📌 Core Information
🔹 Job Title: VP, Global Growth
🔹 Company: IPG Mediabrands
🔹 Location: New York, New York, United States
🔹 Job Type: On-site
🔹 Category: Advertising Services
🔹 Date Posted: June 18, 2025
🚀 Job Overview
Key aspects of this role include:
- Supporting and leading strategic new business efforts
- Driving growth across priority markets and clients
- Contributing to global growth strategy development
- Fostering a high-impact growth team
- Delivering clear value and insight
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to thrive in a fast-paced, global environment.
📋 Key Responsibilities
- Support and Lead Strategic New Business Efforts:
- Partner with agency and regional leads to drive global and regional pitches and RFPs
- Convert complex client needs into compelling, insight-driven proposals
- Support the cultivation of senior client and prospect relationships
- Drive Growth Across Priority Markets and Clients:
- Identify and prioritize growth opportunities across both new and existing accounts
- Leverage proprietary tools, data, and technology to inform strategies and shape client solutions
- Collaborate across global and local teams to align efforts and resources
- Contribute to Global Growth Strategy Development:
- Provide input into the development of growth plans that reflect market shifts, client demands, and emerging opportunities
- Stay ahead of trends including AI, commerce media, privacy-first targeting, and more to support competitive positioning
- Help Foster a High-Impact Growth Team:
- Collaborate with internal partners to ensure cross-functional alignment and smooth pitch operations
- Mentor junior team members and contribute to a culture of curiosity, creativity, and accountability
- Deliver Clear Value and Insight:
- Develop strategic narratives and materials that clearly articulate IPG Mediabrands’ value
- Present business updates, opportunity pipelines, and actionable insights to senior leadership
ASSUMPTION: Success in this role requires strong analytical skills, excellent communication, and the ability to work effectively with diverse teams.
🎯 Required Qualifications
- Education: Bachelor's degree in Business, Marketing, or a related field
- Experience: 8-10+ years of business development, strategy, or media/marketing leadership experience with a proven record of contributing to growth wins
- Required Skills:
- Proven track record of driving growth and new business wins
- Strong analytical and strategic thinking skills
- Excellent communication and presentation skills
- Ability to work effectively with cross-functional teams
- Proficiency in data analysis and client relationship management
💰 Compensation & Benefits
- Salary Range: $175,000 - $190,000 USD per year
- Benefits:
- Medical and dental coverage
- 401(k) plans
- Flex spending
- Life insurance
- Disability
- Employee discount program
- Employee stock purchase program
- Paid family benefits
- Discretionary time off
- Appreciation weeks
- Wellness days
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles. The actual salary may vary based on factors such as experience, market conditions, and budgetary considerations.
📈 Applicant Insights
🔍 Company Context
- Industry: Advertising Services
- Company Size: 10,001+ employees
- Founded: 1937 (Interpublic Group; IPG Mediabrands is a division)
- Company Description: IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative, and Mediahub, and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors.
- Company Specialties: Media Planning & Buying, Automation & Programmatic, Digital Media, Branding Content, Media Barter, Online, Mobile, Social Media Marketing, Sponsorship and Sports Marketing, ROI and Consumer Research, Hyper-Local and Multicultural Marketing, and Out-Of-Home Advertising
📊 Role Analysis
- Career Level: Executive (VP-level role)
- Reporting Structure: Reports directly to the Chief Growth Officer or EVP
- Work Arrangement: On-site, full-time position
- Growth Opportunities: Potential for career progression within the global growth team or broader IPG Mediabrands organization
- ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a substantial impact on the company's global business development strategy.
🌍 Location & Work Environment
- Office Type: Corporate office environment
- Office Location: 100 W 33rd St, New York, NY 10001, US
- Geographic Context: New York City, NY, USA
- Work Schedule: Standard business hours with flexibility for meetings and events
💼 Interview & Application Insights
- Typical Process: Phone or video screening, followed by multiple on-site or virtual interviews with stakeholders, including agency leadership and potential team members
- Key Assessment Areas: Strategic thinking, leadership skills, cultural fit, and relevant industry experience
- Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, leadership abilities, and cultural fit
- Research IPG Mediabrands' clients, industry trends, and the company's growth strategy to demonstrate your understanding and enthusiasm for the role
🛠 Tools & Technologies
- Platforms: Greenhouse (applicant tracking system)
- Software: Microsoft Office Suite, Google Workspace, CRM (e.g., Salesforce, HubSpot), project management tools (e.g., Asana, Trello)
- Industry-specific Tools: Media planning and buying platforms, data analysis tools, marketing automation software
👔 Cultural Fit Considerations
- Company Values: Collaboration, curiosity, creativity, accountability, and a commitment to fostering a culture of inclusion and belonging
- Work Style: Fast-paced, dynamic, and global, with a focus on cross-functional collaboration and continuous learning
- Self-Assessment Questions:
- How do you approach building and maintaining strong client relationships in a global context?
- Can you provide an example of a time when you successfully led a strategic new business effort, driving growth and winning new clients?
- How do you stay informed about industry trends and adapt your strategies accordingly?
🛑 Potential Challenges
- Challenge 1: Balancing global and local priorities while maintaining consistent growth strategies across diverse markets and clients
- Challenge 2: Navigating a fast-paced, dynamic work environment with shifting market demands and client needs
- Challenge 3: Managing a team with varying levels of experience and expertise, fostering a culture of continuous learning and growth
📈 Similar Roles Comparison
- Comparison Point 1: Unlike other VP-level roles in advertising services, this position focuses more on driving global growth strategy and less on day-to-day client management
- Comparison Point 2: IPG Mediabrands' global presence and diverse client portfolio offer unique opportunities for growth and impact not found in smaller agencies or more specialized roles
- Comparison Point 3: Career progression in this role may differ from traditional agency paths, with opportunities to move into senior leadership or specialized growth-focused positions
📝 Sample Projects
- Developing and executing a global pitch strategy for a Fortune 500 client, resulting in a multi-million-dollar account win
- Leveraging data analysis and AI to identify untapped growth opportunities for a portfolio of regional clients, driving a 20% increase in revenue
- Collaborating with cross-functional teams to create a comprehensive growth plan for a newly acquired agency, integrating its services and capabilities into the broader IPG Mediabrands network
💡 Key Questions to Ask During Interview
- Can you describe the most significant growth initiative currently underway at IPG Mediabrands, and how this role contributes to its success?
- How does IPG Mediabrands support the professional development and growth of its employees, particularly in roles like this one?
- Can you provide an example of a time when IPG Mediabrands successfully adapted its growth strategy in response to a significant market shift or client need?
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://job-boards.greenhouse.io/mediabrands/jobs/4709391007)
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, leadership abilities, and cultural fit
- Research IPG Mediabrands' clients, industry trends, and the company's growth strategy to demonstrate your understanding and enthusiasm for the role
- Follow up with the hiring manager or HR representative after your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
