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Vice President of Growth

COPE Health Solutions
Full-time
On-site
United States
πŸš€ Growth Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Vice President of Growth

πŸ”Ή Company: COPE Health Solutions

πŸ”Ή Location: California/New York

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Business Consulting and Services

πŸ”Ή Date Posted: 2025-04-24

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: Hybrid (Up to 80% travel)

πŸš€ Job Overview

Key aspects of this role include:

  • Driving top-line revenue growth through new business opportunities and growth strategies
  • Managing customer relationships to enhance satisfaction and retention
  • Collaborating with cross-functional teams to ensure alignment and effective execution of growth initiatives
  • Leading and managing sales and marketing teams to meet or exceed targets
  • Evaluating and improving the effectiveness of channel partnerships to drive sales and revenue

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a proven track record in driving growth in a similar environment.

πŸ“‹ Key Responsibilities

βœ… Drive top-line revenue growth by identifying and capitalizing on new business opportunities, including targeted new logo client openings, new market segments, channel partnerships, and geographic regions.

βœ… Lead the development and implementation of strategies to increase profitable annual recurring revenue (ARR) from various product offerings and the Direct Services Platform.

βœ… Build and nurture new and long-term relationships with key customers and payers, understanding their needs and creating tailored solutions that foster client retention and increase lifetime value through share of wallet and recurring revenue.

βœ… Identify and evaluate new market opportunities, including assessing market trends, competitive landscape, and customer demands to ensure the company’s growth trajectory remains ahead of the curve.

βœ… Collaborate with product development teams to ensure product offerings meet market needs, drive customer satisfaction, and position the company for competitive advantage.

βœ… Lead and manage the sales and marketing teams, ensuring sales targets are met or exceeded, alignment in messaging, campaigns, and branding, implementation of strategies to attract new customers and retain existing ones, utilization of data analytics to monitor key performance indicators (KPIs), and adjustment of strategies to improve business development outcomes.

βœ… Evaluate and improve the effectiveness of channel partnerships to enhance the company’s reach and drive sales and revenue.

βœ… Mentor and lead the growth teams across various disciplines, including sales, marketing, business development, and customer success.

βœ… Work closely with other members of the executive team, including product, operations, and finance, to ensure alignment and effective execution of growth initiatives.

ASSUMPTION: This role requires a hands-on approach, with a focus on driving results and continuous improvement.

🎯 Required Qualifications

Education: Bachelor’s degree in Business, Marketing, or a related field (Master’s degree preferred).

Experience: Proven track record of driving growth in a VBC enablement firm with an IT platform, with at least 10+ years of experience in senior leadership roles. Experience consistently delivering $5-10M+ annual sales (new store growth). Strong experience in revenue generation, business development, and market expansion strategies. Experience in scaling organizations and managing cross-functional teams.

Required Skills:

  • Exceptional leadership and strategic thinking capabilities
  • Strong understanding of product development, consulting services, and the ability to create and execute effective go-to-market strategies
  • Data-driven mindset with a focus on results and continuous improvement
  • Experience with sales & marketing analytics
  • Excellent communication and presentation skills
  • Ability to build and maintain strong relationships with internal teams, clients, and external partners
  • Entrepreneurial spirit with a focus on identifying opportunities and driving change

Preferred Skills:

  • Experience in the healthcare industry
  • Fluency in multiple languages

ASSUMPTION: Candidates with experience in the healthcare industry and multiple language fluency may have an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: $175,000 - $250,000 per year

Benefits:

  • Health, dental, and vision insurance
  • 401(k) plan with company match
  • Paid time off (vacation, sick, and holidays)
  • Employee assistance program

Working Hours: Full-time, with up to 80% travel required

ASSUMPTION: The salary range provided is based on industry standards for a Vice President of Growth role with the given experience level and location. Benefits may vary based on the company's standard benefits package.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Business Consulting and Services, with a focus on healthcare

Company Size: 51-200 employees. This size allows for a more agile and innovative work environment, with opportunities for growth and career advancement.

Founded: 2002. COPE Health Solutions has over two decades of experience in the healthcare industry, providing a stable and established work environment.

Company Description:

  • COPE Health Solutions is a leading healthcare corporation based in Los Angeles, California, and New York, New York
  • The company works with hospitals, clinics, and healthcare organizations across the country to develop integrated healthcare delivery networks and train and grow the health workforce needed to support these networks
  • COPE Health Solutions brings together the best qualities of consulting firms, research organizations, and operational expertise to overcome internal and external barriers to change and implement lasting solutions

Company Specialties:

  • Consulting
  • Clinical integration
  • Managed care
  • Health systems design
  • Ambulatory network development
  • Strategic planning
  • Healthcare data analytics
  • Care coordination
  • Healthcare finance
  • Value-based payments
  • Medicaid waivers
  • Population health
  • Management consulting

Company Website: http://www.copehealthsolutions.com

ASSUMPTION: COPE Health Solutions is a well-established company with a strong reputation in the healthcare industry, providing a stable and supportive work environment for employees.

πŸ“Š Role Analysis

Career Level: Executive. This role is a senior leadership position, reporting directly to the CEO.

Reporting Structure: The Vice President of Growth will have 2 to 5 direct reports, including members of the sales, marketing, business development, and customer success teams.

Work Arrangement: Hybrid, with up to 80% travel required. This role requires frequent travel to client sites and industry events.

Growth Opportunities:

  • As a senior leadership role, this position offers opportunities for career advancement within the company
  • The company's growth and expansion plans provide opportunities for increased responsibility and influence
  • The diverse range of services and specialties offered by COPE Health Solutions provides opportunities for professional development and growth

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities for career advancement and increased influence within the company.

🌍 Location & Work Environment

Office Type: Hybrid. This role requires frequent travel to client sites and industry events, with the remainder of the work being done remotely or in the company's offices in Los Angeles, California, or New York, New York.

Office Location(s): 1150 S Olive St, Suite 1200, Los Angeles, California 90015, US

Geographic Context:

  • Los Angeles, California: A major metropolitan area with a diverse economy and a thriving healthcare industry
  • New York, New York: A global financial and cultural hub with a strong healthcare industry

Work Schedule: Full-time, with up to 80% travel required. This role requires frequent travel to client sites and industry events, with the remainder of the work being done during standard business hours.

ASSUMPTION: The hybrid work arrangement and frequent travel requirements of this role may not be suitable for candidates who prefer a more sedentary or remote work environment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR department
  • In-depth phone or video interview with the hiring manager (CEO)
  • Final in-person or video interview with the executive team
  • Background check and reference check
  • Job offer and onboarding

Key Assessment Areas:

  • Leadership and strategic thinking capabilities
  • Revenue generation and business development experience
  • Market expansion and competitive analysis skills
  • Customer relationship management and retention strategies
  • Sales and marketing management experience
  • Cross-functional collaboration and team leadership skills

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Be prepared to discuss your experience with revenue generation, business development, and market expansion strategies in detail
  • Demonstrate your ability to lead and manage cross-functional teams and drive results
  • Showcase your understanding of the healthcare industry and the unique challenges and opportunities it presents
  • Prepare thoughtful questions to ask the interviewer about the company's growth plans and opportunities for career advancement

ATS Keywords: Vice President, Growth, Revenue Generation, Business Development, Market Expansion, Customer Relationship Management, Sales Management, Marketing Strategy, Product Development, Competitive Analysis, Cross-Functional Collaboration, Team Leadership, Entrepreneurial Spirit, Healthcare Industry

ASSUMPTION: The application process for this role may be competitive, and candidates should be prepared to demonstrate their qualifications and fit for the position.

πŸ› οΈ Tools & Technologies

  • CRM software (e.g., Salesforce, HubSpot)
  • Marketing automation tools (e.g., Marketo, Pardot)
  • Data analysis and visualization tools (e.g., Tableau, Power BI)
  • Project management tools (e.g., Asana, Trello)
  • Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: Familiarity with these tools and technologies is preferred but not required. The company may provide training and support to help the successful candidate develop the necessary skills.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity: Upholding the highest ethical standards in all aspects of our work
  • Expertise: Leveraging our deep industry knowledge and experience to deliver innovative solutions
  • Collaboration: Working together to achieve our shared goals and drive lasting change
  • Adaptability: Embracing change and continuously evolving to meet the needs of our clients and the market
  • Innovation: Pushing the boundaries of what's possible to create lasting impact

Work Style:

  • Results-driven: Focusing on delivering measurable outcomes and continuous improvement
  • Data-informed: Using data and analytics to guide decision-making and strategy
  • Collaborative: Working closely with cross-functional teams to achieve shared goals
  • Adaptable: Embracing change and pivoting as needed to meet the evolving needs of our clients and the market
  • Innovative: Pursuing new ideas and approaches to drive growth and impact

Self-Assessment Questions:

  • How do you align with COPE Health Solutions' core values, and how have you demonstrated these values in your previous roles?
  • How do you approach working with cross-functional teams, and how have you driven collaboration and results in previous roles?
  • How do you stay up-to-date with industry trends and adapt your strategies to meet changing market demands?

ASSUMPTION: Candidates who demonstrate a strong fit with COPE Health Solutions' core values and work style will be more likely to succeed in this role.

⚠️ Potential Challenges

  • The hybrid work arrangement and frequent travel requirements may not be suitable for candidates who prefer a more sedentary or remote work environment
  • The competitive nature of the healthcare industry may present challenges in driving revenue growth and market expansion
  • The need to balance short-term revenue goals with long-term strategic planning may require strong prioritization and time management skills
  • The role may require working with diverse and sometimes challenging client and payer relationships, requiring strong communication and negotiation skills

ASSUMPTION: These challenges can be overcome with strong leadership, strategic thinking, and a focus on driving results and continuous improvement.

πŸ“ˆ Similar Roles Comparison

  • Vice President of Growth vs. Chief Growth Officer: The Vice President of Growth role focuses more on driving short-term revenue growth, while the Chief Growth Officer role may have a broader scope, including long-term strategic planning and organizational development
  • Vice President of Growth vs. Director of Business Development: The Vice President of Growth role typically has more responsibility for overall revenue growth and market expansion, while the Director of Business Development role may focus more on specific business development initiatives and partnerships
  • Vice President of Growth vs. Chief Revenue Officer: The Vice President of Growth role may have more responsibility for driving overall revenue growth, while the Chief Revenue Officer role may focus more on optimizing revenue streams and improving operational efficiency

ASSUMPTION: The Vice President of Growth role is a senior leadership position that requires a strong focus on driving short-term revenue growth and market expansion.

πŸ“ Sample Projects

  • Developing and executing a go-to-market strategy for a new product offering, resulting in $5M+ in new revenue within the first year
  • Identifying and capitalizing on new market opportunities, driving a 20% increase in market share within two years
  • Implementing a customer relationship management system, resulting in a 15% increase in customer retention and a 25% increase in share of wallet

ASSUMPTION: These sample projects demonstrate the type of strategic thinking, leadership, and results-driven approach required for success in this role.

❓ Key Questions to Ask During Interview

  • What are the company's top priorities for growth in the next 1-3 years, and how does this role contribute to those priorities?
  • How does the company support the professional development and growth of its employees?
  • What are the key challenges facing the company in the next 1-3 years, and how can this role help address them?
  • How does the company approach cross-functional collaboration and alignment, and what role does this position play in that process?
  • What are the key performance indicators (KPIs) for this role, and how will success be measured?

ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and the company, and provides valuable insights into the work environment and growth opportunities.

πŸ“ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for phone or video screens and interviews by researching the company and practicing your responses to common interview questions
  • Prepare thoughtful questions to ask the interviewer about the company's growth plans and opportunities for career advancement
  • Follow up with the hiring manager (CEO) after your interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.