📌 Core Information
🔹 Job Title: Trade Marketing Assistant
🔹 Company: San Miguel Corporation
🔹 Location: Santa Cruz, Davao del Sur (AMD)
🔹 Job Type: Full-Time
🔹 Category: Trade Marketing
🔹 Date Posted: June 30, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Overall execution of merchandising, promotions, and sales activations
- Providing operational intelligence during the planning stage of programs
- Collaborating with the Trade Marketing Team and Field Sales
- Ensuring smooth execution of activations with attention to details
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to work well with cross-functional teams.
📋 Key Responsibilities
✅ Execute merchandising, promotions, and sales activations as planned by the Trade Marketing Team and Field Sales
✅ Provide operational intelligence during the planning stage of programs, including:
- Execution details on materials, timing, cost, and manpower implications
✅ Collaborate with the Trade Marketing Team and Field Sales to ensure smooth execution of activations
✅ Maintain accurate records of activations and provide regular updates to the team
ASSUMPTION: This role may require occasional travel to visit retail outlets and monitor activations.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field
Experience: 0-2 years of experience in trade marketing, sales, or a related field
Required Skills:
- Strong organizational skills and attention to detail
- Excellent communication and interpersonal skills
- Proficient in Microsoft Office Suite
- Fluency in English
- Ability to work well under pressure and meet deadlines
Preferred Skills:
- Experience in the food and beverage industry
- Knowledge of the local market and retail landscape
ASSUMPTION: Candidates with relevant internship experience may also be considered.
💰 Compensation & Benefits
Salary Range: PHP 25,000 - 35,000 per month (Estimated based on industry standards for entry-level trade marketing roles in the Philippines)
Benefits:
- Health insurance
- Retirement benefits
- Employee discounts on San Miguel products
Working Hours: Monday - Friday, 8:00 AM - 5:00 PM (with a 1-hour lunch break). Occasional overtime may be required.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: San Miguel Corporation is a diversified conglomerate with interests in beverages, food, packaging, energy, fuel and oil, infrastructure, property development, and banking services. The company's food and beverage segment is a significant part of its operations.
Company Size: San Miguel Corporation has over 10,000 employees and is one of the largest companies in the Philippines.
Founded: 1890, as a single product brewery in the Philippines
Company Description:
- San Miguel Corporation is one of the Philippines’ largest and most diversified conglomerates, with revenues equivalent to about 4% of the country’s GDP in 2020.
- The company has highly integrated operations with ownership in market-leading businesses and investments in various sectors.
- San Miguel Corporation has a portfolio of companies that is interwoven into the economic fabric of the Philippines, benefiting from, as well as contributing to the development and economic progress of the nation.
Company Specialties:
- Beverages
- Food
- Packaging
- Energy
- Fuel and oil
- Infrastructure
- Property development and leasing
- Cement
- Car distributorship
- Banking services
Company Website: www.sanmiguel.com.ph
ASSUMPTION: San Miguel Corporation's diverse business portfolio offers opportunities for career growth and development within the company.
📊 Role Analysis
Career Level: Entry-level to mid-level, with opportunities for growth and advancement within the trade marketing function and the broader organization.
Reporting Structure: The Trade Marketing Assistant reports directly to the Trade Marketing Manager and works closely with the Field Sales team.
Work Arrangement: This role is on-site, with occasional travel to retail outlets and other locations as needed.
Growth Opportunities:
- Progression to a Trade Marketing Executive or similar role
- Expansion into other areas of the business, such as sales, brand management, or marketing communications
- Opportunities to work on high-profile campaigns and projects
ASSUMPTION: Successful candidates will have the opportunity to learn from experienced team members and contribute to the company's ongoing success.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location(s): Santa Cruz, Davao del Sur (AMD)
Geographic Context:
- Santa Cruz is a municipality in Davao del Sur, Mindanao, Philippines.
- The area has a tropical climate, with temperatures ranging from 21°C to 32°C (70°F to 90°F) throughout the year.
- Davao del Sur is known for its rich biodiversity and natural attractions, such as beaches, waterfalls, and mountain ranges.
Work Schedule: Monday - Friday, 8:00 AM - 5:00 PM (with a 1-hour lunch break). Occasional overtime may be required.
ASSUMPTION: The work environment is dynamic and fast-paced, with a strong focus on teamwork and collaboration.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the department head or other senior team members
Key Assessment Areas:
- Problem-solving skills
- Attention to detail
- Communication and interpersonal skills
- Cultural fit with the organization
Application Tips:
- Highlight relevant experience and skills in your resume and cover letter
- Prepare examples of your organizational skills and attention to detail
- Research San Miguel Corporation and the trade marketing function to demonstrate your understanding of the role and the company
ATS Keywords: Trade Marketing, Sales Activations, Merchandising, Promotions, Operational Intelligence, Planning, Execution, Materials, Timing, Cost, Manpower
ASSUMPTION: The application process may take several weeks, depending on the volume of applicants and the hiring team's availability.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Retail execution software (e.g., RetailPoint, FieldReveal)
ASSUMPTION: The specific tools and technologies used may vary depending on the team's preferences and the company's standard practices.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Excellence
- Responsibility
- Teamwork
- Adaptability
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on execution
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you detail-oriented and organized?
- Do you work well with others and contribute to a positive team culture?
ASSUMPTION: Candidates who align with San Miguel Corporation's values and work style are more likely to succeed in the role and the organization.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working in a fast-paced and sometimes high-pressure environment
- Occasional travel to retail outlets and other locations
- Adapting to changes in priorities and plans
ASSUMPTION: Successful candidates will be able to manage their time effectively, prioritize tasks, and maintain a strong attention to detail even under pressure.
📈 Similar Roles Comparison
- Trade Marketing Assistant vs. Brand Ambassador: The Trade Marketing Assistant focuses on the execution of merchandising, promotions, and sales activations, while the Brand Ambassador represents the brand at events and consumer touchpoints.
- Trade Marketing Assistant vs. Sales Representative: The Trade Marketing Assistant works closely with the sales team but is primarily responsible for the execution of trade marketing activities, while the Sales Representative focuses on selling products and achieving sales targets.
- Career progression: Trade Marketing Assistants can progress to Trade Marketing Executives, Trade Marketing Managers, or other roles within the marketing function or the broader organization.
ASSUMPTION: The specific responsibilities and requirements of similar roles may vary depending on the company and industry.
📝 Sample Projects
- Planning and executing a product launch event at a major retail outlet
- Developing and implementing a promotional campaign to drive sales of a new product line
- Monitoring and reporting on the effectiveness of in-store merchandising displays
ASSUMPTION: The specific projects and tasks assigned may vary depending on the team's priorities and the company's ongoing initiatives.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role collaborate with the Field Sales team, and what are the expectations for communication and coordination?
- What opportunities are there for professional development and growth within the trade marketing function and the broader organization?
- How does San Miguel Corporation support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and the company, and can help you make an informed decision about the opportunity.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your organizational skills and attention to detail
- Research San Miguel Corporation and the trade marketing function to demonstrate your understanding of the role and the company
- Follow up on your application status one week after submission
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
