Growth Management - Team Lead - Telco

📌 Core Information

🔹 Job Title: Growth Management - Team Lead - Telco

🔹 Company: Paytm

🔹 Location: Noida, Uttar Pradesh, India

🔹 Job Type: On-site

🔹 Category: Telecommunications

🔹 Date Posted: 2025-07-16

🔹 Experience Level: Mid-Senior level (3-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing scalable growth strategies across digital channels
• Utilizing data-driven decision making to optimize growth initiatives
• Collaborating with cross-functional teams to align growth strategies with business goals
• Driving user acquisition, engagement, and retention through various channels

ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a strong focus on data analysis and interpretation.

📋 Key Responsibilities

✅ Growth Strategy Development & Execution: Lead the development and execution of scalable growth strategies to increase user acquisition, engagement, and retention across various digital channels.

✅ Data-Driven Decision Making: Utilize analytics and key performance indicators (KPIs) to monitor, measure, and optimize growth initiatives. Work with data teams to set up dashboards and reporting mechanisms to track performance.

✅ Cross-Functional Collaboration: Work closely with product, marketing, data, and sales teams to align growth initiatives with overall business goals and product roadmaps.

✅ Experimentation & Optimization: Drive A/B testing and other experiments to continuously refine and optimize campaigns. Lead efforts to identify opportunities for growth through new channels, content, or product offerings.

✅ User Acquisition & Retention: Develop and implement strategies for user acquisition and retention, focusing on both paid and organic channels. Collaborate with the marketing team to optimize paid media campaigns, SEO, SEM, and email marketing.

✅ Customer Segmentation & Targeting: Analyze customer segments and behaviors to inform personalized growth strategies. Create targeted marketing campaigns to maximize lifetime value and reduce churn.

✅ Revenue Growth: Drive initiatives that directly contribute to top-line revenue, focusing on improving conversion rates, optimizing the sales funnel, and maximizing the value of each customer.

✅ Reporting & Analytics: Track and report on growth metrics, including user acquisition costs, customer lifetime value (CLV), and other relevant KPIs. Provide actionable insights to leadership.

✅ Competitive Research: Stay informed on industry trends, competitor strategies, and emerging growth channels to maintain a competitive edge.

ASSUMPTION: This role requires a strong understanding of growth marketing, user acquisition, and analytics, with a focus on delivering measurable results.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Business, Data Science, or a related field. MBA or relevant advanced degree is a plus.

Experience: 3-5 years of experience in a growth, marketing, or performance role, ideally in a high-growth startup or tech environment.

Required Skills:

• Strong analytical skills and experience with data analysis tools (Google Analytics, Mixpanel, Tableau, etc.)
• Proficient in marketing automation tools (HubSpot, Marketo, etc.), paid advertising platforms (Google Ads, Facebook Ads, etc.), and CRM systems.
• Excellent understanding of growth channels, including SEO, SEM, paid social, content marketing, and email marketing.
• Ability to run A/B tests and interpret results to drive optimization.
• Solid understanding of customer lifecycle, customer segmentation, and funnel optimization.
• Strong project management skills and ability to juggle multiple priorities simultaneously.

Preferred Skills:

• Experience in a SaaS or tech-driven company.
• Expertise in growth hacking, referral programs, or viral marketing strategies.
• Advanced knowledge of SQL or other data analysis tools.
• Knowledge of product growth metrics (DAU, MAU, churn, retention, LTV, etc.).

ASSUMPTION: Candidates with a strong background in growth marketing, user acquisition, and analytics are well-suited for this role. Relevant experience in a high-growth startup or tech environment is particularly valuable.

💰 Compensation & Benefits

Salary Range: INR 15-25 lakhs per annum (Estimated based on industry standards for mid-senior level roles in the telecommunications sector in India)

Benefits:

• Competitive benefits package
• Opportunities for professional growth and development
• Dynamic and collaborative work environment

Working Hours: Full-time (40 hours per week), with flexibility for remote work as needed

ASSUMPTION: The salary range is an estimate based on industry standards for mid-senior level roles in the telecommunications sector in India. Actual compensation may vary based on experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Paytm is a leading financial services company in India, offering full-stack payments and financial services to consumers, offline merchants, and online platforms.

Company Size: Paytm has over 800 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration.

Founded: Paytm was founded in 2010 and has since grown to become one of India's leading digital payment platforms.

Company Description:

• Paytm offers a wide range of financial services, including payments, banking, investments, and insurance.
• The company aims to bring half a billion Indians into the mainstream economy through its innovative financial services.
• Paytm's investors include SoftBank, Ant Financial, AGH Holdings, Elevation Capital, Berkshire Hathaway, T. Rowe Price, and Discovery Capital.

Company Specialties:

• Digital payments
• Financial services
• Investment and wealth management
• Insurance

Company Website: https://www.paytm.com/

ASSUMPTION: Paytm's focus on innovation and financial inclusion provides a dynamic and challenging work environment for employees.

📊 Role Analysis

Career Level: Mid-Senior level (3-5 years of experience)

Reporting Structure: This role reports directly to the Head of Growth and collaborates with cross-functional teams, including product, marketing, data, and sales.

Work Arrangement: On-site with flexibility for remote work as needed

Growth Opportunities:

• Potential to lead and mentor a team of growth specialists
• Opportunities to work on high-impact projects and drive business growth
• Exposure to various aspects of the business, fostering well-rounded professional development

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a substantial impact on the company's growth trajectory.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with state-of-the-art facilities

Office Location(s): Noida, Uttar Pradesh, India

Geographic Context:

• Noida is a major commercial hub and part of the National Capital Region (NCR) of India
• The city offers a mix of urban and suburban living, with easy access to major transportation networks
• Noida is home to several multinational corporations and tech companies, providing ample networking opportunities

Work Schedule: Full-time (40 hours per week), with flexibility for remote work as needed

ASSUMPTION: Noida's strategic location and vibrant business ecosystem make it an ideal place for professionals looking to advance their careers in the telecommunications industry.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager and relevant team members
• Final round interview with senior leadership

Key Assessment Areas:

• Data analysis and interpretation skills
• Growth marketing strategies and tactics
• Cross-functional collaboration and communication skills
• Problem-solving and critical thinking abilities

Application Tips:

• Highlight relevant experience in growth marketing, user acquisition, and analytics
• Include specific examples of successful growth campaigns or initiatives you've led
• Tailor your resume and cover letter to emphasize skills and experiences relevant to this role

ATS Keywords: Growth marketing, user acquisition, analytics, data-driven decision making, cross-functional collaboration, A/B testing, customer segmentation, revenue growth

ASSUMPTION: Paytm's hiring process is designed to assess candidates' technical skills, strategic thinking, and cultural fit for the organization.

🛠️ Tools & Technologies

• Google Analytics
• Mixpanel
• Tableau
• HubSpot
• Marketo
• Google Ads
• Facebook Ads
• CRM systems (e.g., Salesforce, HubSpot CRM)

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they are used to monitor, measure, and optimize growth initiatives.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Customer-centricity
• Collaboration
• Integrity
• Excellence

Work Style:

• Dynamic and fast-paced work environment
• Cross-functional collaboration and teamwork
• Data-driven decision making
• Continuous learning and improvement

Self-Assessment Questions:

• Do you thrive in a dynamic, data-driven environment?
• Are you comfortable working collaboratively with cross-functional teams?
• Do you have a strong understanding of growth marketing strategies and tactics?

ASSUMPTION: Paytm's culture values innovation, customer-centricity, collaboration, and continuous learning, making it an ideal fit for candidates who are passionate about driving growth and making an impact.

⚠️ Potential Challenges

• Managing multiple priorities and stakeholders simultaneously
• Keeping up with the fast-paced and ever-evolving nature of the digital landscape
• Balancing strategic thinking with hands-on execution
• Navigating a large, matrixed organization with multiple teams and stakeholders

ASSUMPTION: These challenges require strong project management skills, adaptability, and the ability to thrive in a dynamic, fast-paced environment.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this role focuses heavily on data-driven decision making and growth hacking strategies
• Compared to other growth marketing roles, this position offers significant opportunities for career growth and impact
• This role requires a unique blend of strategic thinking, analytical skills, and hands-on execution, making it well-suited for candidates with diverse backgrounds and skillsets

ASSUMPTION: This role offers a unique blend of strategic thinking, analytical skills, and hands-on execution, making it an attractive opportunity for candidates looking to grow both personally and professionally.

📝 Sample Projects

• Developing and executing a targeted marketing campaign to increase user acquisition by 20% within three months
• Optimizing the customer onboarding process to improve retention rates by 15% through A/B testing and data analysis
• Identifying and capitalizing on new growth channels to drive revenue growth and expand the company's market share

ASSUMPTION: These sample projects illustrate the data-driven, strategic, and hands-on nature of the role, showcasing the potential impact a successful candidate can make in this position.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the growth department?
• How does the growth team collaborate with other departments, such as product and marketing?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Paytm support the professional growth and development of its employees?
• What are the biggest challenges facing the growth team currently, and how can this role help address them?

ASSUMPTION: These questions help assess the role's dynamics, priorities, and growth opportunities, allowing candidates to better understand the position and its fit with their career goals.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to emphasize your relevant skills and experiences in growth marketing, user acquisition, and analytics
• Prepare examples of successful growth campaigns or initiatives you've led to showcase your strategic thinking and hands-on execution abilities
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.