Visual Designer (Brand)

📌 Core Information

🔹 Job Title: Visual Designer (Brand)

🔹 Company: Affirm

🔹 Location: Remote (Canada)

🔹 Job Type: Full-Time

🔹 Category: Design

🔹 Date Posted: July 30, 2025

🔹 Experience Level: Mid-Senior level (4+ years)

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Leading the design and execution of Affirm’s marketing and product communications
• Collaborating with cross-functional teams to create high-impact visuals
• Building and expanding Affirm’s Communications Design System
• Co-designing compelling in-app experiences and seasonal campaigns

ASSUMPTION: This role requires a strong background in visual design, with a focus on communications design and product design. Proficiency in design tools and knowledge of design systems and best practices for various mediums are essential.

📋 Key Responsibilities

✅ Lead the design and execution of Affirm’s marketing and product communications, ensuring a cohesive, high-quality visual experience across email, in-app messages, web, and beyond.

✅ Partner with Product, Content Designers, Engineering, Growth, and Brand to create best-in-class communications that align with business objectives and user needs.

✅ Contribute to the development and expansion of Affirm’s Communications Design System, building reusable components and documentation for designers, engineers, and marketers.

✅ Co-design compelling in-app experiences in collaboration with the promo platform team, seasonal/holiday campaigns, and other growth initiatives that enhance Affirm’s product ecosystem.

✅ Engage with teams across Affirm to educate and provide guidance on visual strategy, best practices, ensuring consistency and clarity across all communication efforts.

✅ Drive innovation in how Affirm communicates with its users by leveraging new design techniques, motion, and interactive elements where applicable.

ASSUMPTION: This role requires strong communication skills, both written and verbal, to articulate design thinking and rationale clearly and effectively communicate the “why” behind design decisions.

🎯 Required Qualifications

Education: Bachelor's degree in Design, Fine Arts, or a related field (or equivalent experience)

Experience: 4+ years experience in visual design, communications design, or product design roles

Required Skills:

• Proficient in Figma, Adobe Creative Suite, and email design tools such as Contentful and SFMC
• Knowledge of HTML, CSS, motion design (LottieFiles), and WCAG accessibility principles
• Ability to articulate design thinking and rationale clearly and effectively communicate the “why” behind design decisions
• Experience building or contributing to design systems, with an understanding of scalable frameworks and documentation best practices
• Comfort working in ambiguity, with the ability to self-direct, prioritize, and clearly communicate with stakeholders in a fast-paced environment
• Strategic mindset with an eye for detail—meticulous when it comes to typography, grids, balance, and whitespace

Preferred Skills:

• Experience working in a remote or hybrid team environment
• Fluency in French or other languages spoken in Canada

ASSUMPTION: While not explicitly stated, proficiency in English is assumed for this role due to the nature of the job and the company's primary language of operation.

💰 Compensation & Benefits

Salary Range: $80,000 - $100,000 USD per year

Benefits:

• Health care coverage (Affirm covers all premiums for all levels of coverage for you and your dependents)
• Flexible Spending Wallets (generous stipends for spending on Technology, Food, various Lifestyle needs, and family forming expenses)
• Time off (competitive vacation and holiday schedules allowing you to take time off to rest and recharge)
• ESPP (An employee stock purchase plan enabling you to buy shares of Affirm at a discount)

Working Hours: Full-time (40 hours per week) with flexible scheduling

ASSUMPTION: The salary range provided is based on the company's stated pay grade and equity grade for this role. Actual compensation may vary based on factors such as location, experience, and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services (specifically, FinTech and eCommerce)

Company Size: 1,001-5,000 employees (mid-size)

Founded: 2012

Company Description:

• Affirm is a remote-first company that uses technology to provide simple, honest, and transparent financial products
• They focus on improving the lives of consumers by delivering innovative financial services
• Affirm has roles across various teams, including engineering, product, finance, operations, revenue, marketing, people, and more

Company Specialties:

• eCommerce
• Payments
• Installment Loans
• Millennials
• Financial Services
• Online Payments
• Retail
• Personal Finance
• FinTech
• Financial Technology
• Financial Management

Company Website: https://www.affirm.com/careers

ASSUMPTION: Affirm is a well-established company in the FinTech industry, with a strong focus on innovation and customer-centric design.

📊 Role Analysis

Career Level: Mid-Senior level (4+ years of experience)

Reporting Structure: This role reports directly to the Head of Product Creative

Work Arrangement: Remote OK (with occasional office requirements for proximal roles)

Growth Opportunities:

• Potential to grow into a leadership role as the team expands
• Opportunities to work on various projects and campaigns, gaining diverse experience
• Chance to contribute to the development and expansion of Affirm’s Communications Design System, building reusable components and documentation

ASSUMPTION: This role offers significant growth potential, both in terms of career advancement and skill development.

🌍 Location & Work Environment

Office Type: Remote-first with offices in various locations (see below)

Office Location(s): San Francisco, New York City, Pittsburgh, Chicago, Toronto, Madrid, Warsaw, London

Geographic Context:

• Affirm is headquartered in San Francisco, California, with offices in major cities across North America and Europe
• The company operates as a remote-first organization, with employees working from various locations worldwide
• Affirm's remote work policy allows for flexibility and work-life balance

Work Schedule: Full-time (40 hours per week) with flexible scheduling

ASSUMPTION: The remote work arrangement allows for a better work-life balance and the ability to work from various locations within the country of employment.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with a recruiter
• Design challenge or case study presentation
• Final round interview with the hiring manager and/or team members

Key Assessment Areas:

• Portfolio and design skills
• Communication and collaboration skills
• Problem-solving and critical thinking
• Alignment with Affirm's company values and culture

Application Tips:

• Tailor your resume and portfolio to highlight relevant skills and experiences for this role
• Prepare a case study or design challenge presentation that demonstrates your problem-solving skills and design process
• Research Affirm's company values and culture, and be prepared to discuss how your personal values align with theirs
• Follow up after the interview with a thank-you note, reiterating your interest in the role and the company

ATS Keywords: Visual Design, Brand Design, Product Design, Communications Design, Figma, Adobe Creative Suite, Email Design, HTML, CSS, Motion Design, WCAG Accessibility Principles, Design Systems, Strategic Mindset, Typography, Grids, Balance, Whitespace

ASSUMPTION: The application process for this role is likely to be competitive, so it's essential to tailor your application materials and prepare thoroughly for the interview.

🛠️ Tools & Technologies

• Figma
• Adobe Creative Suite
• Email design tools (Contentful, SFMC)
• HTML, CSS
• Motion design tools (LottieFiles)
• WCAG accessibility tools

ASSUMPTION: Proficiency in the listed tools and technologies is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• People come first
• Integrity
• Diversity, equity, and inclusion
• One team, one fight
• Next generation

Work Style:

• Collaborative and cross-functional
• Data-driven and user-centric
• Continuous learning and improvement
• Remote-first and flexible

Self-Assessment Questions:

• Do you align with Affirm's company values, particularly "People come first" and "Integrity"?
• Are you comfortable working in a remote, collaborative environment with teams across various time zones?
• Do you have a strategic mindset and an eye for detail, with a strong focus on typography, grids, balance, and whitespace?

ASSUMPTION: Affirm places a strong emphasis on cultural fit and values alignment, so it's essential to reflect on these aspects during the application process.

⚠️ Potential Challenges

• Working in a fast-paced, remote environment may require strong self-direction and time management skills
• Balancing multiple projects and priorities may be challenging, as this role involves collaborating with various teams across the organization
• Occasional office requirements for proximal roles may disrupt the remote work arrangement
• Keeping up with the latest design trends and tools may require continuous learning and adaptation

ASSUMPTION: These challenges can be mitigated by strong communication, time management, and adaptability skills.

📈 Similar Roles Comparison

• Compared to other visual designer roles, this position places a stronger emphasis on communications design and product design
• Industry-specific context: Affirm operates in the FinTech and eCommerce spaces, so experience in these industries may be beneficial
• Career path comparison: This role offers growth potential, with opportunities to advance into leadership positions as the team expands

ASSUMPTION: This role is unique in its focus on communications design and product design within the FinTech and eCommerce industries.

📝 Sample Projects

• Redesigning Affirm's email marketing campaigns to improve engagement and conversions
• Developing a comprehensive style guide and design system for Affirm's product communications
• Collaborating with the promo platform team to create compelling in-app experiences and seasonal campaigns

ASSUMPTION: These sample projects demonstrate the breadth and depth of responsibilities for this role, highlighting the opportunity to make a significant impact on Affirm's product communications and user experience.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics for the Product Creative team?
• How does this role fit into the broader product and marketing strategy for Affirm?
• What are the most significant challenges facing the Product Creative team currently, and how can this role help address them?
• What opportunities exist for growth and development within this role and the broader organization?
• How does Affirm support work-life balance for its remote employees?

ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and the company, and helps you make an informed decision about the opportunity.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through Affirm's careers page
• Tailor your resume and portfolio to highlight relevant skills and experiences for this role
• Prepare a case study or design challenge presentation that demonstrates your problem-solving skills and design process
• Research Affirm's company values and culture, and be prepared to discuss how your personal values align with theirs
• Follow up after the interview with a thank-you note, reiterating your interest in the role and the company

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.