📌 Core Information
🔹 Job Title: Trade Marketing Specialist
🔹 Company: Bonduelle
🔹 Location: San Paolo d'Argon, Bergamo, Italy
🔹 Job Type: On-site
🔹 Category: Food and Beverage Manufacturing
🔹 Date Posted: June 26, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Conducting market analysis using company databases
- Managing relationships with agencies for material production
- Supporting the sales force by organizing meetings and providing materials
- Collaborating with various departments on product innovation and development
ASSUMPTION: This role requires strong analytical skills, creativity, and the ability to work effectively with multiple teams.
📋 Key Responsibilities
✅ Conducting market analysis using Nielsen and other databases
✅ Preparing materials and presentations for the sales force
✅ Managing relationships with agencies for material production and creativity
✅ Organizing meetings and coordinating events
✅ Monitoring field activities and generating periodic reports
✅ Participating in team meetings and commercial discussions
✅ Collaborating with various departments on product innovation and development
ASSUMPTION: This role involves a mix of analytical, creative, and interpersonal skills, with a focus on driving sales and market growth.
🎯 Required Qualifications
Education: Background in economics or marketing
Experience: At least 2 years in a marketing or commercial role
Required Skills:
- Proficient in Office software (Excel, PowerPoint, Word)
- Knowledge of Nielsen and Circana databases
- Fluency in English, with French being a plus
- Ability to work in a team and in a matrix organization
- Self-motivated and able to commute
Preferred Skills:
- Experience in the food and beverage industry
- Knowledge of the Italian market
ASSUMPTION: Candidates should have a strong academic background and relevant work experience, with a focus on market analysis and sales support.
💰 Compensation & Benefits
Salary Range: €25,000 - €35,000 per year (based on experience level and industry standards)
Benefits:
- Health insurance
- Retirement plan
- Employee discounts on Bonduelle products
- Opportunities for professional growth and development
Working Hours: Full-time (40 hours per week), with flexibility for meetings and events
ASSUMPTION: The salary range is an estimate based on industry standards for a role of this level and location. Benefits may vary based on individual circumstances and company policies.
📌 Applicant Insights
🔍 Company Context
Industry: Bonduelle is a global leader in the production of fresh, frozen, and canned vegetables, with a focus on plant-based food and a positive impact on the planet and people.
Company Size: Bonduelle has over 10,000 employees worldwide, with a presence in over 100 countries.
Founded: 1853, as a family-owned company
Company Description:
- Bonduelle is committed to inspiring the transition toward a plant-based diet to contribute to people’s well-being and planet health.
- The company promotes responsible farming practices worldwide and strives to make plant-based food affordable and delicious for everyone.
- Bonduelle offers a positive work environment and actively contributes to the well-being of employees, partners, and local communities.
Company Specialties:
- Fresh processed vegetables
- Frozen vegetables
- Canned vegetables
- Plant-based food
- Impact positive company
Company Website: http://www.bonduelle.com
ASSUMPTION: Bonduelle is a large, global company with a strong commitment to sustainability and social responsibility.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and development
Reporting Structure: Reports directly to the Trade Marketing & Category Manager
Work Arrangement: On-site, with flexibility for meetings and events
Growth Opportunities:
- Advancement within the marketing department
- Expansion into other departments or international roles
- Professional development and training opportunities
ASSUMPTION: This role offers opportunities for career growth and development within a large, global company.
🌍 Location & Work Environment
Office Type: Modern, professional office environment
Office Location(s): San Paolo d'Argon, Bergamo, Italy
Geographic Context:
- San Paolo d'Argon is a small town in the Bergamo province of Italy, with a population of approximately 6,000 people.
- The area is known for its agricultural industry, with a focus on vegetable production.
- Bergamo is a larger city located about 20 kilometers southeast of San Paolo d'Argon, with a population of over 120,000 people.
Work Schedule: Full-time, with flexibility for meetings and events
ASSUMPTION: The work environment is professional and collaborative, with a focus on teamwork and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager
- Final interview with key stakeholders
Key Assessment Areas:
- Market analysis skills
- Creativity and presentation skills
- Interpersonal and communication skills
- Problem-solving and decision-making skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare examples of market analysis projects or sales support initiatives
- Research Bonduelle's mission and values to demonstrate cultural fit
ATS Keywords: Market Analysis, Presentation Preparation, Agency Management, Event Coordination, Field Activity Monitoring, Reporting, Team Collaboration, Product Development
ASSUMPTION: The application process is competitive, with a focus on finding the best fit for the company culture and role requirements.
🛠️ Tools & Technologies
- Office Suite (Excel, PowerPoint, Word)
- Nielsen and Circana databases
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The tools and technologies required for this role are standard for the industry and can be learned on the job if necessary.
👔 Cultural Fit Considerations
Company Values:
- Innovation and creativity
- Collaboration and teamwork
- Sustainability and social responsibility
Work Style:
- Data-driven and analytical
- Creative and innovative
- Collaborative and team-oriented
Self-Assessment Questions:
- How do you approach market analysis and data interpretation?
- Can you describe a time when you had to manage multiple projects or stakeholders?
- How do you stay up-to-date with industry trends and best practices?
ASSUMPTION: Bonduelle values candidates who are innovative, collaborative, and committed to sustainability and social responsibility.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment
- Managing multiple projects and stakeholders simultaneously
- Adapting to changes in the market and industry trends
- Balancing data-driven decision-making with creativity and innovation
ASSUMPTION: This role requires strong adaptability, time management, and communication skills to overcome potential challenges.
📈 Similar Roles Comparison
- This role is similar to a Marketing Coordinator or Market Research Analyst, but with a focus on trade marketing and sales support.
- Bonduelle's commitment to sustainability and social responsibility sets it apart from other companies in the industry.
- Career paths in trade marketing and sales support can lead to roles in brand management, product management, or other marketing specializations.
ASSUMPTION: This role offers unique opportunities for career growth and development within a large, global company committed to sustainability and social responsibility.
📝 Sample Projects
- Conducting a market analysis on a new product launch
- Developing a sales presentation for a key account
- Managing an agency to create promotional materials for a marketing campaign
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the company's long-term growth plans?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Bonduelle support the professional development and growth of its employees?
- What are the biggest challenges facing the company and this role in the next year?
- How does Bonduelle measure the success of its trade marketing and sales support efforts?
ASSUMPTION: These questions demonstrate a strong interest in the role, the company, and its long-term success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare examples of market analysis projects or sales support initiatives
- Research Bonduelle's mission and values to demonstrate cultural fit
- Follow up with the hiring manager one week after your interview to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
