📌 Core Information
🔹 Job Title: Virtual Marketing & Operations Assistant
🔹 Company: Breezelearn
🔹 Location: Lagos, Lagos, Nigeria
🔹 Job Type: Contractor
🔹 Category: Marketing & Operations
🔹 Date Posted: May 20, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site (Lagos, Nigeria)
🚀 Job Overview
Key aspects of this role include:
- Supporting growth initiatives across social media, email campaigns, lead funnels, and virtual events
- Creating and managing marketing funnels and lead magnets
- Drafting and scheduling content across social media platforms
- Designing basic marketing assets and running email marketing campaigns
- Setting up and monitoring lead scoring and nurturing flows using CRM/automation tools
- Assisting in configuring and optimizing marketing automation platforms
- Tracking campaign metrics and compiling marketing analytics reports
- Helping manage and coordinate virtual events
ASSUMPTION: This role requires a high level of self-motivation and organization, as well as strong communication skills to work effectively in a remote setting.
📋 Key Responsibilities
✅ Create and manage marketing funnels and lead magnets that drive conversions
✅ Draft and schedule content across social media platforms, especially LinkedIn
✅ Design basic marketing assets (e.g., social posts, lead magnets)
✅ Run email marketing campaigns, including segmentation and automation workflows
✅ Set up and monitor lead scoring and nurturing flows using CRM/automation tools
✅ Assist in configuring and optimizing marketing automation platforms
✅ Track campaign metrics and compile marketing analytics reports
✅ Help manage and coordinate virtual events (webinars, product demos, community engagements)
✅ Handle communications including scheduling, email responses, and follow-ups
✅ Maintain organized digital filing systems, calendars, and task boards
✅ Coordinate with cross-functional teams on project delivery
ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong attention to detail and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: Proven experience with marketing funnels and conversion strategies
Required Skills:
- Strong working knowledge of email marketing, segmentation, and automation tools
- Proficiency in LinkedIn and social media content planning
- Basic design skills using tools like Canva, Figma, or Adobe Creative Suite
- Familiarity with CRM tools (HubSpot, Notion, MailerLite, Airtable, etc.)
- Experience planning and hosting virtual events (Zoom, Google Meet, etc.)
- Excellent communication, time management, and organizational skills
- Ability to work independently and manage multiple projects at once
Preferred Skills:
- 3+ years of experience in a virtual assistant or marketing/operations support role
- Experience working with startups or in fast-paced remote teams
- Background in tech, digital education, or talent marketplaces
ASSUMPTION: While a degree in marketing or a related field is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.
💰 Compensation & Benefits
Salary Range: The salary range for this role is NGN 150,000 - 250,000 per month, based on experience and qualifications. This estimate is based on market research and industry standards for similar roles in Lagos, Nigeria.
Benefits:
- Remote, flexible work environment
- Opportunity to grow with a mission-driven and fast-growing organization
- Direct impact on business growth and customer success
- Collaborative and inclusive team culture
Working Hours: Full-time (40 hours per week), with flexible hours and the ability to work remotely from Lagos, Nigeria.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience, qualifications, and performance during the interview process.
📌 Applicant Insights
🔍 Company Context
Industry: Breezelearn operates in the tech industry, specifically focusing on connecting North American businesses with vetted, high-performing tech professionals from Africa. The company is part of the growing gig economy and remote work trend.
Company Size: Breezelearn is a small company with 11-50 employees, providing a dynamic and fast-paced work environment where employees have the opportunity to make a significant impact.
Founded: Breezelearn was founded in 2020, making it a relatively new but rapidly growing startup.
Company Description:
- Breezelearn connects North American businesses with high-performing African tech professionals
- The company aims to bridge the global opportunity gap by providing affordable, reliable talent while enabling professionals to do their best work from anywhere in the world
- Breezelearn is focused on improving the software development experience for companies by 1000x
Company Specialties:
- E-learning
- Software Development
- IT Training
- Recruitment
Company Website: http://www.breezelearn.com
ASSUMPTION: Breezelearn's focus on connecting businesses with remote talent makes it an attractive option for professionals seeking flexible, remote work arrangements.
📊 Role Analysis
Career Level: This role is suitable for mid-level marketing and operations professionals with 2-5 years of experience in a similar capacity.
Reporting Structure: The Virtual Marketing & Operations Assistant will report directly to the Marketing Manager or a similar role within the organization.
Work Arrangement: This role is on-site in Lagos, Nigeria, with the opportunity for remote work as needed.
Growth Opportunities:
- As Breezelearn continues to grow, there may be opportunities for the Virtual Marketing & Operations Assistant to take on additional responsibilities or move into a more senior role
- The company's focus on employee development and growth makes it an attractive option for professionals looking to advance their careers
- Working in a fast-paced startup environment provides ample opportunities to learn and gain experience in various aspects of the business
ASSUMPTION: While Breezelearn is a relatively new company, its focus on growth and employee development makes it an attractive option for professionals looking to advance their careers in a dynamic environment.
🌍 Location & Work Environment
Office Type: Breezelearn's office is located in Lagos, Nigeria, providing a collaborative and inclusive work environment for employees.
Office Location(s): Breezelearn's headquarters is located at Calgary, Alberta, Canada, but the Virtual Marketing & Operations Assistant role is based in Lagos, Nigeria.
Geographic Context:
- Lagos is the largest city in Nigeria and a major economic hub in West Africa
- The city offers a vibrant and diverse cultural scene, as well as numerous opportunities for professional growth and development
- Lagos is well-connected by air, making it easy for remote workers to travel for meetings or events as needed
Work Schedule: The Virtual Marketing & Operations Assistant will work full-time (40 hours per week) with flexible hours and the ability to work remotely from Lagos, Nigeria.
ASSUMPTION: While the role is on-site in Lagos, Nigeria, the company's focus on remote work and flexibility makes it an attractive option for professionals seeking a balance between office and remote work.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-depth interview with the hiring manager
- Final interview with the team or a panel
- Background check and reference verification
Key Assessment Areas:
- Marketing and operations skills and experience
- Communication and interpersonal skills
- Problem-solving and analytical skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing and operations experience and skills
- Include specific examples of your work in marketing funnels, email campaigns, and virtual events
- Demonstrate your proficiency in relevant tools and platforms, such as CRM software, email marketing tools, and social media management platforms
- Showcase your ability to work independently and manage multiple projects simultaneously
ATS Keywords: Marketing Funnels, Email Marketing, Social Media Planning, Basic Design Skills, CRM Tools, Virtual Events, Communication Skills, Time Management, Organizational Skills, Project Management, Automation Tools, Lead Scoring, Analytics Reporting, Content Creation, Segmentation, Creative Thinking
ASSUMPTION: Breezelearn's focus on remote work and flexibility makes the interview process more accessible for candidates from diverse geographic locations.
🛠️ Tools & Technologies
- CRM tools (HubSpot, Notion, MailerLite, Airtable, etc.)
- Email marketing tools (Mailchimp, Constant Contact, etc.)
- Social media management platforms (Hootsuite, Buffer, etc.)
- Design tools (Canva, Figma, Adobe Creative Suite, etc.)
- Virtual event platforms (Zoom, Google Meet, etc.)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's experience and the organization's needs.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer-centricity
- Integrity
- Growth mindset
Work Style:
- Dynamic and fast-paced
- Collaborative and inclusive
- Focused on employee development and growth
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working independently and managing multiple projects simultaneously?
- Do you have strong communication and interpersonal skills, and are you able to build and maintain effective working relationships with diverse teams?
ASSUMPTION: Breezelearn's focus on employee development and growth makes it an attractive option for professionals looking to advance their careers in a dynamic environment.
⚠️ Potential Challenges
- The role may require working on weekends or evenings to accommodate different time zones and client needs
- The fast-paced nature of the role may be challenging for candidates who prefer a more structured or predictable work environment
- The role may require frequent travel for meetings or events, depending on the organization's needs
- The role may involve working with sensitive client information, requiring a high level of discretion and confidentiality
ASSUMPTION: While Breezelearn offers a dynamic and flexible work environment, candidates should be prepared for the potential challenges that come with working in a fast-paced startup environment.
📈 Similar Roles Comparison
- This role is similar to a Marketing Coordinator or Marketing Assistant role, but with a greater emphasis on operations and virtual event management
- The role may require more technical skills and experience than a typical marketing assistant role, but less than a marketing manager role
- This role offers the opportunity to work with a diverse range of clients and industries, providing a unique learning experience
ASSUMPTION: While this role is similar to other marketing and operations roles, its focus on virtual events and remote work makes it a unique opportunity for candidates seeking a dynamic and flexible work environment.
📝 Sample Projects
- Developing and implementing a marketing funnel for a new product launch
- Creating and executing an email marketing campaign to promote an upcoming virtual event
- Designing and managing a lead scoring and nurturing program to improve conversion rates
- Assisting with the planning and execution of a virtual product demo or webinar
ASSUMPTION: These sample projects are intended to provide an overview of the types of tasks and responsibilities that may be required for this role. The specific projects and tasks may vary depending on the organization's needs and the candidate's experience.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the organization's long-term growth plans?
- What opportunities are there for professional development and growth within the organization?
- How does the company support work-life balance for its employees?
- What is the company's approach to remote work and flexible scheduling?
ASSUMPTION: These questions are intended to provide an overview of the types of questions that may be relevant for this role. Candidates should tailor their questions to the specific organization and role they are interviewing for.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing and operations experience and skills
- Prepare examples of your work in marketing funnels, email campaigns, and virtual events
- Demonstrate your proficiency in relevant tools and platforms, such as CRM software, email marketing tools, and social media management platforms
- Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
