L

UX Content Strategist

Labcorp
Full-time
On-site
Burlington, North Carolina, United States
πŸ” SEO & Content Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: UX Content Strategist

πŸ”Ή Company: Labcorp

πŸ”Ή Location: Durham, NC (Remote OK)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Design & Creative

πŸ”Ή Date Posted: May 13, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Partnering with subject matter experts to create user-focused content solutions
  • Designing engaging content that aligns with the Labcorp brand and serves user needs
  • Evolving editorial workflow to ensure timely delivery of digital content
  • Evaluating existing content and making data-driven recommendations for improvement
  • Collaborating with design, product, and development teams to define the overall user experience

ASSUMPTION: This role requires a balance of creativity, user-centered thinking, and collaboration with various teams to deliver effective content solutions.

πŸ“‹ Key Responsibilities

βœ… Partner with owners and subject matter experts to understand business needs and create solutions to user problems

βœ… Design engaging content that serves users’ needs across channels and aligns with the Labcorp brand and tone

βœ… Own and evolve the editorial workflow to ensure timely delivery of digital content

βœ… Evaluate existing content for gaps or inconsistencies and develop strategies to address them

βœ… Analyze and monitor product performance through analytics and user research and make data-driven recommendations for improvement

βœ… Alongside key stakeholders, help define the overall user experience by collaborating closely with design, product, and development teams

βœ… Define, execute, and analyze user research studies to support product teams and develop overall UX strategy

βœ… Foster a healthy culture of design critique and learning by having an active voice in cross-functional design reviews

βœ… Guide and mentor colleagues across teams, fostering professional growth by sharing expertise and encouraging peer learning

ASSUMPTION: This role involves a mix of strategic thinking, hands-on content creation, and collaboration with various teams to ensure user needs are met.

🎯 Required Qualifications

Education: Bachelor's Degree in a creative field, journalism, business, or computer science

Experience: At least 5 years’ experience in a content role, such as UX writing, content strategy, content marketing, or journalism

Required Skills:

  • Familiarity with AI-driven content tools, automation, or personalization strategies
  • Experience building content pieces from the beginning to end, including planning, research, drafting, review, and delivery
  • Experience leading user research initiatives, including planning, execution, and analysis
  • Demonstrated ability to translate complex topics and user insights into concise, substantive copy
  • Experience collaborating with leaders, stakeholders, and subject matter experts on strategic initiatives and key projects

Preferred Skills:

  • Experience working in a healthcare or life sciences environment
  • Fluency in multiple languages

ASSUMPTION: Given the industry, candidates with healthcare or life sciences experience may have an advantage. Multilingual candidates are also encouraged to apply.

πŸ’° Compensation & Benefits

Salary Range: $90,000 - $130,000/year

Benefits:

  • Medical, Dental, Vision, Life, STD/LTD
  • 401(k)
  • Paid Time Off (PTO) or Flexible Time Off (FTO)
  • Tuition Reimbursement
  • Employee Stock Purchase Plan

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range is based on market data for UX Content Strategist roles in the United States, with consideration for the company's size and industry.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Labcorp operates in the medical practices industry, providing comprehensive clinical laboratory and end-to-end drug development services to support healthcare providers, pharmaceutical companies, and researchers worldwide.

Company Size: Labcorp has 10,001+ employees, making it a large organization with extensive resources and opportunities for career growth.

Founded: 1994, with a history of growth and expansion in the life sciences industry.

Company Description:

  • Labcorp is deeply integrated in guiding patient care, offering a wide range of clinical laboratory and drug development services.
  • The company is committed to improving health and lives through innovative solutions that advance diagnostics, drug development, and patient care.
  • Labcorp fosters a culture of inclusion and belonging, with a focus on diversity, equity, and inclusion.

Company Specialties:

  • Clinical Laboratory Services
  • Drug Development Services
  • Patient Care Management

Company Website: Labcorp

ASSUMPTION: Labcorp's extensive experience and resources in the life sciences industry provide a strong foundation for innovation and growth.

πŸ“Š Role Analysis

Career Level: This role is at the mid-level, requiring a balance of strategic thinking, content creation, and collaboration with various teams.

Reporting Structure: The UX Content Strategist will report to the UX Design Manager and collaborate with various teams, including product, design, and development.

Work Arrangement: This role can be performed remotely, with some flexibility for on-site work in Durham, NC.

Growth Opportunities:

  • Potential career progression into senior content strategy roles or management positions
  • Opportunities to work on diverse projects and gain experience in various aspects of content strategy
  • Chance to mentor and develop junior team members

ASSUMPTION: Given Labcorp's size and industry, there are ample opportunities for career growth and development within the organization.

🌍 Location & Work Environment

Office Type: Labcorp's offices are modern and collaborative, with a mix of open and private workspaces.

Office Location(s): Durham, NC (Remote OK)

Geographic Context:

  • Durham, NC is part of the Research Triangle region, known for its tech and life sciences industries.
  • The area offers a mix of urban and suburban living, with a variety of cultural attractions and outdoor activities.
  • Labcorp's offices are conveniently located near major highways and public transportation options.

Work Schedule: Full-time (40 hours/week), with some flexibility for remote work

ASSUMPTION: The remote-friendly work arrangement offers flexibility for candidates who prefer to work from home or have other commitments.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the hiring manager
  • On-site or virtual interview with the UX Design Manager and other team members
  • Take-home content strategy assignment
  • Final interview with the UX Design Director

Key Assessment Areas:

  • Content strategy and creation skills
  • User research and data analysis abilities
  • Collaboration and communication skills
  • Cultural fit and alignment with Labcorp's values

Application Tips:

  • Highlight relevant experience in content strategy, UX writing, or related fields
  • Include examples of user research and data-driven content decisions in your resume or portfolio
  • Tailor your cover letter to demonstrate your understanding of Labcorp's mission and values

ATS Keywords: UX Content Strategy, User Research, AI-driven Content, Collaboration, Data Analysis, Editorial Workflow, UX Writing, Mentoring, Design Critique

ASSUMPTION: Given Labcorp's size and industry, the application process may involve multiple interviews and assessments to ensure the best fit for the role and the organization.

πŸ› οΈ Tools & Technologies

  • Content management systems (e.g., Adobe Experience Manager, Contentful)
  • User research tools (e.g., UserTesting, UsabilityHub)
  • Analytics tools (e.g., Google Analytics, Adobe Analytics)
  • Design and prototyping tools (e.g., Sketch, Figma, InVision)

ASSUMPTION: The specific tools and technologies used may vary depending on the team and project requirements.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Quality
  • Innovation
  • Collaboration
  • Diversity & Inclusion

Work Style:

  • Collaborative and team-oriented
  • Data-driven and user-centered
  • Adaptable and responsive to change

Self-Assessment Questions:

  • Do you thrive in a collaborative, team-based environment?
  • Are you comfortable working with data and using it to inform content decisions?
  • Do you embrace change and adaptability in your work?

ASSUMPTION: Labcorp values candidates who are aligned with their mission, values, and work style, as well as those who can contribute to a diverse and inclusive work environment.

⚠️ Potential Challenges

  • Working in a large organization may present challenges in terms of communication and decision-making processes
  • Balancing user needs, business requirements, and technical constraints can be complex
  • Managing multiple projects and priorities may require strong organizational skills and time management
  • Working remotely may present challenges in terms of collaboration and communication with on-site team members

ASSUMPTION: These challenges can be mitigated through effective communication, collaboration, and time management skills.

πŸ“ˆ Similar Roles Comparison

  • Compared to other UX Content Strategist roles, this position offers the opportunity to work in a large, established organization with extensive resources and growth opportunities
  • Labcorp's focus on patient care and life sciences provides a unique context for content strategy and creation
  • Career progression may involve moving into senior content strategy roles or management positions within the organization

ASSUMPTION: Given Labcorp's size and industry, this role offers unique opportunities for career growth and development within the organization.

πŸ“ Sample Projects

  • Redesigning the user onboarding experience for a new healthcare platform
  • Developing a content strategy for a suite of patient education materials
  • Conducting user research to inform the content and design of a new drug development portal

ASSUMPTION: These sample projects illustrate the range of content strategy and creation work that may be required in this role.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall UX design process at Labcorp?
  • What are the most pressing content challenges facing the team currently?
  • How does Labcorp support the professional development and growth of its UX content strategists?
  • What is the typical workflow and collaboration process with other teams, such as product and design?
  • How does Labcorp measure the success of its UX content strategy and creation efforts?

ASSUMPTION: These questions can help candidates better understand the role, the team, and the organization, and demonstrate their interest and engagement in the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience in content strategy, UX writing, or related fields
  • Prepare a portfolio or examples of your work that demonstrate your content strategy and creation skills, as well as your user research and data analysis abilities
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.