U

Senior Growth Product Manager, B2C

Udacity
Full-time
On-site
United States
πŸš€ Growth Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Growth Product Manager, B2C

πŸ”Ή Company: Udacity

πŸ”Ή Location: United States

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Product Management

πŸ”Ή Date Posted: May 27, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Optimizing eCommerce shopping funnel to improve conversion rates and increase customer base
  • Developing and maintaining a prioritized roadmap for funnel improvements
  • Collaborating with cross-functional stakeholders to understand customer experience and pain points
  • Managing dependencies and influencing stakeholders to align on program milestones
  • Driving program launches and capturing customer feedback

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively in a global, dynamic environment.

πŸ“‹ Key Responsibilities

βœ… Identify and track conversion KPIs to monitor business performance

βœ… Define and develop product requirements, collaborating with engineering to release them

βœ… Develop A/B test plans and operate website experiments to test hypotheses with statistical significance

βœ… Communicate roadmap, product features, and release plans to senior leadership and gain buy-in

βœ… Build scalable organizational mechanisms to improve cross-functional team efficiency and accountability

βœ… Partner with finance and data analysis teams to project the impact of website changes and inform priority

ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication and influencing skills.

🎯 Required Qualifications

Education: Bachelor's degree in a related field or equivalent experience

Experience: 5+ years of experience as a product manager, with a focus on digital subscription products or eCommerce

Required Skills:

  • Proven ability to manage complex projects and competing priorities
  • Demonstrated ability to analyze and solve ambiguous problems with extreme attention to detail
  • Ability to influence internal and external stakeholders effectively
  • Experience deriving and presenting insights to business leaders
  • Ability to have collaborative, technical discussions with engineers and understand technical tradeoffs

Preferred Skills:

  • Experience working with A/B testing tools
  • Familiarity with eCommerce platforms and shopping funnel optimization

ASSUMPTION: Candidates should have a strong background in product management, with a focus on eCommerce or digital subscription products.

πŸ’° Compensation & Benefits

Salary Range: $160,000 per year (USD), depending on experience and location

Benefits:

  • Flexible working hours
  • Paid time off
  • Comprehensive medical insurance coverage
  • Employee wellness resources and initiatives
  • Quarterly wellness day off
  • Personalized career development
  • Unlimited access to Udacity Nanodegrees

Working Hours: Full-time, with flexible hours

ASSUMPTION: The salary range provided is an estimate based on industry standards for a senior product manager role in the United States.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Udacity is a global online learning platform focused on digital technologies, with a rapidly growing global organization.

Company Size: Udacity is a mid-sized company, with a dynamic, fast-paced environment.

Founded: Udacity was founded in 2012 and became an Accenture company in 2023.

Company Description:

  • Udacity offers an immersive online learning platform, powering corporate technical training in fields such as Artificial Intelligence, Machine Learning, Data Science, Autonomous Systems, Cloud Computing, and more.
  • The company is on a mission to forge futures in tech through radical talent transformation in digital technologies.
  • Udacity strongly encourages applications from all communities and backgrounds, with a commitment to creating economic empowerment and a more diverse and equitable world.

Company Specialties:

  • Online Learning Platform
  • Digital Technologies
  • Corporate Technical Training
  • Artificial Intelligence
  • Machine Learning

Company Website: https://www.udacity.com/

ASSUMPTION: Udacity's focus on digital technologies and online learning makes it an attractive option for candidates interested in tech and education.

πŸ“Š Role Analysis

Career Level: Senior-level role with significant responsibility and influence

Reporting Structure: This role reports directly to senior leadership and collaborates with cross-functional teams

Work Arrangement: Remote OK, with flexibility to work from home and meet in person at Accenture offices worldwide

Growth Opportunities:

  • Potential to drive exponential growth for Udacity's B2C business
  • Opportunity to work on high-impact projects with a global team
  • Chance to develop leadership and management skills

ASSUMPTION: This role offers significant growth potential for the right candidate, with the opportunity to make a substantial impact on Udacity's B2C business.

🌍 Location & Work Environment

Office Type: Remote-first, with global offices

Office Location(s): United States (with global offices in multiple countries)

Geographic Context:

  • The United States offers a large talent pool and a mature eCommerce market
  • Udacity's global presence provides opportunities for international collaboration and learning
  • The remote-first work environment offers flexibility and work-life balance

Work Schedule: Full-time, with flexible hours and the option to work from home

ASSUMPTION: The remote-first work environment and global presence of Udacity provide unique opportunities for candidates seeking flexibility and international exposure.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • Technical assessment or case study
  • Final round interviews with senior leadership and cross-functional team members

Key Assessment Areas:

  • Problem-solving skills and analytical thinking
  • Strategic planning and prioritization
  • Cross-functional collaboration and communication
  • Customer-centric mindset and empathy

Application Tips:

  • Highlight relevant experience in eCommerce, digital subscription products, or related fields
  • Tailor your resume and cover letter to emphasize skills and experiences that match the job description
  • Prepare for behavioral and situational interview questions that focus on problem-solving, collaboration, and customer-centricity

ATS Keywords: Product Management, Ecommerce, Conversion Optimization, A/B Testing, Stakeholder Management, Roadmap Development, Customer Experience, Data Analysis, Technical Discussions

ASSUMPTION: Udacity's interview process is designed to assess candidates' problem-solving skills, strategic thinking, and cultural fit.

πŸ› οΈ Tools & Technologies

  • Web analytics tools (e.g., Google Analytics)
  • A/B testing tools (e.g., Optimizely, Adobe Target)
  • Project management tools (e.g., Asana, Jira)
  • Collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: Udacity uses industry-standard tools and technologies for web analytics, A/B testing, project management, and collaboration.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Obsess over Outcomes
  • Take the Lead
  • Embrace Curiosity
  • Celebrate the Assist

Work Style:

  • Dynamic, fast-paced environment
  • Global team collaboration
  • Customer-centric mindset
  • Data-driven decision making

Self-Assessment Questions:

  • Do you thrive in a dynamic, fast-paced environment?
  • Are you comfortable working with global teams and managing dependencies?
  • Do you have a customer-centric mindset and a strong analytical skill set?

ASSUMPTION: Udacity's values and work style emphasize a customer-centric, data-driven approach, with a focus on continuous learning and improvement.

⚠️ Potential Challenges

  • Managing dependencies and complex projects with global teams
  • Balancing tactical and strategic initiatives in a fast-paced environment
  • Driving exponential growth in a competitive market
  • Adapting to a remote-first work environment

ASSUMPTION: These challenges require strong project management, communication, and collaboration skills, as well as the ability to thrive in a dynamic, global environment.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on optimizing the eCommerce shopping funnel for a global online learning platform
  • Similar roles in eCommerce or digital subscription products may have a more narrow focus on a specific product or market
  • Career progression in this role could lead to senior leadership or general management positions within Udacity or other organizations

ASSUMPTION: This role offers a unique opportunity to drive exponential growth in a specific area of Udacity's B2C business, with potential for career progression within the organization.

πŸ“ Sample Projects

  • Optimizing the Udacity website's home page to improve conversion rates and customer acquisition
  • Developing and implementing A/B tests to improve the checkout process and reduce cart abandonment
  • Collaborating with cross-functional teams to identify and address customer pain points in the shopping funnel

ASSUMPTION: These sample projects illustrate the strategic, data-driven, and customer-centric approach required for this role.

❓ Key Questions to Ask During Interview

  • Can you describe the current state of the Udacity eCommerce shopping funnel and the biggest opportunities for improvement?
  • How does Udacity approach A/B testing and data analysis to inform decision-making?
  • What is the team structure and dynamic like for this role, and how does it collaborate with other departments?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Udacity support the professional development and growth of its employees?

ASSUMPTION: These interview questions are designed to assess the role's priorities, team dynamics, and growth opportunities, as well as Udacity's approach to data-driven decision-making and professional development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through Udacity's careers page
  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Prepare for behavioral and situational interview questions that focus on problem-solving, collaboration, and customer-centricity
  • Research Udacity's mission, values, and company culture to demonstrate your fit and enthusiasm for the role
  • Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.