Trainee Influencer Marketing (m/w/d) | Deutschsprachig

📌 Core Information

🔹 Job Title: Trainee Influencer Marketing (m/w/d) | Deutschsprachig

🔹 Company: Yepoda

🔹 Location: Berlin, Germany

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: 2025-07-03

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site/Hybrid (3 office days per week)

🚀 Job Overview

Key aspects of this role include:

• Supporting influencer research and identification for collaborations
• Managing influencer relationships and communications
• Contributing to the implementation of influencer marketing strategy
• Analyzing campaign performance and reporting on KPIs

ASSUMPTION: This role is ideal for recent graduates or junior candidates looking to gain practical experience in influencer marketing within a dynamic and growing startup environment.

📋 Key Responsibilities

✅ Supporting the research and identification of potential influencers for collaborations

✅ Assisting in the management of influencer relationships and communications

✅ Contributing to the creation and implementation of briefings for influencer collaborations

✅ Negotiating cooperation terms while considering performance and budget goals

✅ Supporting the development and execution of the influencer marketing strategy to drive revenue growth

✅ Analyzing campaign performance, tracking KPIs, and creating reports

ASSUMPTION: The role requires strong communication, negotiation, and data analysis skills, as well as a keen understanding of social media trends and influencer dynamics.

🎯 Required Qualifications

Education: Recent graduate (within the last 12 months) in Marketing, Business, or a related field

Experience: Initial experience or strong interest in E-Commerce, Sales, or Marketing, preferably in Influencer Marketing

Required Skills:

• Fluency in German and English
• Strong communication and negotiation skills
• Data analysis skills and openness to learning new tools
• Organizational skills and ability to work hands-on
• Passion for beauty, numbers, and social media (Instagram, TikTok, YouTube)
• Proficient in Microsoft Office (Excel, Word) and Google Workspace (Gmail, Google Sheets)

Preferred Skills:

• Previous experience in influencer marketing
• Familiarity with Korean beauty (K-Beauty) products and trends

ASSUMPTION: Candidates with relevant internship experience or projects demonstrating their skills in influencer marketing, social media, or data analysis will be strongly considered.

💰 Compensation & Benefits

Salary Range: €24,000 - €30,000 per year (gross, full-time equivalent) for an entry-level position in Berlin, Germany. This estimate is based on market research and industry standards for similar roles and experience levels in the region.

Benefits:

• Dynamic work environment in a growing startup
• Career growth opportunities with responsibility from day one
• Inspirational workplace with free drinks and snacks, located in Berlin-Prenzlauer Berg
• Hybrid work arrangement (3 office days per week)
• Diverse, international team with flat hierarchies and trust as a foundation
• Employee discount on Yepoda products
• Urban Sports Club membership for an active and healthy lifestyle

Working Hours: Full-time (40 hours per week) with flexible working hours and the possibility of remote work on non-office days

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications, skills, and experience. The final salary offer will be made by the hiring manager during the interview process.

📌 Applicant Insights

🔍 Company Context

Industry: Cosmetics, specifically focused on Korean beauty (K-Beauty) products and trends

Company Size: 51-200 employees, offering a dynamic and growing startup environment with ample opportunities for professional development

Founded: 2020, with a mission to bring the best natural and active ingredients from Korea to Europe without compromising on quality or sustainability

Company Description:

• Yepoda is a young skincare startup based in Berlin, launched in spring 2020
• The company specializes in Korean effectiveness meets sustainable solutions, offering mindfully produced skincare products made with love in Korea
• Yepoda's mission is to bring the best natural and active ingredients to Europe without ever compromising on quality or sustainability

Company Specialties:

• K-Beauty
• Skincare
• Start-up
• Berlin

Company Website: https://eu.yepoda.com/

ASSUMPTION: Yepoda's focus on Korean beauty products and trends sets it apart in the European cosmetics market, offering unique opportunities for candidates interested in this niche.

📊 Role Analysis

Career Level: Entry-level (Trainee) position with opportunities for growth and development within the influencer marketing team

Reporting Structure: The Trainee Influencer Marketing will report directly to the Influencer Marketing Manager

Work Arrangement: Hybrid work arrangement with 3 office days per week, allowing for a balance between on-site collaboration and remote work

Growth Opportunities:

• Developing a deep understanding of influencer marketing strategies and tactics
• Gaining hands-on experience in managing influencer relationships and collaborations
• Expanding knowledge of the K-Beauty industry and trends
• Potential career progression to Influencer Marketing Coordinator or similar roles

ASSUMPTION: This role offers excellent opportunities for professional growth and development within the influencer marketing team and the broader organization.

🌍 Location & Work Environment

Office Type: Modern and inspirational workplace located in Berlin-Prenzlauer Berg, with a dog-friendly policy

Office Location(s): Yepoda's headquarters is in Berlin, Germany

Geographic Context:

• Berlin is a vibrant and multicultural city with a thriving startup scene
• The Prenzlauer Berg neighborhood is known for its trendy cafes, restaurants, and shops
• Berlin offers a high quality of life, with numerous cultural attractions, parks, and recreational activities

Work Schedule: Full-time (40 hours per week) with flexible working hours and the possibility of remote work on non-office days

ASSUMPTION: The hybrid work arrangement and flexible working hours allow for a healthy work-life balance, while the modern and inspirational office environment fosters creativity and collaboration.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the provided link
• Initial screening and phone/ video interview with the Talent Acquisition Team
• In-depth interview with the Influencer Marketing Manager and/or other team members
• Final decision and job offer

Key Assessment Areas:

• Communication and negotiation skills
• Data analysis and problem-solving abilities
• Understanding of social media trends and influencer dynamics
• Cultural fit with Yepoda's values and work environment

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your passion for beauty, numbers, and social media in your application materials
• Showcase any relevant projects or initiatives that showcase your skills in influencer marketing, social media, or data analysis
• Follow up on your application status after one week, if you haven't heard back

ATS Keywords: Influencer Marketing, Communication Skills, Negotiation Skills, Data Analysis, Social Media, E-Commerce, Sales, Microsoft Office, Google Workspace, Organization, Hands-On Work, Trend Awareness, Passion for Beauty

ASSUMPTION: Yepoda's application process is designed to assess candidates' skills, experiences, and cultural fit, with a focus on communication, negotiation, and data analysis abilities.

🛠️ Tools & Technologies

• Microsoft Office (Excel, Word)
• Google Workspace (Gmail, Google Sheets)
• Social media platforms (Instagram, TikTok, YouTube)

ASSUMPTION: Familiarity with these tools and platforms is essential for success in this role, as they are used daily for communication, data analysis, and social media management.

👔 Cultural Fit Considerations

Company Values:

• Korean effectiveness meets sustainable solutions
• Mindful production and high-quality ingredients
• Diversity, international team, and flat hierarchies

Work Style:

• Dynamic and collaborative work environment
• Strong focus on communication, negotiation, and data analysis
• Openness to learning new tools and adapting to changing trends

Self-Assessment Questions:

• Do you share Yepoda's passion for Korean beauty products and sustainable solutions?
• Are you comfortable working in a dynamic and growing startup environment?
• Do you possess strong communication, negotiation, and data analysis skills?

ASSUMPTION: Candidates who align with Yepoda's values and work style, and who can demonstrate strong communication, negotiation, and data analysis skills, will be well-suited to this role.

⚠️ Potential Challenges

• Managing multiple influencer relationships and collaborations simultaneously
• Keeping up with the fast-paced and ever-changing social media landscape
• Adapting to a hybrid work arrangement and balancing on-site and remote work
• Developing a deep understanding of the K-Beauty industry and trends

ASSUMPTION: These challenges can be overcome through strong organizational skills, adaptability, and a willingness to learn and grow in the role.

📈 Similar Roles Comparison

• This role is unique in its focus on the K-Beauty industry and influencer marketing within a growing startup
• Similar roles in the cosmetics industry may have a broader focus on marketing or sales, rather than influencer marketing specifically
• Career progression in this role may lead to opportunities in influencer marketing management or related fields within the cosmetics industry

ASSUMPTION: This role offers a unique opportunity to gain specialized experience in influencer marketing within the K-Beauty industry, with potential career growth and development opportunities.

📝 Sample Projects

• Analyzing social media trends and influencer dynamics to inform influencer marketing strategy
• Managing influencer relationships and collaborations, from initial outreach to campaign wrap-up and reporting
• Creating and implementing briefings for influencer collaborations, ensuring clear communication of expectations and performance metrics

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role, from data analysis and communication to project management and collaboration.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the influencer marketing team collaborate with other departments, such as product, sales, or customer service?
• What opportunities are there for professional growth and development within the influencer marketing team and the broader organization?
• How does Yepoda support work-life balance, particularly with the hybrid work arrangement?
• What are the most rewarding and challenging aspects of working in influencer marketing at Yepoda?

ASSUMPTION: These interview questions are designed to provide insight into the role's priorities, team dynamics, growth opportunities, work-life balance, and the overall work experience at Yepoda.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your passion for beauty, numbers, and social media in your application materials
• Showcase any relevant projects or initiatives that showcase your skills in influencer marketing, social media, or data analysis
• Follow up on your application status after one week, if you haven't heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.