O

Temporary Growth Marketing Manager

OLLY
Full-time
On-site
San Francisco, California, United States
πŸš€ Growth Marketing
πŸ“Œ Core Information

- Job Title: Temporary Growth Marketing Manager
- Company: OLLY
- Location: San Francisco, California, United States
- Job Type: Temporary
- Date Posted: May 9, 2025

πŸš€ Job Overview

Key aspects of this role include:

- Managing and optimizing media campaigns across traditional and digital channels to drive brand awareness and performance.
- Collaborating with cross-functional teams and advertising agencies to deliver effective marketing strategies.
- Balancing disruptive and innovative ideas with practical, proven tactics.
- Analyzing data and elevating key insights to various internal audiences.
- Being flexible in the face of unexpected strategy shifts.

ASSUMPTION: This role requires a strong focus on media strategy and planning, with a balance between creativity and data-driven decision making. The ideal candidate will have experience managing multi-channel media plans and delivering against revenue and brand goals.

πŸ“‹ Key Responsibilities

- Brand Campaign Media: Support media agency in strategy & planning, execution, optimization, and measurement to drive awareness and HHP across specific tactics of audio, media partnerships, and programmatic banners.
- Performance Marketing: Drive performance marketing execution to deliver growth of DTC and Ecomm channels with a full-funnel mindset, partnering with channel owners on Amazon, Omni, and Olly.com with specific tactics of affiliate marketing, paid search, and shoppable media.
- Measurement: Partner with Insights team to deliver ongoing clear, insight-driven, and actionable reporting that delivers meaningful insights and real-time optimizations.
- Integration: Represent paid media as a subject matter expert and drive integration with cross-functional partners in creative via campaign briefing and ongoing asset optimization and management.

ASSUMPTION: The role requires a strong understanding of both brand and performance marketing, with the ability to balance short-term performance goals with long-term brand building strategies.

🎯 Required Qualifications

- Education: Bachelor's degree in Marketing, Advertising, or a related field.
- Experience: 5-7 years in media strategy and planning, with a focus on upper and lower funnel advertising campaigns that deliver measurable revenue.
- Required Skills:
- Proven experience planning media for fast-growing brands and/or managing media agencies.
- Highly collaborative and ability to integrate media efforts with cross-functional teams.
- Ability to balance disruptive and innovative ideas with practical, proven tactics.
- Ability to analyze data and elevate key insights to various internal audiences.
- Ability to be flexible in the face of unexpected strategy shifts.
- Highly organized, detail-oriented, and self-motivated.
- Comfortable in a data-driven business environment.
- Proficient in Excel and other MS Office products.

ASSUMPTION: The ideal candidate will have a strong background in media strategy and planning, with a proven track record of driving results in a fast-paced environment.

πŸ’° Compensation & Benefits

- Salary Range: $55 - $65/hr (dependent on experience)
- Benefits: Not specified
- Working Hours: 40 hours/week, 12-month temporary position

ASSUMPTION: The salary range provided is an estimate based on the role, experience level, and location. The actual salary may vary based on the candidate's qualifications and the company's internal policies.

πŸ“Œ Applicant Insights

πŸ” Company Context

- Industry: Wellness and Fitness Services
- Company Size: 51-200 employees
- Founded: Not specified
- Company Description: OLLY is a maker of premium nutrition and wellness products. Our mission is to inspire lifelong healthy habits by bringing simplicity, inspiration, and delight to the world of vitamins and supplements.
- Company Specialties: Vitamins and Minerals, Nutrition, Health and Wellness, and Supplements

πŸ“Š Role Analysis

- Career Level: Mid-level marketing role with potential for growth in a growing company.
- Reporting Structure: Reports directly to the Growth Marketing Director.
- Work Arrangement: Hybrid work schedule, with a requirement to be authorized to work in the United States without sponsorship.

Growth Opportunities:

- Potential to grow within the marketing department as the company expands.
- Opportunity to make a significant impact on the brand's marketing strategy and performance.

ASSUMPTION: This role offers a unique opportunity to work in a fast-growing company within the wellness industry, with potential for career growth and development.

🌍 Location & Work Environment

- Office Type: Hybrid work schedule, with a requirement to be on-site in San Francisco, California.
- Office Location(s): 415 Jackson St, FL 2, San Francisco, California 94111, US
- Geographic Context: San Francisco, California, United States
- Work Schedule: Full-time, 40 hours/week, with a requirement to be on-site in San Francisco, California.

ASSUMPTION: The hybrid work arrangement allows for flexibility while still requiring on-site presence in San Francisco, California.

πŸ’Ό Interview & Application Insights

- Typical Process: Not specified
- Key Assessment Areas: Media strategy and planning, data analysis, collaboration, and adaptability.
- Application Tips:
- Highlight relevant media strategy and planning experience in your resume.
- Showcase your ability to analyze data and draw meaningful insights in your cover letter.
- Emphasize your collaborative skills and adaptability in your application materials.
- ATS Keywords: Media Strategy, Advertising, Performance Marketing, Data Analysis, Collaboration, Campaign Management, Optimization, Measurement, Creative Thinking, Detail Oriented, Self-Motivated, Excel Proficiency, Cross-Functional Integration, Insight Reporting, Flexibility, Tactical Planning

ASSUMPTION: The interview process will likely focus on assessing the candidate's media strategy and planning skills, data analysis abilities, collaboration, and adaptability.

πŸ› οΈ Tools & Technologies

- Not specified

ASSUMPTION: The required tools and technologies for this role will likely include media planning and buying platforms, data analysis software, and project management tools.

πŸ‘” Cultural Fit Considerations

- Company Values: Not specified
- Work Style: Collaborative, data-driven, and adaptable.
- Self-Assessment Questions:
- How have you balanced disruptive and innovative ideas with practical, proven tactics in previous roles?
- How have you analyzed data to drive meaningful insights and real-time optimizations in previous roles?
- How have you collaborated with cross-functional teams to deliver effective marketing strategies in previous roles?

ASSUMPTION: The ideal candidate will be a strong cultural fit with a collaborative, data-driven, and adaptable work style.

⚠️ Potential Challenges

- Balancing short-term performance goals with long-term brand building strategies.
- Managing multiple media channels and tactics simultaneously.
- Working in a fast-paced, dynamic environment with shifting priorities.

ASSUMPTION: The role may present challenges in balancing short-term performance goals with long-term brand building strategies, managing multiple media channels and tactics simultaneously, and working in a fast-paced, dynamic environment with shifting priorities.

πŸ“ˆ Similar Roles Comparison

- Career Path Comparison: This role is similar to a Senior Media Planner or Media Manager role in a growing company, with potential for growth into a Director or VP of Marketing role.
- Industry-Specific Context: The wellness industry is growing and competitive, with a focus on digital marketing and data-driven decision making.

ASSUMPTION: This role is similar to a Senior Media Planner or Media Manager role in a growing company, with potential for growth into a Director or VP of Marketing role. The wellness industry is growing and competitive, with a focus on digital marketing and data-driven decision making.

πŸ“ Sample Projects

- Developing and executing a multi-channel media plan to launch a new product line.
- Optimizing a paid search campaign to improve ROI and drive revenue growth.
- Collaborating with the creative team to develop and execute a targeted media campaign to drive brand awareness.

ASSUMPTION: Sample projects may include developing and executing media plans, optimizing campaigns to improve ROI, and collaborating with cross-functional teams to drive brand awareness and revenue growth.

❓ Key Questions to Ask During Interview

- What are the key priorities for this role in the first 30 days?
- How does this role fit into the overall marketing strategy for the company?
- What are the biggest challenges facing the marketing department, and how can this role help address them?
- How does the company support the professional development and growth of its marketing team members?
- What is the company's approach to integrating media efforts with other marketing channels and cross-functional teams?

ASSUMPTION: Asking these questions can help you better understand the role's priorities, the company's marketing strategy, and how the role fits into the broader organizational context.

πŸ“ Next Steps for Applicants

- To apply for this position:
- Submit your application through this [link](https://job-boards.greenhouse.io/olly/jobs/4563156005).
- Customize your resume to highlight relevant media strategy and planning experience.
- Tailor your cover letter to showcase your data analysis skills and collaborative abilities.
- Prepare examples of your media planning and optimization work to demonstrate your qualifications.
- Follow up with the hiring manager one week after submitting your application to express your interest in the role.

⚠️ Disclaimer

- This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.