π Core Information
πΉ Job Title: Marketing and Brand Officer (f/m/d)
πΉ Company: Central European University
πΉ Location: Vienna, Austria
πΉ Job Type: Hybrid (3 days/week on-site)
πΉ Category: Marketing & Communications
πΉ Date Posted: July 10, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site with opportunity to work from home (2 days/week)
π Job Overview
Key aspects of this role include:
- Planning, developing, and co-creating marketing materials and activities to promote CEU
- Ensuring brand consistency across all external touchpoints
- Overseeing a team of graphic designers and managing marketing and design projects
- Collaborating with administrative and academic units to plan promotional content
- Cultivating event and fair branding, organization, and design
ASSUMPTION: This role requires a balance of creative and strategic thinking, strong project management skills, and the ability to work effectively with diverse stakeholders.
π Key Responsibilities
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Ensure messaging and branding accurately represent CEU in engaging content for major campaigns and platforms
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Organize and manage marketing and design projects
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Lead and develop graphic designers
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Collaborate with units to plan promotional content for key audiences
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Provide input into the conceptualization and development of video projects and photoshoots
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Manage merchandise and branded materials, including the management of CEU's merchandise shop
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Cultivate event and fair branding, organization, and design
ASSUMPTION: This role involves a mix of strategic planning, creative execution, and team leadership, with a focus on maintaining CEU's brand identity and promoting its mission and values.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: A minimum of three years' experience in managing marketing campaigns and working directly with creatives
Required Skills:
- Strong project management experience in culturally diverse organizations
- Advanced English-language writing and editing skills (C1 level or higher)
- Experience organizing outreach events
- Excellent visual communication and presentation skills
- Experience in coordinating multiple projects in a fast-paced environment
Preferred Skills:
- Experience in a higher education or non-profit setting
- Fluency in additional languages
ASSUMPTION: Candidates should have a strong background in marketing and project management, with a proven track record of success in a similar role. Familiarity with the higher education sector is a plus.
π° Compensation & Benefits
Salary Range: Gross 55,000 EUR/year, with a higher salary possible based on the candidate's working experience
Benefits:
- International environment
- Modern office space, easily accessible
- Salary supplement for meals
- Employer contributions to Resaver private pension plan
- Family support scheme
- In-house opportunities for job-related trainings and workshops
Working Hours: 35 hours/week, with opportunity to work from home (2 days/week)
ASSUMPTION: The salary range is competitive for the role and experience level, with additional benefits and perks offered to support work-life balance and professional development.
π Applicant Insights
π Company Context
Industry: Higher Education
Company Size: Medium (1,400+ students, 50+ countries represented)
Founded: 1991, in Budapest, Hungary; relocated to Vienna, Austria in 2019
Company Description:
- One of the world's most international universities, dedicated to the study of economic, historical, social, and political challenges
- Offers bachelor's, master's, and doctoral programs in the social sciences, the humanities, law, environmental sciences, management, and public policy
- Committed to building open and democratic societies that respect human rights and human dignity
Company Specialties:
- Research-intensive institution
- Highly ranked, uniquely international programs
- Focus on open society principles and human rights
Company Website: https://www.ceu.edu/
ASSUMPTION: CEU's unique mission and international focus make it an attractive option for candidates seeking a challenging and rewarding role in higher education.
π Role Analysis
Career Level: Mid-level, with potential for growth and leadership opportunities
Reporting Structure: Reports to the Marketing Communications Manager, with oversight of a team of graphic designers
Work Arrangement: Hybrid, with 3 days/week on-site and 2 days/week remote
Growth Opportunities:
- Potential to take on additional responsibilities and advance within the Marketing Communications Office
- Opportunities to collaborate with academic and administrative units on special projects
- Access to in-house trainings and workshops for professional development
ASSUMPTION: This role offers a unique opportunity to grow professionally and make a significant impact on CEU's brand and reputation.
π Location & Work Environment
Office Type: Modern, easily accessible office space in Vienna, Austria
Office Location(s): Vienna, Austria
Geographic Context:
- Vienna is a vibrant, multicultural city with a high quality of life
- CEU's campus is centrally located, with easy access to public transportation
- The city offers a rich cultural scene, with numerous museums, theaters, and music venues
Work Schedule: 35 hours/week, with flexible hours and the opportunity to work from home (2 days/week)
ASSUMPTION: CEU's Vienna campus provides a dynamic and engaging work environment, with ample opportunities for professional growth and personal enrichment.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the Marketing Communications Manager and other team members
- Final interview with the Director of Marketing Communications
Key Assessment Areas:
- Marketing and branding expertise
- Project management skills
- Cultural fit and alignment with CEU's mission and values
- Communication and presentation skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare examples of your past marketing campaigns and projects
- Demonstrate your understanding of CEU's mission and values in your application materials
ATS Keywords: Marketing campaigns, brand management, project management, graphic designers, event branding, promotional content, key audiences, higher education, international university
ASSUMPTION: CEU's application process is designed to assess candidates' skills and cultural fit, with a focus on finding the best fit for both the individual and the organization.
π οΈ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello)
- Social media platforms (e.g., Hootsuite, Buffer)
ASSUMPTION: Familiarity with these tools and technologies is preferred, but not required. Training will be provided as needed.
π Cultural Fit Considerations
Company Values:
- Academic excellence
- Intellectual freedom and integrity
- Open society principles
- Diversity and inclusion
Work Style:
- Collaborative and team-oriented
- Adaptable and flexible
- Results-driven and proactive
Self-Assessment Questions:
- How do you align with CEU's mission and values?
- How do you approach working with diverse teams and stakeholders?
- How do you balance creative and strategic thinking in your work?
ASSUMPTION: CEU seeks candidates who are passionate about its mission and values, and who can thrive in a dynamic, international work environment.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Working with diverse stakeholders and managing expectations
- Balancing creative and strategic thinking in marketing and branding efforts
- Adapting to CEU's unique organizational culture and international context
ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a commitment to CEU's mission and values.
π Similar Roles Comparison
- This role is similar to a Marketing Manager or Brand Manager position in a higher education or non-profit setting
- However, CEU's unique international focus and commitment to open society principles set it apart from other institutions
- This role offers the opportunity to work on a wide range of marketing and branding projects, with a focus on promoting CEU's mission and values
ASSUMPTION: While this role shares similarities with other marketing and branding positions, its unique context and focus make it a distinctive opportunity.
π Sample Projects
- Developing a comprehensive marketing campaign for a new academic program
- Organizing and branding a major university event or conference
- Managing a photoshoot or video project to capture CEU's unique identity and culture
ASSUMPTION: These projects are designed to showcase CEU's brand and mission, and to engage key audiences in its work.
β Key Questions to Ask During Interview
- How does this role fit into CEU's overall marketing and communications strategy?
- What are the biggest challenges facing the Marketing Communications Office, and how can this role help address them?
- How does CEU support the professional development and growth of its employees?
- What is the team structure and dynamic within the Marketing Communications Office?
- How does CEU's unique international focus and commitment to open society principles inform its marketing and branding efforts?
ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the organization, and to assess their fit with CEU's mission and values.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare examples of your past marketing campaigns and projects
- Demonstrate your understanding of CEU's mission and values in your application materials
- Follow up with the hiring manager one week after submission, if you have not heard back
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.