📌 Core Information
🔹 Job Title: Trade Marketing Manager
🔹 Company: Unilever
🔹 Location: Remote - Bratislava, Slovakia (with regular office presence in Prague, Czechia)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 30, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (regular office presence required)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing shopper marketing plans to drive category growth
- Managing annual customer/channel visibility and activation calendar
- Overseeing innovation launch plans and promotional activities
- Collaborating with cross-functional teams to deliver business reviews and investment plans
- Managing operations between CBD, OPSO, and Supply Chain for promotion volumes
ASSUMPTION: This role requires a strong understanding of the FMCG business and the ability to work effectively with various stakeholders.
📋 Key Responsibilities
✅ Develop and implement shopper marketing plans to drive category growth
✅ Manage annual customer/channel visibility and activation calendar
✅ Oversee innovation launch plans and promotional activities
✅ Collaborate with cross-functional teams to deliver business reviews and investment plans
✅ Manage operations between CBD, OPSO, and Supply Chain for promotion volumes
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2+ years in brand or trade marketing (FMCG)
Required Skills:
- Advanced MS Office (Excel, PowerPoint) skills
- Knowledge of Slovak FMCG/Retail market including Ecommerce
- Native Czech/Slovak and active English (B2+)
- Active driving license B
Preferred Skills:
- Experience in a multinational environment
- Knowledge of Unilever's products and brands
ASSUMPTION: Candidates with experience in FMCG brand or trade marketing and a strong understanding of the Slovak market will be most successful in this role.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (based on experience and market standards)
Benefits:
- 30 days of vacation
- Performance-based annual bonus
- Various benefit package (Multisport card, pension, life insurance, shares program, fruits & vegetables at the office, and much more)
- Laptop and mobile phone
- Home office (flexibility to work from home or office)
- Opportunity to buy Unilever products at discounted prices in the employee online shop
- Real learning opportunity in a multinational environment; open and friendly company culture
Working Hours: Full-time (40 hours per week) with regular office presence required
ASSUMPTION: The salary range provided is an estimate based on market standards for similar roles in the region. Actual compensation may vary based on individual qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Consumer Goods (FMCG)
Company Size: 10,000+ employees (global), small team in Slovakia
Founded: 1872 (global), 1992 in Slovakia
Company Description:
- Unilever is a multinational consumer goods company with a wide range of products in the food, home care, and personal care categories.
- The company is committed to sustainability and has set ambitious goals to reduce its environmental impact and contribute to a more sustainable future.
- Unilever's purpose is to create a better business and a better world, with a focus on improving the lives of its consumers and the communities it serves.
Company Specialties:
- Consumer Goods
- Food
- Home Care
- Personal Care
- Retail
- Marketing & Advertising
- Sustainability
- Beauty & Wellbeing
- Innovation
Company Website: www.unilever.com
ASSUMPTION: Unilever's global presence and commitment to sustainability provide opportunities for professional growth and development.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: Reports directly to the Category Business Manager
Work Arrangement: Hybrid (regular office presence required)
Growth Opportunities:
- Potential career progression within Unilever's marketing department
- Opportunities to work on international projects and gain global experience
- Access to learning and development opportunities, including training and mentorship programs
ASSUMPTION: This role offers opportunities for career growth and development within a large, multinational organization.
🌍 Location & Work Environment
Office Type: Modern office with collaborative workspaces
Office Location(s): Remote (Bratislava, Slovakia) with regular office presence in Prague, Czechia
Geographic Context:
- Bratislava is the capital and largest city of Slovakia, with a population of approximately 430,000 people.
- The city is known for its well-preserved Old Town, historic castles, and vibrant cultural scene.
- Bratislava is located near the borders of Austria and Hungary, offering easy access to international travel and attractions.
Work Schedule: Full-time (40 hours per week) with regular office presence required
ASSUMPTION: The hybrid work arrangement allows for flexibility and a better work-life balance, while regular office presence fosters collaboration and team building.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the Category Business Manager
Key Assessment Areas:
- Understanding of the FMCG business and market trends
- Ability to develop and implement strategic marketing plans
- Strong communication and presentation skills
- Adaptability and ability to work effectively in a multinational environment
Application Tips:
- Highlight relevant experience and achievements in your resume, focusing on FMCG and trade marketing roles
- Tailor your cover letter to demonstrate your understanding of the role and Unilever's mission and values
- Prepare examples of successful marketing campaigns or projects you've worked on, focusing on their impact and results
ATS Keywords: Trade Marketing, Category Development, Shopper Marketing, FMCG, Retail, Promotion Planning, Business Review, Investment Planning, Forecasting, Stock Management, Demand Management, Presentation Skills, Organizational Skills, Ecommerce Knowledge, MS Office Skills, Czech Language, Slovak Language, English Language, Driving License
ASSUMPTION: Unilever's application process is designed to assess candidates' skills and cultural fit, with a focus on their ability to drive business growth and contribute to the company's mission.
🛠️ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint, Word)
- Customer Relationship Management (CRM) software (e.g., Salesforce, SAP CRM)
- Project management tools (e.g., Asana, Trello)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: Familiarity with relevant software and tools is essential for success in this role, as they enable effective communication, collaboration, and data-driven decision-making.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Respect
- Excellence
- Responsibility
- Entrepreneurship
Work Style:
- Collaborative and team-oriented
- Adaptable and open to change
- Results-driven and focused on delivering impact
- Committed to sustainability and social responsibility
Self-Assessment Questions:
- Do you align with Unilever's company values and mission?
- Are you comfortable working in a multinational environment with diverse teams?
- Do you thrive in a fast-paced, dynamic work environment?
ASSUMPTION: Unilever's company culture emphasizes collaboration, innovation, and sustainability, with a strong commitment to its purpose and values.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Working effectively with various stakeholders, including internal teams and external partners
- Adapting to a fast-paced, dynamic work environment
- Regular office presence may be required, which could impact work-life balance for some candidates
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a proactive approach to managing priorities and workload.
📈 Similar Roles Comparison
- Compared to other trade marketing roles, this position places a stronger emphasis on innovation launch plans and promotional activities
- Unilever's global presence offers opportunities for international collaboration and career growth not typically available in smaller organizations
- This role requires a higher level of experience and responsibility than entry-level trade marketing positions
ASSUMPTION: Candidates with experience in FMCG trade marketing and a strong understanding of the Slovak market will find this role to be a good fit for their skills and career goals.
📝 Sample Projects
- Developing and implementing a successful shopper marketing plan for a new product launch
- Managing the annual customer/channel visibility and activation calendar for an existing brand, resulting in a 15% increase in sales
- Collaborating with cross-functional teams to deliver a quarterly business review, leading to strategic adjustments and improved performance
ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for success in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for the category and the company?
- What opportunities are there for professional growth and development within Unilever?
- How does the company support work-life balance for its employees?
- What is the company's approach to sustainability and social responsibility, and how does this role contribute to those efforts?
ASSUMPTION: Asking these questions demonstrates your interest in the role and your commitment to understanding the company's culture and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: Unilever Career Portal
- Tailor your resume to highlight relevant experience and skills, focusing on FMCG and trade marketing roles
- Write a compelling cover letter that demonstrates your understanding of the role and Unilever's mission and values
- Prepare examples of successful marketing campaigns or projects you've worked on, focusing on their impact and results
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
