📌 Core Information
🔹 Job Title: Senior Global Marketing Manager, Hazardous Drug Solutions (Hybrid)
🔹 Company: BD
🔹 Location: Franklin Lakes, New Jersey, United States
🔹 Job Type: Full-Time, Hybrid
🔹 Category: Medical Device Industry
🔹 Date Posted: May 16, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (4 days per week)
🚀 Job Overview
Key aspects of this role include:
- Driving global growth and performance for BD’s portfolio of Closed System Transfer Devices (CSTDs)
- Developing and executing commercialization plans, global launch plans, and managing product lifecycle
- Collaborating with regional marketing teams and influencing cross-functional stakeholders
- Utilizing analytics and customer insights to maintain deep market and customer knowledge
- Expanding geographic reach and exploring new product development opportunities
ASSUMPTION: This role requires a high level of strategic thinking, cross-functional collaboration, and data-driven decision making to succeed in a dynamic, global market.
📋 Key Responsibilities
✅ Collaborate with regional marketing teams to develop and implement commercialization plans for BD’s portfolio of CSTDs
✅ Develop and execute global launch plans to support near-term global launches
✅ Develop, deploy, and measure the impact of marketing campaigns and market shaping activities
✅ Use analytics and customer insights to maintain deep market and customer knowledge
✅ Make recommendations to senior leaders on geographic expansion opportunities, product lifecycle management strategies, and actively collaborate with the innovation team on new product and strategic development opportunities.
ASSUMPTION: This role involves a high degree of cross-functional collaboration, requiring strong communication and influencing skills to drive results in a matrixed organization.
🎯 Required Qualifications
Education: Bachelor’s degree in marketing, business, or technical discipline (MBA/Master’s or Pharm. D. degree preferred)
Experience: 5+ years of experience in product management within the medical device industry
Required Skills:
- Proven ability to “lead without authority” and influence others in a matrixed organization
- Able to use sound, independent reasoning and judgment to establish work priorities and identify ways to optimize project timelines and mitigate project risks/delays
- Excellent communication, presentation, and writing skills
- High integrity and ethics and strong fit with BD values
Preferred Skills:
- Understanding of pharmacy compounding workflows
ASSUMPTION: While not explicitly stated, proficiency in English is required for this role due to its global nature and the need to collaborate with international teams.
💰 Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (Estimated based on industry standards for a Senior Marketing Manager in the medical device industry with 5-10 years of experience in the New York City metropolitan area)
Benefits:
- Competitive benefits package, including health, dental, and vision insurance
- 401(k) plan with company match
- Employee stock purchase plan
- Tuition assistance and professional development opportunities
- Generous paid time off and holiday schedule
Working Hours: Full-time, with a flexible hybrid work arrangement (4 days on-site per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience, skills, and the company's internal equity.
📌 Applicant Insights
🔍 Company Context
Industry: Medical Device Manufacturing
Company Size: 501-1,000 employees (Large enterprise)
Founded: 1897 (Over 125 years ago)
Company Description:
- BD is a global medical technology company that manufactures and sells medical equipment, medical systems, and reagents
- Focuses on improving drug treatment, improving the quality and speed of diagnosis of infectious diseases, and promoting the research and discovery of new drugs and vaccines
- Strong research and development capabilities to fight many of the world's most intractable diseases
Company Specialties:
- Medical Equipment Manufacturing
- Medical Systems
- Reagents
Company Website: bd.com
ASSUMPTION: BD is a well-established company with a strong global presence and a reputation for innovation and quality in the medical device industry.
📊 Role Analysis
Career Level: Senior Manager
Reporting Structure: This role reports directly to the Director of Global Marketing for Hazardous Drug Solutions and may have supervisory responsibilities for regional marketing team members
Work Arrangement: Hybrid (4 days on-site per week)
Growth Opportunities:
- Potential to expand the role's scope and influence as the Hazardous Drug Solutions business grows
- Opportunities to collaborate with the innovation team on new product development and strategic initiatives
- Possibility to transition into a leadership role within the organization as the business continues to expand
ASSUMPTION: This role offers significant growth potential for the right candidate, given the high growth expectations of the Hazardous Drug Solutions business and BD's commitment to investing in its future.
🌍 Location & Work Environment
Office Type: Corporate headquarters with a modern, collaborative work environment
Office Location(s): Franklin Lakes, New Jersey, United States
Geographic Context:
- Franklin Lakes is a suburban town located approximately 30 miles northwest of New York City
- The area offers a mix of urban and rural living, with easy access to cultural attractions, outdoor recreation, and high-quality schools
- BD's corporate headquarters is situated in a campus-like setting with ample parking and on-site amenities
Work Schedule: Full-time, with a flexible hybrid work arrangement (4 days on-site per week)
ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote flexibility, allowing employees to maintain a healthy work-life balance.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- In-depth behavioral and technical interviews with cross-functional stakeholders
- Case study or presentation to assess problem-solving and communication skills
- Final interview with the Director of Global Marketing or another senior leader
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Cross-functional collaboration and influencing skills
- Data-driven decision making and analytical skills
- Communication and presentation skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Be prepared to discuss your experience with pharmacy compounding workflows and how it has influenced your approach to marketing in the medical device industry
- Demonstrate your understanding of BD's business and the Hazardous Drug Solutions portfolio by researching the company and its products
ATS Keywords: Closed System Transfer Devices, CSTDs, Hazardous Drug Solutions, Global Marketing, Product Management, Commercialization, Launch Planning, Market Research, Customer Insights, Strategic Development, BD, Medical Device Industry
ASSUMPTION: BD uses an Applicant Tracking System (ATS) to screen and manage job applications, so incorporating relevant keywords into your resume and cover letter can help improve your chances of being selected for an interview.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, Microsoft Dynamics)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Data visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: Proficiency in these tools is expected for this role, as they are industry-standard and essential for effective marketing and data analysis.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Integrity
- Collaboration
- Accountability
- Performance
Work Style:
- Data-driven and analytical
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-focused and action-oriented
Self-Assessment Questions:
- How have you demonstrated innovation in your previous marketing roles?
- Can you provide an example of a time when you had to influence a cross-functional team to achieve a common goal?
- How do you stay organized and manage your time effectively when working on multiple projects with competing priorities?
ASSUMPTION: BD values a strong cultural fit and looks for candidates who align with their core values and work style preferences.
⚠️ Potential Challenges
- Managing a global portfolio of products with varying degrees of maturity and market penetration
- Balancing the need for strategic, long-term planning with the demands of tactical, day-to-day execution
- Navigating a matrixed organization with multiple stakeholders and competing priorities
- Keeping up with the rapidly evolving medical device industry and regulatory landscape
ASSUMPTION: These challenges are inherent to the role and require a strategic, adaptable, and results-driven approach to succeed.
📈 Similar Roles Comparison
- This role is similar to a Senior Global Product Manager in the medical device industry, with a focus on marketing and commercialization rather than product development
- Unlike other marketing roles, this position requires a deep understanding of pharmacy compounding workflows and the unique challenges of working with hazardous drugs
- Career progression in this role could lead to a leadership position within BD's Hazardous Drug Solutions business or a similar global marketing role within the medical device industry
ASSUMPTION: While this role shares similarities with other marketing positions, its unique focus on hazardous drugs and global portfolio management sets it apart.
📝 Sample Projects
- Developing and executing a global launch plan for a new Closed System Transfer Device (CSTD) product
- Conducting market research to assess the competitive landscape and identify opportunities for BD's Hazardous Drug Solutions portfolio
- Collaborating with regional marketing teams to optimize marketing campaigns and improve sales performance for existing CSTD products
ASSUMPTION: These sample projects illustrate the strategic, cross-functional, and data-driven nature of the role's responsibilities.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall strategy for BD's Hazardous Drug Solutions business?
- What are the most significant challenges facing the Hazardous Drug Solutions portfolio, and how can this role address them?
- How does BD support the professional development and growth of its employees in this role?
- What are the key performance indicators (KPIs) for success in this role, and how will my progress be measured?
- How does this role collaborate with other functions within BD, such as sales, R&D, and operations?
ASSUMPTION: These questions demonstrate your interest in understanding the role's strategic importance, the challenges it faces, and the support and resources available to help you succeed.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for your interviews by researching BD's business, the Hazardous Drug Solutions portfolio, and the medical device industry
- Follow up with the hiring manager or recruiter after your interview to express your interest in the role and ask any remaining questions
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
