📌 Core Information
🔹 Job Title: Video Editor – Direct Response Marketing
🔹 Company: Golden Hippo
🔹 Location: Woodland Hills, CA (Hybrid)
🔹 Job Type: Full-Time
🔹 Category: Advertising Services
🔹 Date Posted: 2025-08-07
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site/Hybrid
🚀 Job Overview
Key aspects of this role include:
- Video production, editing, and crafting compelling visual narratives
- Creating long-form and short-form content for various platforms
- Analyzing direct marketing trends and implementing them in videos
- Collaborating with the marketing team to optimize creatives
- Managing the publishing process to ensure content is optimized across multiple platforms
ASSUMPTION: This role requires a strong understanding of direct response marketing and the ability to create engaging content that drives marketing success.
📋 Key Responsibilities
✅ Edit and create long-form video content utilizing stock footage and in-house graphics
✅ Edit engaging short-form content for social media platforms
✅ Analyze direct marketing trends and implement them in all the videos
✅ Conceptualize and pitch videos to the Marketing Team
✅ Collaborate with writers and the Marketing Team to optimize creatives
✅ Compile and condense user-generated assets into engaging video content
✅ Help manage the publishing process to ensure content is optimized across multiple platforms
ASSUMPTION: The role involves a high level of creativity and attention to detail, as well as the ability to work well within a team.
🎯 Required Qualifications
Education: Bachelor’s Degree
Experience: 2 years in Video Editing, 1 year in Motion Graphics
Required Skills:
- Advanced skills in Adobe Premiere and After Effects
- Basic understanding of media encoding and publishing processes
- Experience working with Mac and/or PC computers
- Meticulous organizational skills and attention to detail
- Strong communication and problem-solving skills
- Effective time management and ability to meet deadlines
Preferred Skills:
- Experience in Direct Response Marketing
- Social Media Data Analysis
- Google Sheets/Docs data entry
- Color grading and audio mixing
- Digital Strategy and Audience Development experience
ASSUMPTION: While the preferred skills are not required, they would be beneficial for success in this role.
💰 Compensation & Benefits
Salary Range: $63,000 - $84,000 USD per year, plus annual and monthly KPI bonus potential
Benefits:
- Comprehensive healthcare coverage (100% of premiums for employee-only plans)
- Charity sponsorships (over $6.1 million donated to date)
- 401k matching (up to 3.5% of contributions)
- 6 paid sick and mental health days, Employee Assistance Program, free weekly yoga and meditation classes
- Employee Stock Ownership Plan (company contributions fund retirement plan with company stock)
- Professional development opportunities, tuition reimbursement program, KPI-based pay increases
- Recognition programs (Win of the Week, Spot Bonus, Work Anniversary, and Shout-Outs)
- Reimbursements for a portion of personal cell phone and internet usage
- On-site kitchen and free gym (for Woodland Hills, CA office)
- Company events (virtual and in-person)
Working Hours: Full-time, with a hybrid work arrangement (on-site and remote)
ASSUMPTION: The salary range is based on California's cost of labor analysis and may vary depending on the state of residence if the role is remote.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services, with a focus on health and wellness brands
Company Size: 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration
Founded: 2011, with a history of building popular health and wellness brands
Company Description:
- Employee-owned, vertically-integrated builder of popular health and wellness brands
- Creates best-in-class products that improve the lives of people and their pets
- Generates over $1 billion in revenue annually
Company Specialties:
- Direct Response Marketing
- Consumer Goods
- eCommerce
- Marketing
- Digital Advertising
- Health and Wellness
Company Website: Golden Hippo
ASSUMPTION: Golden Hippo's focus on employee ownership and wellness brands creates a unique work environment that prioritizes employee well-being and growth.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement within the company
Reporting Structure: The Video Editor will report directly to the Marketing Team and collaborate with various departments, including writers and other creatives
Work Arrangement: Hybrid, with a combination of on-site and remote work
Growth Opportunities:
- Progression within the Marketing Team or other departments
- Expanding skills and expertise in video editing, motion graphics, and marketing
- Potential to take on leadership roles or specialize in specific areas of interest
ASSUMPTION: The role's focus on collaboration and continuous learning provides ample opportunities for professional growth and development.
🌍 Location & Work Environment
Office Type: Hybrid, with a combination of on-site and remote work
Office Location(s): Woodland Hills, CA
Geographic Context:
- Woodland Hills is a suburban neighborhood in the San Fernando Valley region of Los Angeles
- The area offers a mix of urban and suburban living, with easy access to Los Angeles' cultural attractions
- The office is located near major highways and public transportation options
Work Schedule: Full-time, with a hybrid work arrangement (on-site and remote)
ASSUMPTION: The hybrid work arrangement provides flexibility and a balance between on-site collaboration and remote work.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the Talent Acquisition team
- In-person or virtual interview with the hiring manager and/or team members
- Final decision and offer
Key Assessment Areas:
- Portfolio/reel submission and review
- Technical skills assessment (Adobe Suite, video editing, etc.)
- Cultural fit and team dynamics
- Problem-solving and communication skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Include a link to your production/editing reel in your application
- Prepare questions to ask during the interview to demonstrate your interest in the role and company
ATS Keywords: Video Editor, Direct Response Marketing, Adobe Premiere, After Effects, Motion Graphics, Marketing, Collaboration, Attention to Detail, Problem-Solving, Time Management
ASSUMPTION: The application process may vary depending on the specific needs of the hiring team and the candidate pool.
🛠️ Tools & Technologies
- Adobe Premiere
- Adobe After Effects
- Adobe Audition
- Adobe Photoshop
- Adobe Illustrator
- Media encoding and publishing software
- Social media platforms (Facebook, Instagram, TikTok, YouTube)
ASSUMPTION: The role may require the use of additional tools and technologies, depending on the specific needs of the projects and the company.
👔 Cultural Fit Considerations
Company Values:
- Employee ownership and empowerment
- Focus on wellness and well-being
- Collaboration and teamwork
- Continuous learning and growth
Work Style:
- Hybrid work arrangement (on-site and remote)
- Collaborative and team-oriented environment
- Focus on creativity, innovation, and driving marketing success
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you comfortable working in a hybrid work arrangement?
- Do you have a strong understanding of direct response marketing and the ability to create engaging content?
ASSUMPTION: Candidates who align with Golden Hippo's values and work style will be most successful in this role.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to changes in marketing trends and strategies
- Working with a diverse range of content and stakeholders
- Balancing on-site and remote work in a hybrid arrangement
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and effective communication.
📈 Similar Roles Comparison
- Video Editor vs. Motion Graphics Designer: Video Editors focus more on editing and storytelling, while Motion Graphics Designers specialize in creating visual elements and animations
- Direct Response Marketing vs. Brand Marketing: Direct Response Marketing focuses on driving immediate action and conversions, while Brand Marketing focuses on building brand awareness and perception
- Career Path: Video Editors can progress to Senior Video Editor, Video Manager, or transition into related roles such as Motion Graphics Designer or Marketing Specialist
ASSUMPTION: Understanding the differences between related roles and career paths can help candidates make informed decisions about their career development.
📝 Sample Projects
- Editing a long-form video for a health and wellness brand, incorporating stock footage and in-house graphics
- Creating engaging short-form content for social media platforms, showcasing the brand's unique selling points
- Analyzing direct marketing trends and implementing them in a video series to drive conversions
ASSUMPTION: These sample projects demonstrate the range of responsibilities and the need for versatility in the role.
❓ Key Questions to Ask During Interview
- What are the most important qualities you're looking for in a Video Editor for this role?
- How does this role fit into the overall marketing strategy for the company's brands?
- What are the biggest challenges facing the marketing team currently, and how can this role help address them?
- What opportunities are there for professional growth and development within the company?
- How does the hybrid work arrangement work in practice, and what resources are available to support remote work?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and provides valuable insights into the company culture and work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences, including your production/editing reel
- Prepare questions to ask during the interview to demonstrate your interest in the role and company
- Follow up with the hiring team after your interview, expressing your enthusiasm for the opportunity
- If selected for the final round, be prepared to provide additional information or complete a skills assessment
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
