📌 Core Information
🔹 Job Title: UX Copywriter / Content Designer
🔹 Company: Bidfood
🔹 Location: Ede, Gelderland, Netherlands
🔹 Job Type: Full-time, Hybrid
🔹 Category: Wholesale, Foodservice
🔹 Date Posted: June 12, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site with hybrid work option
🚀 Job Overview
Key aspects of this role include:
- Rewriting and optimizing digital content for usability and tone of voice
- Developing guidelines and workflows for consistent UX copy
- Working closely with UX, development, and marketing teams
- Data-driven optimization through A/B testing and user research
ASSUMPTION: This role requires a strong understanding of user-centered design principles and experience working in a collaborative, agile environment.
📋 Key Responsibilities
✅ Rewrite and optimize digital content for usability and tone of voice
✅ Develop guidelines and workflows for consistent UX copy
✅ Collaborate with UX, development, and marketing teams to ensure user voice is represented
✅ Conduct A/B testing and user research to optimize content performance
✅ Create and maintain a content strategy for the platform
ASSUMPTION: This role may require occasional work outside of regular business hours to meet project deadlines.
🎯 Required Qualifications
Education: HBO or WO diploma, preferably in business, IT, or digital commerce
Experience: 5-7 years of experience in UX writing or content design, preferably within e-commerce
Required Skills:
- Proven experience in UX writing and content design
- Familiarity with replatforming trajectories and content migration
- Strong communication and stakeholder management skills
- Analytical mindset with experience in data-driven decision making
- Familiarity with Agile/Scrum methodologies and project management tools
- Ability to work independently and manage expectations
Preferred Skills:
- Fluency in Dutch and English
- Experience with accessibility guidelines
- Knowledge of the foodservice industry
ASSUMPTION: Candidates with experience in content strategy and user research will have an advantage in this role.
💰 Compensation & Benefits
Salary Range: €3,012 to €4,489 gross per month for 36 hours per week (salary scale based on relevant knowledge and experience)
Benefits:
- Reimbursement of travel expenses (€0.23 per km for distances between 10-25 km)
- Laptop and/or smartphone for remote work
- Hybrid work option
- Employee discount on Bidfood products
- Access to over 100 online training courses via GoodHabitz
- Contract for a definite period with the prospect of a permanent contract
Working Hours: 36 hours per week, with flexible hours and the possibility of working from home
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels in the Netherlands.
📌 Applicant Insights
🔍 Company Context
Industry: Wholesale, specifically focused on foodservice and the food and beverage industry
Company Size: 1,001-5,000 employees, providing a large, established work environment with ample opportunities for growth and collaboration
Founded: 1949, with over 70 years of experience in the wholesale and foodservice industry
Company Description:
- Bidfood is a wholesale company that supplies products to the foodservice industry, including restaurants, hotels, and catering businesses
- The company focuses on providing high-quality products and services to its clients, with a strong emphasis on customer satisfaction and personalized service
- Bidfood offers a wide range of products, including food, beverages, and non-food items, as well as various services such as logistics, marketing, and consultancy
Company Specialties:
- Wholesale and distribution of food and non-food products
- Logistics and supply chain management
- Marketing and sales support for foodservice businesses
- Consultancy and expertise in the foodservice industry
Company Website: http://www.bidfood.nl
ASSUMPTION: Bidfood's extensive experience and large size provide a stable and secure work environment, with ample opportunities for professional development and growth.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement within the company
Reporting Structure: This role reports directly to the Product Owner and works closely with UX, development, and marketing teams
Work Arrangement: Hybrid, with the possibility of working from home and on-site at the company's headquarters in Ede
Growth Opportunities:
- Progression to a senior or management role within the content or UX team
- Expansion into other areas of the business, such as marketing or sales
- Opportunities to work on diverse projects and gain experience in various aspects of the business
ASSUMPTION: The hybrid work arrangement provides a good balance between work-life integration and collaboration with colleagues.
🌍 Location & Work Environment
Office Type: Modern, professional office environment with a focus on collaboration and innovation
Office Location(s): Ede, Gelderland, Netherlands
Geographic Context:
- Ede is located in the eastern part of the Netherlands, approximately 80 kilometers east of Amsterdam
- The region is known for its vibrant foodservice industry and strong economic growth
- The office is easily accessible by car and public transportation
Work Schedule: Flexible hours with the possibility of working from home, allowing for a good work-life balance
ASSUMPTION: The location of the office in Ede provides easy access to both urban and rural areas, offering a variety of housing and leisure options.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview to discuss the role and assess cultural fit
- On-site interview with the hiring manager and relevant team members
- Assessment or case study to evaluate skills and problem-solving abilities
Key Assessment Areas:
- Communication and collaboration skills
- Problem-solving and analytical skills
- Cultural fit and alignment with company values
- Portfolio or work samples demonstrating relevant experience
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your UX writing and content design work to showcase during the interview
- Research Bidfood's company culture and values to demonstrate your fit with the organization
ATS Keywords: UX writing, content design, digital content optimization, user experience research, A/B testing, collaboration, content strategy, microcopy, onboarding, navigation, personalized content, data-driven decision making
ASSUMPTION: The application process may vary depending on the specific needs of the hiring manager and the team.
🛠️ Tools & Technologies
- Jira and Confluence for project management and collaboration
- BI dashboards for data analysis and reporting
- Online training platform GoodHabitz for professional development
ASSUMPTION: The tools and technologies listed are subject to change based on the specific needs of the project or team.
👔 Cultural Fit Considerations
Company Values:
- Customer focus
- Collaboration
- Innovation
- Responsibility
- Integrity
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Innovative and forward-thinking
- Adaptable and flexible
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you comfortable working with data and using it to inform decision-making?
- Do you enjoy learning new tools and technologies to improve your work?
ASSUMPTION: Bidfood's company culture emphasizes collaboration, innovation, and customer focus, providing a supportive and engaging work environment.
⚠️ Potential Challenges
- Managing expectations and communication with multiple stakeholders
- Balancing the need for consistency with the need for innovation and personalization
- Adapting to a large, established organization with a diverse range of products and services
- Occasional work outside of regular business hours to meet project deadlines
ASSUMPTION: The challenges listed are common to roles of this nature and can be effectively managed with strong communication, collaboration, and time management skills.
📈 Similar Roles Comparison
- Compared to other UX writing or content design roles, this position offers a unique opportunity to work in the foodservice industry and collaborate with a diverse range of teams
- Industry-specific context: The foodservice industry is dynamic and fast-paced, with a strong focus on innovation and customer satisfaction
- Career path comparison: This role provides a clear path for growth and advancement within the content or UX team, as well as opportunities to expand into other areas of the business
ASSUMPTION: The unique aspects of this role, such as its focus on the foodservice industry and its potential for growth and advancement, make it an attractive opportunity for candidates with relevant experience.
📝 Sample Projects
- Migrating and rewriting content for a new e-commerce platform
- Developing a content strategy for a new product launch
- Conducting user research to inform content design and optimization
ASSUMPTION: The sample projects listed are representative of the types of tasks and responsibilities associated with this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within it?
- How does the company support the professional development of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company approach accessibility and inclusivity in its content design?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: Asking thoughtful and relevant questions during the interview demonstrates your interest in the role and your commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the online application form
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare examples of your UX writing and content design work to showcase during the interview
- Research Bidfood's company culture and values to demonstrate your fit with the organization
- Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
