📌 Core Information
🔹 Job Title: VP, Content Analytics - CNN Digital Product and Services
🔹 Company: Warner Bros. Discovery
🔹 Location: DC Washington 820 1st Street NE
🔹 Job Type: Full-Time
🔹 Category: Analytics & Data Science
🔹 Date Posted: April 17, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading a team of data analysts and data scientists to analyze audience and engagement trends
- Guiding product and editorial decision-making through data-driven insights
- Developing methodologies to assess content performance and inform long-term content strategy
- Collaborating with cross-functional teams to evaluate how content drives overall reach and engagement
- Hiring, developing, and leading a team of data analysts and data scientists
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of data analysis and modeling.
📋 Key Responsibilities
✅ Develop comprehensive methodologies to assess performance of individual pieces of content compared to expectations
✅ Deeply understand, measure, and explain the news cycle, providing assessments of content and overall digital performance relative to the news cycle of the day
✅ Inform long-term content strategy through deep analytics and modeling, synthesized with research
✅ Create self-serve tools for the newsroom to quickly understand performance and inform real-time decisions for coverage and content promotion
✅ Lead the conversation on digital performance in daily news meetings with editorial partners
✅ Partner with audience and engagement analytics teams to evaluate how content drives overall reach and deepens engagement
✅ Set and drive the analytic strategy of content groups within CNN, building programs to execute data analysis, experimentation, and survey-based research in support of product and editorial decisions
✅ Evaluate existing and develop new metrics, reports, and dashboards for internal audiences, applying both quantitative disciplines and creativity to translate data into actionable insights through data visualization
✅ Define and validate data by working with business partners to ensure data quality and alignment with company-wide data logic/naming conventions
✅ Work with internal or external data partners to process, organize, and connect various data sources, including content metadata, behavioral user data, and third-party audience and customer satisfaction data
✅ Create consistent and documented data definitions for key content metrics
ASSUMPTION: This role requires a strong analytical mindset, excellent communication skills, and the ability to work effectively with both technical and non-technical stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Math/Stats, Operations Research, Computer Science, Engineering, or other related quantitative field
Experience: 10+ years of experience in data/analytics or related field, with 3+ years of experience managing and building an analytics team
Required Skills:
- Proven track record of providing actionable insights that drive business impact
- Significant experience using SQL to explore and analyze large data sets in cloud environments
- Experience with BI tools (e.g., Looker, Domo, Tableau, etc.)
- Ability to attract, retain, and develop data talent through caring leadership and an inclusive mindset
- Collaborative approach to partnership, with a logical mindset capable of making appropriate trade-offs between speed and analytical depth without sacrificing quality
- Self-starter who is passionate about getting data, using data, making sense of data, and helping others benefit from making analytics-driven decisions
Preferred Skills:
- BA/BS degree or higher in Math/Stats, Operations Research, Computer Science, Engineering, or other related quantitative field
- Experience with digital media data, either web or mobile
- Experience as a leader of leaders
- Strong background in experimentation and statistics
- Experience with writing Python and R scripts
ASSUMPTION: Candidates should have a strong analytical background, with experience in data-driven decision-making and team leadership.
💰 Compensation & Benefits
Salary Range: $147,966 - $274,794 per year
Benefits:
- Health Insurance Coverage
- Employee Wellness Program
- Life Insurance
- Disability Insurance
- Retirement Savings Plan
- Paid Holidays
- Sick Time
- Vacation
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is based on the company's disclosure and may vary depending on factors such as external market data, internal equity, location, skill set, experience, and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Warner Bros. Discovery operates in the entertainment industry, focusing on the creation and distribution of content across various platforms.
Company Size: Warner Bros. Discovery is a large corporation with over 10,000 employees worldwide. This size allows for extensive resources and opportunities for career growth.
Founded: Warner Bros. Discovery was founded in 2022 through the merger of WarnerMedia and Discovery, Inc.
Company Description:
- Warner Bros. Discovery is a leading global media and entertainment company that creates and distributes premium content to consumers across multiple platforms, genres, and languages.
- The company's portfolio includes iconic brands such as Warner Bros., HBO, HBO Max, CNN, TNT, TBS, TNT, Cartoon Network, Adult Swim, DC, Wizarding World, New Line Cinema, and more.
- Warner Bros. Discovery is committed to delivering exceptional storytelling and engaging experiences to audiences worldwide.
Company Specialties:
- Content creation and production
- Distribution and licensing
- Direct-to-consumer platforms
- Global networks and brands
- Sports, news, and live events
Company Website: www.wbd.com
ASSUMPTION: Warner Bros. Discovery's extensive portfolio and global reach provide candidates with diverse career opportunities and exposure to various aspects of the entertainment industry.
📊 Role Analysis
Career Level: This role is at the executive level, reporting directly to the VP of Audience and Engagement Analytics.
Reporting Structure: The VP of Content Analytics will lead a team of data analysts and data scientists, with the potential to manage multiple teams as the role evolves.
Work Arrangement: This role is on-site, with the possibility of hybrid or remote work arrangements in the future, depending on the company's policies and the candidate's needs.
Growth Opportunities:
- Advancement to senior leadership roles within the analytics department or other divisions of the company
- Expanding the team and taking on additional responsibilities as the role grows
- Developing expertise in content analytics and becoming a thought leader in the industry
ASSUMPTION: This role offers significant growth potential, with the opportunity to make a substantial impact on the company's content strategy and drive business success.
🌍 Location & Work Environment
Office Type: The office is located in Washington, D.C., with a modern and collaborative work environment.
Office Location(s): 820 1st Street NE, Washington, D.C. 20002
Geographic Context:
- The office is located in the heart of the nation's capital, offering easy access to various amenities, cultural attractions, and public transportation.
- The area is known for its diverse population, vibrant neighborhoods, and rich history.
- The cost of living in Washington, D.C., is relatively high compared to other U.S. cities, with an average salary required to maintain a comfortable standard of living.
Work Schedule: The work schedule is typically Monday through Friday, with the possibility of occasional weekend or evening work depending on project demands and news cycle requirements.
ASSUMPTION: The location of this role offers candidates the opportunity to live and work in a dynamic and historic city, with a vibrant cultural scene and numerous professional networking opportunities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- On-site or virtual interview with the hiring team
- Final interview with the VP of Audience and Engagement Analytics
- Background check and offer extension
Key Assessment Areas:
- Data analysis and interpretation skills
- Leadership and team management abilities
- Strategic thinking and problem-solving
- Communication and presentation skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and leadership abilities
- Demonstrate your understanding of the news cycle and content analytics in your interview responses
- Showcase your ability to work collaboratively with cross-functional teams and stakeholders
ATS Keywords: Content Analytics, VP, Leadership, Team Management, Data-Driven Decision Making, News Cycle, Audience Engagement, Strategic Thinking, BI Tools, SQL, Python, R
ASSUMPTION: The interview process for this role will focus on assessing the candidate's analytical skills, leadership potential, and cultural fit within the organization.
🛠️ Tools & Technologies
- BI Tools (e.g., Looker, Domo, Tableau, etc.)
- SQL
- Python
- R
- Cloud environments (e.g., AWS, Google Cloud, Azure)
- Data visualization tools (e.g., Tableau, Power BI)
- Collaboration and project management tools (e.g., Asana, Jira, Microsoft Teams)
ASSUMPTION: Candidates should have experience with relevant data analysis and visualization tools, as well as proficiency in SQL and programming languages such as Python and R.
👔 Cultural Fit Considerations
Company Values:
- Storytelling
- Innovation
- Integrity
- Excellence
- One Warner Bros. Discovery
Work Style:
- Collaborative and inclusive
- Data-driven and analytical
- Agile and adaptable
- Results-oriented and accountable
- Creative and innovative
Self-Assessment Questions:
- How do your personal values align with Warner Bros. Discovery's company values?
- Describe a time when you had to adapt to a significant change in your work environment. How did you approach this challenge, and what was the outcome?
- How do you prioritize and manage multiple projects and deadlines, ensuring that you deliver high-quality work on time?
ASSUMPTION: Candidates should be able to demonstrate their alignment with Warner Bros. Discovery's values and work style, as well as their ability to thrive in a dynamic and fast-paced work environment.
⚠️ Potential Challenges
- Managing a team of data analysts and data scientists, with the need to balance individual contributor work and leadership responsibilities
- Working with a diverse set of stakeholders, including editorial teams, product managers, and executives, to understand and address their data needs
- Keeping up with the latest trends and tools in data analysis and visualization, as well as emerging technologies in the media and entertainment industry
- Navigating a large and complex organization, with the need to build and maintain strong relationships across various departments and teams
- Balancing the need for quick, data-driven decisions with the requirement for thorough and rigorous analysis
ASSUMPTION: Candidates should be prepared to face these challenges and have a clear plan for overcoming them in their application and interview responses.
📈 Similar Roles Comparison
- This role is unique in its focus on content analytics within the context of a major media and entertainment company
- Compared to similar roles in other industries, this position offers the opportunity to work with high-profile content and impact a wide audience
- Career paths for this role may include progression to senior leadership positions within the analytics department or other divisions of the company
ASSUMPTION: Candidates should research similar roles in the industry to understand the unique aspects of this position and how it compares to other opportunities.
📝 Sample Projects
- Developing a comprehensive methodology to assess the performance of individual pieces of content compared to expectations
- Creating self-serve tools for the newsroom to quickly understand performance and inform real-time decisions for coverage and content promotion
- Analyzing audience and engagement trends to inform long-term content strategy and guide product and editorial decision-making
ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects and how they approached data analysis and visualization in those contexts.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall analytics strategy for CNN and Warner Bros. Discovery?
- What are the most pressing challenges facing the content analytics team, and how can this role help address them?
- How does the company support the professional development and growth of its analytics team members?
- What is the company's approach to data governance and ensuring the quality and security of its data?
- How does the company measure the success of its content analytics initiatives, and what key performance indicators (KPIs) does it track?
ASSUMPTION: Candidates should ask thoughtful and insightful questions to demonstrate their interest in the role and the company's data analytics initiatives.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and leadership abilities
- Demonstrate your understanding of the news cycle and content analytics in your interview responses
- Showcase your ability to work collaboratively with cross-functional teams and stakeholders
- Follow up with the hiring manager one week after submitting your application, inquiring about the status of your application and expressing your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
