📌 Core Information
🔹 Job Title: PPC Intern, Summer 2025
🔹 Company: Power Digital
🔹 Location: United States
🔹 Job Type: Full-time/Part-time/Contract
🔹 Category: 💸 Paid Advertising (PPC, SEM), 👔 Marketing Internships & Entry-Level
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📌 Essential Job Details
🚀 Job Overview
This paid media internship at Power Digital, a tech-enabled growth firm, offers college students an opportunity to gain hands-on experience in paid advertising strategies and campaign execution. As a PPC Intern, you will collaborate across departments, contribute ideas, and learn about biddable media, paid search, and analytics - developing critical project management and communication skills in the process.
ASSUMPTION: This is a remote internship opportunity open to current college students looking to earn academic credit.
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📋 Key Responsibilities
✅ Work across all departments and collaborate with team members agency-wide
✅ Contribute ideas during strategy meetings
✅ Attend regular trainings and cross-channel learning opportunities
✅ Develop an understanding of biddable media and paid search strategies to help grow the channel for Power Digital clients
✅ Assist in the development and execution of custom strategies for Power Digital clients on platforms like Google Ads, Bing Ads, Google Display Network, YouTube, and Performance Max
✅ Use Excel to populate pacing documents, assist with reporting, and analyze performance metrics related to the paid search channel
✅ Develop project management and communication skills through hands-on experience with the company's project management system
ASSUMPTION: The internship will focus on practical, cross-functional experience to provide the intern with a well-rounded understanding of paid advertising.
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🎯 Required Qualifications
Education: Desired fields of study include Marketing, Economics, E-Commerce, Advertising, or Statistics
Experience: No prior experience required
Skills: Strong communication skills (written and verbal), proficiency in Microsoft Excel, statistics experience, detail-oriented, analytical, and eagerness to learn
ASSUMPTION: This is an entry-level internship role, so relevant coursework or skills are more important than professional experience.
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💰 Compensation & Benefits
Salary Range: College credit (must be enrolled in an internship course)
Benefits: Monthly and quarterly team bonding activities, fun and hard-working team environment, full-remote flexibility
ASSUMPTION: Compensation is limited to college credit, as this is a summer internship opportunity. The benefits focus on culture and work-life balance.
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📌 Applicant Insights
🔍 Company Context
Industry Position: Power Digital is a tech-enabled growth marketing firm that offers a range of digital marketing services to leading and emerging companies.
Company Size: Not specified
Company Stage: Growth stage, as they are focused on expanding their services and client base
ASSUMPTION: As a full-service growth marketing agency, Power Digital is likely in a growth or expansion phase.
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📊 Role Analysis
Career Level: Entry-level internship
Reporting Structure: Reports to the paid media team
Team Size/Composition: Not specified
Growth Opportunities: This internship can provide valuable experience and a potential pathway to a full-time role at Power Digital or other marketing agencies.
ASSUMPTION: The PPC Intern will work closely with the paid media team and have opportunities to learn from more experienced professionals.
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🌍 Location & Work Environment
Office Type: Remote
Geographic Context: United States
Work Schedule: 15-20 hours per week
Regional Considerations: As a remote internship, location is flexible, allowing students across the U.S. to participate.
ASSUMPTION: The remote nature of this internship provides flexibility for students while allowing them to gain agency-level experience.
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💼 Interview & Application Insights
Typical Process: Likely includes a phone/video interview, skills assessment, and possibly a portfolio review or case study.
Key Assessment Areas: Communication skills, Excel proficiency, analytical thinking, and eagerness to learn.
Application Tips: Highlight relevant coursework, extracurricular activities, or projects that demonstrate the required skills and qualifications.
ATS Keywords: paid media, PPC, paid search, digital marketing, advertising, analytics, Excel
ASSUMPTION: The interview process will focus on evaluating the candidate's fit for the internship based on the stated requirements.
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🛠️ Tools & Technologies
Google Ads, Bing Ads, Google Display Network, YouTube, Performance Max, Microsoft Excel
ASSUMPTION: These are the primary platforms and tools the PPC Intern will work with, based on the job description.
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👔 Cultural Fit Considerations
Company Values: Power Digital values diversity, collaboration, and a people-first approach, as evident from their focus on culture and teamwork.
Work Style: The internship requires strong communication skills, attention to detail, and an analytical mindset, suggesting a fast-paced, data-driven work environment.
Self-Assessment: Consider your interest in paid advertising, comfort with cross-functional collaboration, and willingness to continuously learn and grow.
ASSUMPTION: Power Digital's culture emphasizes teamwork, professional development, and a results-driven approach to digital marketing.
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⚠️ Potential Challenges
The PPC Intern may face a steep learning curve in understanding the complexities of paid advertising strategies and campaign optimization. Additionally, the remote nature of the internship may require strong time management and self-discipline to stay engaged and productive.
ASSUMPTION: The wide range of responsibilities and the need to learn new platforms and tools quickly may present challenges for the intern.
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📈 Similar Roles Comparison
This PPC Internship is similar to other entry-level digital marketing or paid media internships, where students have the opportunity to gain hands-on experience in campaign management, data analysis, and strategy development. The key differentiator is the cross-functional collaboration and exposure to Power Digital's proprietary technology and services.
ASSUMPTION: This internship provides a well-rounded experience in paid advertising, with a focus on developing technical and soft skills.
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📝 Sample Projects
As a PPC Intern, you may be tasked with the following projects:
- Conducting competitive analysis and market research to inform paid media strategies
- Assisting in the creation and optimization of Google Ads, Bing Ads, and other paid campaigns
- Analyzing campaign performance data and presenting insights to the team
- Participating in the development of client-facing reports and presentations
- Collaborating with other departments to provide a holistic view of marketing performance
ASSUMPTION: These sample projects are based on the stated responsibilities and are intended to give applicants a sense of the types of tasks they may encounter.
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❓ Key Questions to Ask During Interview
1. Can you tell me more about the training and professional development opportunities available for interns?
2. How does the PPC Intern role collaborate with other marketing teams within the agency?
3. What are the typical next steps for successful PPC Interns after completing the program?
4. Can you share some examples of how interns have made a tangible impact on client campaigns?
5. What are the most important qualities and skills you look for in a PPC Intern candidate?
6. How does Power Digital's proprietary technology, nova, enhance the work of the paid media team?
ASSUMPTION: These questions are designed to help applicants better understand the internship experience, career progression, and the company's unique offerings.
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📌 Disclaimer
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
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📌 Next Steps for Applicants
To apply for this PPC Internship, be sure to:
1. Carefully review the job description and required qualifications to ensure you meet the criteria.
2. Tailor your resume and cover letter to highlight your relevant skills, coursework, and any prior experience in digital marketing or advertising.
3. Research Power Digital's services, clients, and company culture to demonstrate your fit and interest during the interview process.
4. Prepare thoughtful questions to ask the hiring team, drawing from the suggestions provided in this enhanced job description.
5. Submit your application through the official channels, ensuring you follow all instructions and deadlines.
6. Stay vigilant for any suspicious job postings or solicitations not originating from Power Digital's official careers page or recruiting team.
Best of luck with your application!
