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Technical Campaign Manager, Programmatic Sales Operations

NBCUniversal
Full-time
On-site
New York, United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Technical Campaign Manager, Programmatic Sales Operations

πŸ”Ή Company: NBCUniversal

πŸ”Ή Location: New York, United States (Hybrid)

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Entertainment Providers

πŸ”Ή Date Posted: April 8, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Hybrid (3 days in-office)

πŸš€ Job Overview

Key aspects of this role include:

  • Overseeing programmatic deal lifecycle, ensuring digital assets remain in-spec
  • Troubleshooting technical issues and leading client calls
  • Collaborating with sales and planning teams for campaign fulfillment
  • Analyzing creative failures and trends within ad distributors/DSPs
  • Supporting sports live events, including weekends

ASSUMPTION: This role requires a strong understanding of the programmatic advertising ecosystem and excellent client relationship skills.

πŸ“‹ Key Responsibilities

βœ… Identifying and resolving technical issues with bids for guaranteed and non-guaranteed deal types

βœ… Leading live troubleshooting calls with clients, alongside Campaign Manager counterpart

βœ… Attending weekly POD meetings to ensure sales, planning, and operations are in lockstep

βœ… Setting up regularly cadenced reporting to identify trends amongst creative failures within various ad distributors/DSPs

βœ… Gaining knowledge within the Programmatic ecosystem to better support internal and external partners

βœ… Direct interaction with Programmatic Sales Team and Clients to ensure campaign fulfillment

βœ… Advanced knowledge on programmatic deal setup within various SSPs, such as FreeWheel and Google Ad Manager

βœ… Must be self-motivated, able to work independently, and multitask efficiently

βœ… Must be organized, detail-oriented, and have great attention to accuracy

ASSUMPTION: This role requires strong problem-solving, troubleshooting, and communication skills to succeed.

🎯 Required Qualifications

Education: Bachelor's degree or equivalent experience

Experience: 2+ years of experience in Digital Sales Operations

Required Skills:

  • Understanding of programmatic advertising ecosystem
  • Excellent client relationship and interpersonal skills
  • Prior experience trafficking in DSP and/or SSP
  • Fluency in the language of digital media: impressions, CTR, CPMs, eCPMs, etc.
  • Keen problem-solving and troubleshooting abilities
  • Strong verbal/written communication skills and ability to prioritize tasks
  • Detail-oriented and ability to thrive in a fast-paced environment

Preferred Skills:

  • Interest in DSP nuances

ASSUMPTION: Candidates with experience in digital sales operations and a strong understanding of the programmatic advertising ecosystem are most likely to succeed in this role.

πŸ’° Compensation & Benefits

Salary Range: $70,000 - $90,000 (Based on industry standards for the role, experience level, and location)

Benefits:

  • Medical, Dental, and Vision Insurance
  • 401(k)
  • Paid Leave
  • Tuition Reimbursement
  • Discounts and Perks

Working Hours: Full-time, with flexibility for live event support

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on factors such as skills, experience, and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Entertainment Providers

Company Size: 10,001+ employees (Large enterprise)

Founded: NBCUniversal is a subsidiary of Comcast Corporation, which was founded in 1963.

Company Description:

  • Creates world-class content distributed across film, television, streaming, theme parks, and consumer experiences
  • Owns and operates leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock
  • Strives for diversity, equity, and inclusion, fostering a culture where employees feel supported, embraced, and heard

Company Specialties:

  • Content creation and distribution
  • Theme parks and attractions
  • News and entertainment programming

Company Website: NBCUniversal.com

ASSUMPTION: NBCUniversal is a large, well-established company with a diverse range of brands and content. Applicants should be comfortable working in a large organization with multiple moving parts.

πŸ“Š Role Analysis

Career Level: Mid-level, with opportunities for growth and advancement

Reporting Structure: Reports to the Programmatic Sales Operations Manager

Work Arrangement: Hybrid (3 days in-office, 2 days remote)

Growth Opportunities:

  • Advancement within the Programmatic Sales Operations team
  • Expansion into other areas of NBCUniversal's advertising suite
  • Potential to work on high-profile, live events

ASSUMPTION: This role offers opportunities for growth and development within NBCUniversal's advertising platforms and operations.

🌍 Location & Work Environment

Office Type: Hybrid (3 days in-office, 2 days remote)

Office Location(s): 1221 Avenue of the Americas, New York, NY 10020

Geographic Context:

  • New York City is a major media hub with numerous entertainment and news organizations
  • NBCUniversal's headquarters offers a dynamic work environment with access to various resources and amenities
  • The hybrid work arrangement provides flexibility while maintaining in-person collaboration

Work Schedule: Full-time, with flexibility for live event support

ASSUMPTION: Applicants should be comfortable working in a hybrid environment and be prepared to support live events on weekends as needed.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • In-person interview with the Programmatic Sales Operations Manager
  • Final interview with the Director of Programmatic Sales Operations

Key Assessment Areas:

  • Technical knowledge of programmatic advertising ecosystem
  • Problem-solving and troubleshooting skills
  • Client relationship and communication skills
  • Attention to detail and organizational skills

Application Tips:

  • Highlight relevant experience in digital sales operations and programmatic advertising
  • Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications
  • Prepare examples of how you've successfully troubleshot technical issues and ensured campaign fulfillment

ATS Keywords: Programmatic, Sales Operations, Campaign Management, Digital Sales Operations, Technical Troubleshooting, Client Relationship Management, Ad Distribution, DSP, SSP, FreeWheel, Google Ad Manager

ASSUMPTION: Applicants should tailor their application materials to include relevant keywords and demonstrate their understanding of the programmatic advertising ecosystem.

πŸ› οΈ Tools & Technologies

  • FreeWheel
  • Google Ad Manager
  • DSPs (Demand-Side Platforms)
  • SSPs (Supply-Side Platforms)

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Inclusion
  • Empowerment
  • Educating, Entertaining, and Empowering through our platforms

Work Style:

  • Collaborative
  • Fast-paced
  • Detail-oriented

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative environment?
  • Are you comfortable working with clients and troubleshooting technical issues?
  • Do you have a strong attention to detail and a commitment to ensuring campaign fulfillment?

ASSUMPTION: Applicants should assess their fit with NBCUniversal's company values and work style before applying.

⚠️ Potential Challenges

  • Managing multiple campaigns and priorities simultaneously
  • Supporting live events, including weekends
  • Working with a diverse range of clients and stakeholders
  • Keeping up with the rapidly evolving programmatic advertising ecosystem

ASSUMPTION: Applicants should be prepared to manage multiple priorities, support live events, and adapt to changes in the programmatic advertising ecosystem.

πŸ“ˆ Similar Roles Comparison

  • This role is specifically focused on managing the Sports Programmatic business and supporting sports live events
  • Industry-specific context: NBCUniversal's sports programming includes NBC Sports, Golf Channel, and Telemundo Deportes
  • Career path comparison: This role can lead to advancement within NBCUniversal's advertising platforms and operations or expansion into other areas of the company

ASSUMPTION: Applicants should understand the unique focus of this role and how it fits within NBCUniversal's broader advertising suite and sports programming.

πŸ“ Sample Projects

  • Troubleshooting a high-profile live event campaign with a tight turnaround
  • Analyzing creative failures and identifying trends within various ad distributors/DSPs
  • Collaborating with the sales team to ensure campaign fulfillment for a complex, multi-platform campaign

ASSUMPTION: These sample projects demonstrate the types of challenges and opportunities applicants may face in this role.

❓ Key Questions to Ask During Interview

  • How does this role support NBCUniversal's sports programming and live events?
  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does this role collaborate with other teams within NBCUniversal's advertising suite and sports programming?
  • What opportunities are there for growth and advancement within this role and NBCUniversal?
  • How does NBCUniversal support work-life balance for employees in this role?

ASSUMPTION: Applicants should ask thoughtful questions to demonstrate their interest in the role and understanding of the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant experience and skills
  • Prepare examples of how you've successfully troubleshot technical issues and ensured campaign fulfillment
  • Follow up with the hiring manager one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.