Trade Marketing Analyst

📌 Core Information

🔹 Job Title: Trade Marketing Analyst

🔹 Company: Mondelēz International

🔹 Location: Santa Fé, Mexico

🔹 Job Type: Full-Time

🔹 Category: Sales & Marketing

🔹 Date Posted: April 14, 2025

🔹 Experience Level: Mid-Senior level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Executing revenue management workstreams to optimize trade spend activities
• Collaborating with cross-functional teams to track progress towards revenue KPIs
• Conducting promotional post-evaluations and monitoring trade spend accruals
• Analyzing data to identify opportunities and risks to the plan

ASSUMPTION: This role requires a strong analytical mindset and experience in a fast-paced consumer goods environment. Familiarity with trade marketing and promotional activities is beneficial.

📋 Key Responsibilities

✅ Work with customer teams to track progress towards revenue KPIs

✅ Complete promotional post-evaluations in partnership with Finance and Marketing

✅ Support the Customer Planning Manager by providing regular reporting

✅ Monitor revenue realization of any cost price increases

✅ Ensure all trade spend in the system is accruing correctly

✅ Attend customer forecast surgeries to understand customer dynamics

✅ Approve promotional activity in line with guidelines with regular reviews of promotional spend

ASSUMPTION: This role involves a mix of analytical tasks, stakeholder management, and data-driven decision-making.

🎯 Required Qualifications

Education: Bachelor's degree in Administration/International Business or a related field

Experience: 2-5 years of experience in a fast-moving consumer goods or consumer packaged goods environment

Required Skills:

• Commercial and financial acumen
• Analytical thinking and problem-solving skills
• Results-oriented mindset
• Advanced Excel and Power BI skills
• Intermediate English proficiency

Preferred Skills:

• Customer and category knowledge
• Experience with Nielsen data

ASSUMPTION: Candidates with experience in trade marketing, sales, or a related field may find this role particularly suitable.

💰 Compensation & Benefits

Salary Range: The salary range for this role in Mexico is approximately MXN 60,000 - 90,000 per month, based on experience and qualifications. This estimate is inclusive of base salary and variable pay.

Benefits:

• Competitive benefits package
• Opportunities for professional growth and development
• Flexible work arrangements and work-life balance practices

Working Hours: Full-time position with standard office hours (Monday-Friday, 9:00 AM - 6:00 PM)

ASSUMPTION: Salary and benefits information is based on industry standards and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Mondelēz International operates in the food and beverage manufacturing industry, with a focus on confectionery, biscuits, and gum.

Company Size: Mondelēz International is a large multinational corporation with approximately 80,000 employees worldwide. In Mexico, they employ around 6,000 people.

Founded: 2012 (as a spin-off from Kraft Foods)

Company Description:

• Mondelēz International is the parent company of iconic brands such as Oreo, Cadbury, and Trident
• The company is committed to empowering people to snack right and leading the future of snacking
• Mondelēz International is known for its innovative and collaborative work culture

Company Specialties:

• Production of confectionery, food, and beverage products
• Global brand management and marketing
• Innovation and product development

Company Website: Mondelez International

ASSUMPTION: Mondelēz International's large size and global presence offer opportunities for career growth and development.

📊 Role Analysis

Career Level: This role is at the mid-senior level, requiring a balance of technical skills and leadership capabilities

Reporting Structure: The Trade Marketing Analyst reports directly to the Customer Planning Manager

Work Arrangement: This is an on-site position, with opportunities for flexible work arrangements and remote work

Growth Opportunities:

• Progression to a Customer Planning Manager or similar role
• Expansion of responsibilities to include additional customer accounts or categories
• International assignments or expatriate opportunities within the Mondelēz International network

ASSUMPTION: Successful performance in this role may lead to increased responsibilities and career advancement opportunities.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with open work areas and meeting rooms

Office Location(s): Business Office Head Office - Santa Fé, Mexico

Geographic Context:

• Santa Fé is an upscale neighborhood in Mexico City, known for its business parks and commercial centers
• The office is easily accessible by public transportation and major highways
• There are numerous dining, shopping, and entertainment options nearby

Work Schedule: Standard office hours with opportunities for flexible scheduling and remote work

ASSUMPTION: The work environment at Mondelēz International is dynamic and collaborative, with a strong focus on teamwork and innovation.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the hiring team
• Final interview with the Customer Planning Manager or a member of the leadership team

Key Assessment Areas:

• Analytical and problem-solving skills
• Commercial and financial acumen
• Communication and stakeholder management skills
• Cultural fit and alignment with Mondelēz International's values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of trade marketing and promotional activities in your application materials
• Prepare for behavioral interview questions that focus on your problem-solving skills and experience working with cross-functional teams

ATS Keywords: Trade Marketing, Analyst, Revenue Management, Trade Spend, Nielsen, Power BI, Excel, Customer Teams, Promotional Activities, KPIs

ASSUMPTION: Mondelēz International uses an Applicant Tracking System (ATS) to screen and manage job applications. Including relevant keywords in your application materials can help ensure that your resume is seen by the hiring team.

🛠️ Tools & Technologies

• Microsoft Office Suite (Excel, PowerPoint)
• Power BI
• Nielsen data and analytics tools
• Salesforce or similar CRM system
• Google Workspace (Gmail, Google Drive, Google Docs)

ASSUMPTION: Familiarity with these tools and technologies is beneficial for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Love our Consumers and Brands
• Grow Every Day
• Do What's Right

Work Style:

• Collaborative and team-oriented
• Data-driven and analytical
• Adaptable and responsive to change

Self-Assessment Questions:

• How do you demonstrate love for consumers and brands in your work?
• Can you provide an example of a time when you grew professionally or helped others grow?
• Describe a situation where you had to do what's right, even when it was difficult

ASSUMPTION: Candidates who align with Mondelēz International's values and work style are more likely to succeed in this role and within the organization.

⚠️ Potential Challenges

• Working in a fast-paced, dynamic environment with tight deadlines
• Managing multiple priorities and stakeholders simultaneously
• Adapting to changes in customer dynamics and market conditions
• Navigating a large, multinational organization with diverse teams and cultures

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a results-oriented mindset.

📈 Similar Roles Comparison

• Trade Marketing Analyst vs. Trade Marketing Manager: The Trade Marketing Analyst role is more focused on data analysis and reporting, while the Trade Marketing Manager role involves strategic planning and leadership
• Trade Marketing Analyst vs. Sales Analyst: Both roles involve data analysis and insights, but the Trade Marketing Analyst role is more focused on promotional activities and trade spend optimization, while the Sales Analyst role is more focused on sales performance and forecasting
• Career path: Trade Marketing Analyst → Trade Marketing Manager → Senior Trade Marketing Manager → Director of Trade Marketing

ASSUMPTION: This role is well-suited for candidates interested in a career in trade marketing or market research within the consumer goods industry.

📝 Sample Projects

• Conducting a promotional post-evaluation for a major customer account
• Analyzing Nielsen data to identify trends and opportunities in the market
• Developing a trade spend optimization strategy for a key customer category

ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities associated with this role.

❓ Key Questions to Ask During Interview

• How does this role contribute to the overall success of the company's trade marketing strategy?
• Can you describe the team structure and dynamics for this role?
• How does Mondelēz International support the professional development and growth of its employees?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role collaborate with other departments, such as sales and finance?

ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into the work environment and company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the job posting link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare for behavioral interview questions that focus on your problem-solving skills and experience working with cross-functional teams
• Follow up with the hiring manager or HR representative within one week of submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.