N

VP Growth

NinjaOne, LLC
Full-time
On-site
Austin, Texas, United States
πŸš€ Growth Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Vice President of Growth

πŸ”Ή Company: NinjaOne, LLC

πŸ”Ή Location: Austin, Texas, USA (Hybrid/Remote, 2 days on-site preferred)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 7, 2025

πŸ”Ή Experience Level: 15+ years in marketing, 7+ years in senior/executive roles

πŸ”Ή Remote Status: Hybrid (2 days on-site preferred)

πŸš€ Job Overview

Key aspects of this role include:

  • Leading global digital marketing efforts to acquire and convert high-value B2B customers
  • Developing and executing a comprehensive, integrated growth strategy
  • Optimizing the corporate website for revenue generation
  • Collaborating with Sales, RevOps, and Product Marketing to align marketing with GTM priorities
  • Building and scaling a high-performing team across performance, SEO, web, ABM, and marketing ops

ASSUMPTION: This role requires a strategic thinker with a strong operational background, capable of balancing both high-level vision and tactical execution.

πŸ“‹ Key Responsibilities

βœ… Own and drive the overarching demand capture strategy across paid search, paid social, SEO, and ABM to deliver pipeline and revenue at scale

βœ… Set the vision for full-funnel growth, balancing brand reach, lead quality, and sales velocity to maximize ROI

βœ… Partner with Sales and Revenue Ops to develop high-impact ABM programs targeting key segments and high-value accounts with intent-based, personalized campaigns

βœ… Oversee the development and execution of integrated campaigns across inbound and outbound channels, ensuring alignment with business goals and GTM initiatives

βœ… Guide investment strategy and optimization frameworks across performance channels, using data to inform planning, channel mix, and campaign prioritization

βœ… Own the corporate website as a critical revenue engine, ensuring it effectively supports the buyer journey from awareness through conversion

βœ… Define and execute a long-term vision for web strategy, UX, and content architecture, optimizing for engagement, segmentation, and lead capture

βœ… Build and scale a high-velocity CRO program, leveraging experimentation, behavioral analytics, and personalization to consistently improve site performance

βœ… Lead the marketing operations function, ensuring seamless execution, data integrity, and clear attribution from lead to revenue

βœ… Own the marketing technology stack, ensuring tools are fully leveraged and integrated to support campaign performance and reporting

βœ… Define KPIs and performance frameworks that drive accountability and clarity across the funnel; provide executive visibility into marketing’s contribution to pipeline and revenue

βœ… Act as a key strategic partner to Sales, Product, and Finance, providing insights that shape forecasting, investment decisions, and long-term growth planning

βœ… Additional duties as needed

ASSUMPTION: This role requires a strong understanding of B2B buyer journeys, experience operationalizing complex GTM strategies, and the ability to work effectively with cross-functional teams.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 15+ years in marketing with deep expertise in digital growth; 7+ years building and leading high-performing teams at the senior or executive level

Required Skills:

  • Proven track record in digital acquisition channels (paid search, paid social, SEO, ABM)
  • Strong understanding of B2B buyer journeys and full-funnel marketing strategies
  • Experience in website strategy, UX, and CRO
  • Proven ability to lead marketing operations and optimize marketing technology stacks
  • Data-driven mindset with a strong analytical background
  • Excellent communication, collaboration, and leadership skills

Preferred Skills:

  • Experience in the IT or software industry
  • Familiarity with Salesforce, 6sense, Snowplow, and Pardot
  • Proven ability to build and scale high-performing teams in high-growth, enterprise B2B SaaS environments

ASSUMPTION: Candidates with experience in transforming websites into revenue engines and building centers of excellence around experimentation and analytics will be highly competitive.

πŸ’° Compensation & Benefits

Salary Range: $250,000 to $320,000 per year (USD)

Benefits:

  • Medical Insurance
  • Dental Insurance
  • Vision Insurance
  • 401(k) Plan
  • Life Insurance
  • Unlimited PTO

Working Hours: Full-time (40 hours/week), with flexibility for remote work

ASSUMPTION: The salary range provided is based on market data for similar roles in the Austin, Texas area and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development (IT Security, IT Management, IT Documentation, Data Protection and Backup, IT Ticketing, Remote Access, and IT Operations)

Company Size: 1,001-5,000 employees (Mid-size)

Founded: NinjaOne was founded in 2015

Company Description:

  • NinjaOne automates the hardest parts of IT to deliver visibility, security, and control over all endpoints for more than 20,000 customers
  • The NinjaOne automated endpoint management platform is proven to increase productivity, reduce security risk, and lower costs for IT teams and managed service providers
  • NinjaOne is obsessed with customer success and provides free and unlimited onboarding, training, and support

Company Specialties:

  • IT Security
  • IT Management
  • IT Documentation
  • Data Protection and Backup
  • IT Ticketing
  • Remote Access
  • IT Operations

Company Website: http://www.ninjaone.com

ASSUMPTION: NinjaOne is a mid-size company with a strong focus on customer success and a commitment to providing high-quality IT solutions.

πŸ“Š Role Analysis

Career Level: Executive (VP) level role with significant strategic and operational responsibilities

Reporting Structure: This role reports directly to the Chief Marketing Officer (CMO) and is responsible for leading the global marketing team

Work Arrangement: Hybrid (2 days on-site preferred) with flexibility for remote work

Growth Opportunities:

  • Potential to shape and grow the marketing function in a rapidly expanding company
  • Opportunity to collaborate with cross-functional teams and influence business strategy
  • Possibility to advance to a more senior role (e.g., CMO) as the company continues to grow

ASSUMPTION: This role offers significant growth potential for the right candidate, with the opportunity to make a substantial impact on the company's success.

🌍 Location & Work Environment

Office Type: Hybrid (2 days on-site preferred) with a flexible remote work policy

Office Location(s): Austin, Texas (USA) with additional offices in Clearwater, Florida (USA), Berlin, Germany, Sydney, Australia, and London, UK

Geographic Context:

  • Austin, Texas is a major tech hub with a thriving startup scene and a high cost of living
  • The company's global presence offers opportunities for international collaboration and growth
  • The hybrid work arrangement provides flexibility and work-life balance

Work Schedule: Full-time (40 hours/week) with a flexible remote work policy

ASSUMPTION: The hybrid work arrangement and global presence offer candidates the opportunity to balance work and personal life while collaborating with a diverse, international team.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR team
  • In-depth behavioral and skills-based interviews with the hiring manager and other team members
  • Final interview with the CMO
  • Background check and offer extension

Key Assessment Areas:

  • Strategic thinking and vision for full-funnel growth
  • Operational excellence and ability to execute tactical plans
  • Collaboration and communication skills
  • Data-driven mindset and analytical skills
  • Leadership and team-building abilities

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Be prepared to discuss your approach to digital acquisition channels, website strategy, and marketing operations
  • Demonstrate your understanding of B2B buyer journeys and full-funnel marketing strategies
  • Showcase your ability to lead and collaborate with cross-functional teams
  • Prepare questions to ask the interviewer about the company's growth plans and marketing team dynamics

ATS Keywords: Digital Marketing, B2B Marketing, Growth Strategy, SEO, Paid Search, Conversion Rate Optimization, Account-Based Marketing, Marketing Operations, Data Analysis, Team Leadership, Website Strategy, UX Design, Campaign Management, Performance Optimization, Collaboration, Agility

ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, operational excellence, and leadership skills, as well as their cultural fit with the company.

πŸ› οΈ Tools & Technologies

  • Salesforce
  • 6sense
  • Snowplow
  • Pardot
  • Additional marketing technology tools as needed

ASSUMPTION: The candidate should have experience with marketing technology stacks and be comfortable learning and integrating new tools as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Curiosity
  • Integrity
  • Kindness
  • Humility
  • Builders

Work Style:

  • Collaborative and team-oriented
  • Data-driven and analytical
  • Adaptable and agile
  • Results-focused and accountable
  • Committed to customer success

Self-Assessment Questions:

  • How do you embody NinjaOne's values in your daily work?
  • How do you approach balancing strategic vision with tactical execution?
  • How do you foster a culture of curiosity, agility, and continuous improvement within your team?

ASSUMPTION: Candidates who align with NinjaOne's values and demonstrate a strong fit with the company's work style will be most successful in this role.

⚠️ Potential Challenges

  • Balancing strategic vision with tactical execution in a rapidly growing company
  • Collaborating effectively with cross-functional teams in a hybrid work environment
  • Adapting to changes in the marketing technology landscape and optimizing tools for maximum performance
  • Managing a high-performing team across multiple time zones and global offices

ASSUMPTION: The right candidate will be able to navigate these challenges and thrive in a dynamic, high-growth environment.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its blend of strategic and operational responsibilities, requiring a strong background in digital acquisition channels and website strategy
  • Compared to other VP Growth roles, this position offers a broader scope of responsibilities and the opportunity to shape the marketing function in a rapidly expanding company
  • Career progression in this role may follow a path similar to other executive marketing positions, with the potential to advance to a CMO role as the company continues to grow

ASSUMPTION: Candidates should consider this role's unique blend of responsibilities and the opportunity for growth when comparing it to similar positions in the industry.

πŸ“ Sample Projects

  • Developing and executing a comprehensive, integrated growth strategy that delivers pipeline and revenue at scale
  • Optimizing the corporate website for revenue generation, including UX design, content architecture, and CRO programs
  • Building and scaling a high-velocity CRO program that consistently improves site performance and drives conversions
  • Leading marketing operations to ensure seamless execution, data integrity, and clear attribution from lead to revenue

ASSUMPTION: These sample projects highlight the strategic and operational nature of the VP Growth role and the opportunity to make a significant impact on the company's success.

❓ Key Questions to Ask During Interview

  • How does this role fit into the company's long-term growth plans, and what are the key priorities for the first 90 days?
  • What are the dynamics of the marketing team, and how does this role collaborate with other departments, such as Sales, Product, and Finance?
  • How does the company support work-life balance and employee growth and development?
  • What are the key challenges facing the marketing team, and how can this role address them?
  • How does the company approach diversity, equity, and inclusion, and what initiatives are in place to support these values?

ASSUMPTION: Asking these questions will help candidates understand the role's context, the company's culture, and the opportunities for growth and success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for the interview by researching NinjaOne's products, company culture, and industry trends
  • Prepare questions to ask the interviewer about the company's growth plans and marketing team dynamics
  • Follow up with the hiring manager within 24 hours after the interview to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.