📌 Core Information
🔹 Job Title: Web Marketing Intern
🔹 Company: MaintainX
🔹 Location: San Francisco, California, United States
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: May 6, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Building and optimizing web experiences in Webflow
- Leveraging analytics to improve user engagement and performance
- Partnering with cross-functional teams to publish new content
- Analyzing performance metrics and creating reports
- Identifying optimization areas and implementing improvements
ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on detail and user experience.
📋 Key Responsibilities
✅ Build and optimize web experiences in Webflow
✅ Leverage analytics to improve user engagement and performance
✅ Partner with designers, marketers, and writers to publish new content
✅ Analyze performance metrics using tools like Google Analytics and Crazyegg
✅ Create dashboards and reports to uncover user behavior trends and content effectiveness
✅ Proactively identify areas for optimization and implement improvements
✅ QA new pages for performance, mobile responsiveness, accessibility, and cross-browser compatibility
✅ Support localization project
ASSUMPTION: The intern will be expected to work independently with fast turnaround times and strong attention to detail.
🎯 Required Qualifications
Education: Pursuing a degree in Marketing, Communications, or a related field
Experience: No prior experience required, but relevant coursework or projects are a plus
Required Skills:
- Eye for detail and typography, especially for multilingual projects
- Ability to recreate image assets from scratch when necessary
- Comfortable working independently with fast turnaround times
Preferred Skills:
- Experience with localization or multilingual web projects
ASSUMPTION: While not required, experience with localization or multilingual web projects would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $20 - $25 per hour (based on industry standards for entry-level marketing internships in San Francisco)
Benefits:
- Competitive salary
- Meaningful equity opportunities
Working Hours: Full-time (40 hours per week) during the summer
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing internships in San Francisco. Actual compensation may vary based on factors such as experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically focused on maintenance and work execution software for industrial and frontline teams
Company Size: 201-500 employees (as of 2025)
Founded: 2018
Company Description:
- MaintainX is a leading maintenance and work execution software, designed specifically for industrial and frontline teams
- The platform helps companies streamline maintenance operations, improve asset management, and empower workers while delivering insights that can improve the bottom line
- MaintainX serves over 8,000 companies worldwide, including some of the world’s largest brands
Company Specialties:
- Maintenance software
- CMMS (Computerized Maintenance Management System)
- Work order management
- Mobile maintenance manager
- Preventative maintenance
- Inspection and safety checklists
- Mobile CMMS
- Maintenance manager
- Facility manager
- Digital procedures
- EHS (Environment, Health, and Safety) checklists
- Manufacturing operations
- Enterprise Asset Management
- Plant Operations
- Connected Worker Platform
Company Website: https://www.getmaintainx.com
ASSUMPTION: MaintainX is a growing company with a focus on innovation and customer success in the maintenance software industry.
📊 Role Analysis
Career Level: Entry Level (Intern)
Reporting Structure: The intern will report directly to the Marketing Manager
Work Arrangement: On-site, full-time during the summer
Growth Opportunities:
- Potential full-time employment after the internship
- Opportunities to learn from cross-functional teams and gain experience in various aspects of marketing
- Possibility to work on high-impact projects and make a significant contribution to the company's growth
ASSUMPTION: This internship offers a unique opportunity for personal and professional growth in a dynamic and innovative environment.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace
Office Location(s): San Francisco, California
Geographic Context:
- San Francisco is a major tech hub with a vibrant startup scene
- The city offers a diverse range of cultural, recreational, and culinary experiences
- San Francisco has a Mediterranean climate with mild, wet winters and dry summers
Work Schedule: Full-time (40 hours per week) during the summer, with flexible hours and a casual dress code
ASSUMPTION: The work environment at MaintainX is collaborative, innovative, and focused on employee growth and success.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the Marketing Manager
- In-person or virtual interview with the Marketing team
- Final decision and offer
Key Assessment Areas:
- Creativity and attention to detail
- Analytical skills and problem-solving abilities
- Communication and collaboration skills
- Adaptability and eagerness to learn
Application Tips:
- Highlight relevant coursework, projects, or extracurricular activities that demonstrate your skills and passion for marketing
- Tailor your resume and cover letter to emphasize your fit for this specific role and company
- Prepare questions to ask the interviewer about the company, team, or role to demonstrate your interest and engagement
ATS Keywords: Web Production, Analytics, Content Publishing, User Engagement, Conversion Optimization, SEO, Quality Assurance, Localization, Google Analytics, Crazyegg, Dashboard Creation, Performance Analysis, Mobile Responsiveness, Accessibility, Cross-Browser Compatibility, Image Asset Recreation
ASSUMPTION: The application process at MaintainX is designed to assess candidates' skills, cultural fit, and potential for growth within the company.
🛠️ Tools & Technologies
- Webflow
- Google Analytics
- Crazyegg
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: Familiarity with these tools is not required but may be beneficial for the role.
👔 Cultural Fit Considerations
Company Values:
- Smart: We hire intelligent, curious people who are always looking to learn and improve
- Humble: We value humility and approachability, fostering a collaborative and inclusive work environment
- Optimist: We maintain a positive and solution-oriented attitude, even in the face of challenges
Work Style:
- Collaborative: We work closely together to achieve our goals and support each other's success
- Innovative: We encourage creativity, experimentation, and continuous learning
- Results-driven: We focus on delivering meaningful outcomes and making a tangible impact
Self-Assessment Questions:
- Do you have a strong attention to detail and an eye for typography, especially when working with multiple languages?
- Are you comfortable working independently with fast turnaround times?
- Do you thrive in a collaborative, innovative, and results-driven work environment?
ASSUMPTION: MaintainX values candidates who embody their core values and are eager to contribute to their collaborative and innovative work culture.
⚠️ Potential Challenges
- Working with multiple languages and ensuring consistent branding across all content
- Managing fast turnaround times and balancing multiple projects simultaneously
- Adapting to a dynamic and growing startup environment
- Navigating a new city and work environment, if not already familiar with San Francisco
ASSUMPTION: These challenges can be overcome with strong communication, organization, and a willingness to learn and adapt.
📈 Similar Roles Comparison
- This role is similar to a Marketing Coordinator or Digital Marketing Intern, but with a stronger focus on web production and analytics
- In the software development industry, this role may involve more technical aspects and collaboration with cross-functional teams compared to other industries
- As an intern, this role offers a unique opportunity to gain hands-on experience and make a significant impact on the company's growth
ASSUMPTION: This role offers a unique blend of creative and analytical responsibilities, making it an excellent fit for candidates with a diverse skill set and a passion for marketing.
📝 Sample Projects
- Creating and optimizing web pages in Webflow for improved user engagement and conversion
- Analyzing website performance using Google Analytics and Crazyegg to identify areas for improvement
- Supporting the localization project by ensuring consistent branding and messaging across multiple languages
ASSUMPTION: These projects are designed to provide the intern with hands-on experience and the opportunity to make a significant impact on the company's marketing efforts.
❓ Key Questions to Ask During Interview
- What are the most important priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for growth and learning within the marketing team and the company as a whole?
- How does MaintainX support work-life balance for its employees?
- What are the biggest challenges facing the company, and how can this role help address them?
ASSUMPTION: Asking thoughtful and engaging questions during the interview demonstrates your interest in the role and provides valuable insights into the company and team dynamics.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this specific role
- Prepare questions to ask the interviewer about the company, team, or role to demonstrate your interest and engagement
- Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
