with flexibility to work across different time zones. Applicants should expect to collaborate with global teams and clients.

Growth Opportunities:

• Progression to a leadership role, such as Content Manager or Content Director, as the company grows and expands its offerings.
• Expanding expertise in sustainability communications and B2B tech marketing, with opportunities to work on diverse projects and clients.
• Potential to develop skills in related areas, such as digital marketing, SEO, or project management.

ASSUMPTION: The growth opportunities in this role will depend on the candidate's performance, the company's expansion, and the availability of suitable positions.

🌍 Location & Work Environment

Office Type: Remote-friendly, with a strong focus on virtual collaboration and communication.

Office Location(s): Hire Digital has offices in Singapore, San Francisco, and New York. However, this role is remote-friendly and can be performed from anywhere in India.

Geographic Context:

• Bangalore is the capital of the Indian state of Karnataka and is known for its thriving tech industry and startup ecosystem.
• The city offers a mix of traditional Indian culture and modern urban living, with a diverse range of dining, entertainment, and recreational options.
• Bangalore has a tropical savanna climate, with warm and humid weather throughout the year.

Work Schedule: Full-time (40 hours per week), with flexibility to work across different time zones. Applicants should expect to work collaboratively with global teams and clients.

ASSUMPTION: The work environment for this role is primarily virtual, with a strong emphasis on communication, collaboration, and project delivery.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the Hire Digital recruitment team
• Content strategy test or case study presentation
• Final interview with the Content Director or a similar role

Key Assessment Areas:

• Writing and editing skills
• Content strategy and planning
• Familiarity with sustainability disclosure standards and enterprise communications
• Collaboration and communication skills
• Cultural fit and alignment with Hire Digital's values

Application Tips:

• Tailor your resume and cover letter to highlight your content strategy, sustainability communications, and B2B tech marketing experience.
• Include relevant examples of your writing and content strategy work, showcasing your ability to simplify complex topics and engage enterprise audiences.
• Demonstrate your understanding of LinkedIn strategy and digital storytelling in your application materials.

ATS Keywords: Content Strategy, Sustainability Communications, LinkedIn Strategy, Writing, Editing, ESG Standards, Digital Storytelling, Analytics, SEO, Collaboration, Strategic Thinking, Content Planning, Technical Communication, Campaign Development, Thought Leadership, Content Management

ASSUMPTION: The application process for this role may vary depending on the specific needs of the hiring manager and the company's current recruitment priorities.

🛠️ Tools & Technologies

• Content planning tools (e.g., Trello, Asana, or Monday.com)
• SEO tools (e.g., SEMrush, Ahrefs, or Moz)
• Analytics platforms (e.g., Google Analytics, Adobe Analytics, or Mixpanel)
• Digital storytelling tools (e.g., Canva, Piktochart, or Adobe Creative Suite)
• Project management tools (e.g., JIRA, Asana, or Trello)

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the client's preferences and the project's requirements.

👔 Cultural Fit Considerations

Company Values:

• Client-centric: We put our clients first and strive to exceed their expectations.
• Quality-driven: We deliver high-quality work that meets or exceeds industry standards.
• Collaborative: We work together to achieve our goals and support each other's success.
• Innovative: We continuously seek new and better ways to solve problems and improve our services.
• Adaptable: We embrace change and are open to learning and growth.

Work Style:

• Remote-friendly, with a strong emphasis on virtual collaboration and communication
• Fast-paced and dynamic, with a focus on project delivery and client satisfaction
• Results-driven, with a focus on measurable outcomes and continuous improvement

Self-Assessment Questions:

• Do you have a proven track record of developing and executing successful content strategies for B2B tech clients?
• Are you comfortable working remotely and collaborating with global teams and clients?
• Do you have a strong understanding of sustainability disclosure standards and enterprise communications?
• Are you able to simplify complex technical and environmental topics and engage enterprise audiences?

ASSUMPTION: Applicants should assess their fit with Hire Digital's company values and work style, as well as their ability to meet the specific requirements of this role.

⚠️ Potential Challenges

• Managing multiple projects and clients simultaneously, with varying priorities and deadlines
• Working across different time zones and collaborating with global teams
• Keeping up with the latest trends and best practices in content strategy, sustainability communications, and B2B tech marketing
• Adapting to the unique needs and preferences of each client, while maintaining a consistent brand voice and messaging

ASSUMPTION: The potential challenges in this role are typical for a senior content strategist position in a fast-paced, client-focused marketing agency.

📈 Similar Roles Comparison

• This role is similar to a Senior Content Strategist or Content Manager position in a marketing agency or a corporate communications department.
• However, this role has a specific focus on sustainability communications and B2B tech marketing, with a strong emphasis on LinkedIn strategy and digital storytelling.
• Compared to other content strategy roles, this position offers the opportunity to work with a diverse range of global clients and projects, with a strong emphasis on project delivery and client satisfaction.

ASSUMPTION: Applicants should consider the unique aspects of this role and how it compares to other content strategy positions in the industry.

📝 Sample Projects

• Developing a comprehensive content strategy for a B2B tech client, focusing on LinkedIn and sustainability communications, to position them as thought leaders in their industry.
• Creating a series of blog articles and whitepapers on emerging trends in sustainability and technology, tailored to enterprise audiences and aligned with the client's brand voice and messaging.
• Managing a team of content creators to develop and execute a campaign focused on a client's ESG initiatives, with a goal of increasing brand awareness and engagement among enterprise decision-makers.

ASSUMPTION: The specific projects in this role will vary depending on the client's needs and the company's current priorities.

❓ Key Questions to Ask During Interview

• Can you describe the typical client profile for this role, and how the content strategy and messaging approach may vary depending on the client's industry and target audience?
• How does Hire Digital support the professional development and growth of its content strategists?
• Can you provide examples of how the company has adapted its content strategy and messaging approach to reflect changes in the sustainability landscape or market trends?
• How does Hire Digital ensure that its content strategies align with the client's brand voice, messaging, and overall marketing objectives?
• What are the key performance indicators (KPIs) used to measure the success of a content strategy in this role, and how are they tracked and reported?

ASSUMPTION: Applicants should use the interview process to gain a deeper understanding of the role, the company, and the team they will be working with.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your content strategy, sustainability communications, and B2B tech marketing experience.
• Include relevant examples of your writing and content strategy work, showcasing your ability to simplify complex topics and engage enterprise audiences.
• Demonstrate your understanding of LinkedIn strategy and digital storytelling in your application materials.
• Follow up with the Hire Digital recruitment team within one week of submitting your application to confirm receipt and inquire about next steps.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.