📌 Core Information
🔹 Job Title: Trade Marketing Intern
🔹 Company: Campari Group
🔹 Location: Brussels, Brussels-Capital Region, Belgium
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: May 22, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the Outlet Activation Manager and Experiential Manager in planning and executing activations
- Coordinating events and promotions in Horeca outlets or on festivals
- (Co-)development of activation materials (POSM, posters, SoMe assets, etc.)
- Assisting in POS inventory management and logistical processes
- Contributing to administrative tasks and reporting
- Leading a few own projects and pitching innovative ideas
ASSUMPTION: This role is highly operational, focusing on event coordination, material development, and inventory management. It offers opportunities for independent projects and idea pitching.
📋 Key Responsibilities
✅ Contribute to the planning and execution of activations
✅ Assist in coordinating events and promotions in Horeca outlets or on festivals
✅ (Co-)development of activation materials (POSM, posters, SoMe assets, etc.)
✅ Help with POS inventory management and logistical processes
✅ Assist in communication with suppliers, clients, and other stakeholders
✅ Contribute to administrative tasks and reporting
✅ Lead a few own projects and pitch innovative ideas
ASSUMPTION: The role involves a mix of operational tasks, creative work, and independent projects, requiring strong organizational skills and adaptability.
🎯 Required Qualifications
Education: Currently pursuing a degree in marketing, business administration, communication, or a related field.
Experience: No specific experience required, as this is an entry-level role.
Required Skills:
- Good organizational and communication skills
- Proactive attitude and attention to detail
- Ability to work independently and as part of a team
- Fluency in English and either French or Dutch
- Familiarity with MS Office (Word, Excel, PowerPoint)
Preferred Skills:
- Occasional flexibility to attend events and festivals
ASSUMPTION: The role requires strong language skills, as the intern will interact with various stakeholders and work in a bilingual environment.
💰 Compensation & Benefits
Salary Range: This is an unpaid internship. However, students are encouraged to apply through their academic programs to secure an Internship Agreement.
Benefits:
- Gain practical experience in trade marketing and event coordination
- Work for a global leader in the premium spirits industry
- Opportunity to lead independent projects and pitch innovative ideas
Working Hours: Full-time (40 hours per week) during the internship period (May until end of August).
ASSUMPTION: While the internship is unpaid, it offers valuable experience and the opportunity to work for a major player in the spirits industry.
📌 Applicant Insights
🔍 Company Context
Industry: Beverage Manufacturing. Campari Group is a major player in the global spirits industry, with a portfolio of over 50 premium and super premium brands.
Company Size: 1,001-5,000 employees. This size offers a balance between a large corporation and a smaller company, providing opportunities for growth and learning.
Founded: 1860. Campari Group has a rich history and extensive experience in the spirits industry.
Company Description:
- Headquartered in Milan, Italy, with a global distribution reach in over 190 nations
- Operates via 25 production sites worldwide and its own distribution network in 27 countries
- Employs approximately 5,000 people
Company Specialties:
- Aperitifs (Aperol, Campari)
- Agave spirits (Espolòn tequila)
- Whiskeys and Rum (Wild Turkey, Appleton Estate)
- Cognac and Champagne (Courvoisier, Grand Marnier)
Company Website: www.camparigroup.com
ASSUMPTION: Campari Group's extensive portfolio and global presence offer interns a diverse range of learning opportunities.
📊 Role Analysis
Career Level: Entry Level. This internship is an excellent starting point for a career in trade marketing or event coordination.
Reporting Structure: The intern will report directly to the Outlet Activation Manager and Experiential Manager.
Work Arrangement: On-site, full-time during the internship period.
Growth Opportunities:
- Gain practical experience in trade marketing and event coordination
- Develop skills in project management, stakeholder communication, and creative problem-solving
- Potential full-time employment opportunities upon completion of the internship
ASSUMPTION: This internship provides a strong foundation for a career in marketing, with opportunities for growth and learning within the company.
🌍 Location & Work Environment
Office Type: On-site, with occasional events and festivals.
Office Location(s): Brussels, Belgium
Geographic Context:
- Brussels is the capital and largest city of Belgium, with a vibrant cultural scene and a significant international community
- The city is known for its art deco buildings, historic sites, and culinary scene
- Brussels is a bilingual city, with French and Dutch as official languages, offering a multicultural work environment
Work Schedule: Full-time (40 hours per week) during the internship period (May until end of August).
ASSUMPTION: Brussels offers a dynamic and multicultural work environment, with a strong focus on international relations and trade.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with the hiring manager
Key Assessment Areas:
- Language skills (English, French, or Dutch)
- Organizational skills
- Communication skills
- Adaptability and flexibility
Application Tips:
- Highlight relevant coursework and academic projects that demonstrate your organizational skills and creativity
- Tailor your resume and cover letter to emphasize your language skills and relevant experiences
- Prepare examples of independent projects or events you've coordinated to showcase your initiative and problem-solving skills
ATS Keywords: Trade Marketing, Event Coordination, POS Inventory, Activation Materials, Stakeholder Communication, Project Management, Marketing Intern
ASSUMPTION: The application process will focus on assessing the candidate's language skills, organizational abilities, and adaptability.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Design tools (e.g., Adobe Creative Suite, Canva) for creating activation materials
ASSUMPTION: The role requires proficiency in Microsoft Office Suite and may involve the use of project management and design tools.
👔 Cultural Fit Considerations
Company Values:
- Passion for the business
- Respect for people and diversity
- Integrity and accountability
- Courage to innovate
- Collaboration and teamwork
Work Style:
- Dynamic and fast-paced environment
- Strong focus on teamwork and collaboration
- Opportunities for independent projects and idea pitching
Self-Assessment Questions:
- Do you have a strong passion for the spirits industry and a desire to learn about trade marketing?
- Are you comfortable working in a bilingual environment and communicating with stakeholders from diverse backgrounds?
- Do you have the initiative and creativity to lead independent projects and pitch innovative ideas?
ASSUMPTION: Campari Group values diversity, collaboration, and innovation, seeking candidates who align with these values and are eager to learn and contribute to the team.
⚠️ Potential Challenges
- The role may require occasional flexibility to attend events and festivals, which could impact personal schedules
- The internship is unpaid, which may limit the pool of eligible candidates
- The role involves a mix of operational tasks and creative work, which may require strong adaptability
- The internship period is limited to May until the end of August, which may not provide long-term career prospects
ASSUMPTION: While the internship offers valuable experience and growth opportunities, it also presents some challenges that candidates should be aware of.
📈 Similar Roles Comparison
- Unlike other marketing internships, this role focuses heavily on event coordination and activation materials, with less emphasis on market research or analytics
- This role offers a unique opportunity to work in the spirits industry, with a global leader in premium brands
- Compared to other entry-level marketing roles, this internship provides a strong foundation in trade marketing and event coordination, with opportunities for independent projects
ASSUMPTION: This internship offers a unique blend of operational, creative, and project management responsibilities, setting it apart from other marketing roles.
📝 Sample Projects
- Planning and executing an activation event for a local festival or Horeca outlet
- Developing a social media campaign to promote a new product launch
- Creating a POS inventory management system to streamline logistical processes
ASSUMPTION: These sample projects reflect the diverse range of responsibilities and opportunities available in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader marketing strategy for Campari Group?
- What opportunities are there for professional development and growth within the company?
- How does Campari Group support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: These interview questions are designed to gain insights into the role's priorities, growth opportunities, and challenges, as well as the company's culture and support for employees.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link: https://careers.camparigroup.com/job/Bruxelles-Trade-Marketing-Intern/1196040301/
- Tailor your resume and cover letter to highlight your language skills, organizational abilities, and relevant experiences
- Prepare examples of independent projects or events you've coordinated to showcase your initiative and problem-solving skills
- Follow up with the hiring manager two weeks after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
