Working Student Product Marketing & Brand Management (m/f/x)

📌 Core Information

🔹 Job Title: Working Student Product Marketing & Brand Management (m/f/x)

🔹 Company: Scalable GmbH

🔹 Location: Munich, Bavaria, Germany

🔹 Job Type: Part-time

🔹 Category: Marketing

🔹 Date Posted: April 10, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting go-to-market initiatives and brand campaigns
• Defining strategic brand and product positioning
• Generating competitor and market insights
• Analyzing product and consumer trends
• Collaborating with cross-functional teams

ASSUMPTION: This role is designed for students seeking part-time work to gain practical experience in product marketing and brand management within the FinTech industry.

📋 Key Responsibilities

✅ Supporting the management of go-to-market initiatives and brand campaigns

✅ Defining the strategic positioning of our brand and products

✅ Generating competitor and market insights to inform decision-making

✅ Analyzing product and consumer trends to support growth initiatives

✅ Collaborating closely with product, design, and other marketing teams

ASSUMPTION: The role requires a balance of analytical skills and creativity, with a strong focus on customer-centricity and cross-functional collaboration.

🎯 Required Qualifications

Education: Pursuing a degree in Business, Marketing, or a related field for at least one more year

Experience: No specific experience required, but relevant internships or projects are a plus

Required Skills:

• Excellent organizational skills
• Strong communication skills
• Ability to analyze data and derive insights
• Collaborative mindset and ability to work in a dynamic environment

Preferred Skills:

• Firsthand experience in Product, Brand, or Marketing

ASSUMPTION: While specific experience is not required, candidates with relevant internships or projects will have an advantage.

💰 Compensation & Benefits

Salary Range: €10-12 per hour (based on industry standards for part-time student roles in Munich)

Benefits:

• Complimentary subscription to Scalable Capital's PRIME+ Broker
• Work from centrally located offices in Munich or Berlin
• Learn and grow through in-house knowledge-sharing sessions

Working Hours: Up to 20 hours per week, flexible scheduling

ASSUMPTION: The salary range is estimated based on industry standards for part-time student roles in Munich. Benefits are focused on learning and growth opportunities.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services (FinTech)

Company Size: Medium (501-1,000 employees)

Founded: 2014

Company Description:

• Scalable Capital is a leading digital investment platform in Europe
• Offers retail investing, digital wealth management, and a stock exchange for retail investors
• Employs over 500 people across offices in Munich, Berlin, Vienna, and London

Company Specialties:

• Digital investment management

Company Website: www.scalable.capital

ASSUMPTION: Scalable Capital is a well-established FinTech company with a strong focus on innovation and growth.

📊 Role Analysis

Career Level: Entry-level (Working Student)

Reporting Structure: This role reports to the Marketing Manager

Work Arrangement: Part-time (up to 20 hours per week), on-site in Munich or Berlin

Growth Opportunities:

• Potential full-time opportunities after graduation
• Learning and development opportunities through in-house knowledge-sharing sessions

ASSUMPTION: This role offers an excellent opportunity for students to gain practical experience in marketing and brand management within the FinTech industry.

🌍 Location & Work Environment

Office Type: Modern, centrally located offices in Munich or Berlin

Office Location(s): Seitzstraße 8e, 80538 Munich, Germany; 71-73 Carter Lane, London, England EC4V 5EQ, GB

Geographic Context:

• Munich: High quality of life, vibrant culture, and strong job market
• Berlin: Diverse, creative, and dynamic city with a thriving startup scene

Work Schedule: Flexible scheduling, with up to 20 hours per week

ASSUMPTION: The work environment is dynamic, collaborative, and focused on learning and growth.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video interview with the HR team
• On-site interview with the Marketing Manager

Key Assessment Areas:

• Analytical skills and problem-solving abilities
• Creativity and strategic thinking
• Communication and collaboration skills

Application Tips:

• Highlight relevant coursework, projects, or internships that demonstrate your skills
• Tailor your resume and cover letter to emphasize your fit for this role
• Prepare for behavioral and situational interview questions

ATS Keywords: Product Marketing, Brand Management, Market Research, Consumer Trends, Cross-functional Collaboration, FinTech, Part-time, Working Student

ASSUMPTION: The application process is designed to assess both hard and soft skills, with a focus on cultural fit and potential for growth.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Google Workspace (Gmail, Google Drive, Google Docs)
• Marketing and analytics tools (e.g., Google Analytics, social media platforms)

ASSUMPTION: The role requires proficiency in standard office software and marketing tools, with the opportunity to learn and use more specialized tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Customer-centricity
• Innovation and continuous learning
• Collaboration and teamwork

Work Style:

• Dynamic and fast-paced environment
• Focus on learning and growth
• Strong emphasis on cross-functional collaboration

Self-Assessment Questions:

• How do you approach analyzing data to derive insights and inform decision-making?
• Can you describe a time when you had to collaborate with cross-functional teams to achieve a common goal?
• How do you stay up-to-date with industry trends and developments?

ASSUMPTION: Scalable Capital values candidates who are customer-focused, innovative, collaborative, and eager to learn and grow in a dynamic environment.

⚠️ Potential Challenges

• Balancing part-time work with studies and other commitments
• Keeping up with the fast-paced and dynamic work environment
• Adapting to the unique culture and work style of a FinTech company

ASSUMPTION: While this role offers many benefits, it also presents challenges that require strong time management, adaptability, and a willingness to learn and grow.

📈 Similar Roles Comparison

• This role is similar to entry-level marketing and brand management positions in other FinTech companies
• However, it offers the unique opportunity to work in a dynamic, fast-growing company with a strong focus on innovation
• Career paths may include progression to full-time marketing or brand management roles, or transition to other areas of the business

ASSUMPTION: While this role shares similarities with other entry-level marketing and brand management positions, it offers unique opportunities for learning and growth within the FinTech industry.

📝 Sample Projects

• Conducting market research and generating insights to inform product development
• Supporting the planning and execution of marketing campaigns
• Analyzing consumer trends to identify opportunities for growth and innovation

ASSUMPTION: These sample projects are designed to give students practical experience in marketing and brand management, while also contributing to the company's growth and success.

❓ Key Questions to Ask During Interview

• How does this role support the overall marketing and growth strategy of the company?
• What opportunities are there for learning and development in this role?
• How does the company support work-life balance for part-time employees?
• What is the company's approach to innovation and staying ahead of industry trends?
• How does the company foster collaboration and teamwork across different departments?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and the work environment, allowing them to make an informed decision about their fit for the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare for interviews by researching the company and practicing common interview questions
• Follow up with the hiring manager after your interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.