📌 Core Information
🔹 Job Title: Senior Marketing Strategist (International)
🔹 Company: Intelligent Technical Solutions (ITS)
🔹 Location: International
🔹 Job Type: Full-time, Remote
🔹 Category: Marketing
🔹 Date Posted: June 11, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (United States)
🚀 Job Overview
Key aspects of this role include:
- Managing and optimizing digital marketing campaigns using HubSpot
- Ensuring data accuracy and campaign efficiency
- Coordinating with sales for lead handoff and follow-up
- Reporting on lead generation efforts and campaign performance
ASSUMPTION: This role requires a balance of technical proficiency in HubSpot and strong communication skills to collaborate effectively with sales and marketing teams.
📋 Key Responsibilities
✅ Manage and update contact records in HubSpot CRM
✅ Assist in creating and scheduling marketing email campaigns
✅ Segment contact lists for targeted outreach
✅ Monitor email performance metrics and generate actionable reports
✅ Maintain and optimize lead capture forms
✅ Set up and manage workflows and automation in HubSpot
✅ Support landing page creation and optimization
✅ Track and report on lead generation efforts
✅ Coordinate with sales to ensure proper lead handoff and follow-up
✅ Perform A/B testing on email subject lines and content for campaign improvement
✅ Document marketing processes and procedures for consistency
✅ Assist with event marketing campaigns using HubSpot tools
✅ Prepare dashboards and visual reports for marketing KPIs
✅ Test and troubleshoot email and landing page functionality
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and analytical reporting to drive marketing success.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Proven experience using HubSpot Marketing and CRM tools (HubSpot certifications is a plus)
Required Skills:
- Strong understanding of email marketing strategies and best practices
- Familiarity with list segmentation and workflow automation
- Basic knowledge of HTML/CSS for formatting emails and landing pages
- Excellent organizational and time management skills
- Strong analytical skills and ability to interpret campaign data
- High attention to detail and data accuracy
- Effective collaboration skills across departments
- Proficiency in Microsoft Excel and/or Google Sheets
Preferred Skills:
- Proficiency in Canva for basic graphic design support
ASSUMPTION: Candidates should have a solid foundation in digital marketing and be comfortable using HubSpot tools to manage campaigns and data.
💰 Compensation & Benefits
Salary Range: $7.00 - $12.00 per hour (varies by experience and location)
Benefits:
- Comprehensive Health Plans / HMO (Employee & Dependent/s)
- Life Insurance
- Flexible Benefit Reimbursement (Dental/Vision/Mental Health/Wellness/Government Contributions)
- Paid Time Off (starts at 15 days per year)
- Maternity/Paternity Leave
- Paid US Holiday
- Night Shift Bonus
- Salary Advancement/Loan
- Health & Wellness Program
- Company-paid training and certification
Working Hours: 40 hours per week, 8 AM to 5 PM EST (Monday to Friday), somewhat flexible
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. The benefits package is comprehensive and designed to support employee well-being and work-life balance.
📌 Applicant Insights
🔍 Company Context
Industry: Technology and Software
Company Size: Small to Medium (10-50 employees)
Founded: 2010
Company Description:
- Intelligent Technical Solutions (ITS) is a software development and IT services company
- Specializes in custom software development, mobile app development, and IT consulting services
- Serves clients across various industries, with a focus on small to medium-sized businesses
Company Specialties:
- Custom Software Development
- Mobile App Development
- IT Consulting Services
- Software Testing and Quality Assurance
Company Website: Intelligent Technical Solutions
ASSUMPTION: ITS is a growing company that values innovation, collaboration, and customer satisfaction. They offer a dynamic work environment with opportunities for professional growth.
📊 Role Analysis
Career Level: Mid-level Marketing Professional
Reporting Structure: Reports directly to the Marketing Manager
Work Arrangement: Full-time, remote work with flexible hours
Growth Opportunities:
- Potential career advancement to Marketing Manager or similar roles
- Opportunities to gain experience in international marketing and campaign management
- possibility to work on diverse projects and campaigns across various industries
ASSUMPTION: This role offers a unique opportunity to gain experience in international marketing and campaign management, with potential for career growth within the company.
🌍 Location & Work Environment
Office Type: Remote (International)
Office Location(s): International (with a focus on the United States)
Geographic Context:
- This role requires working with teams and clients across different time zones
- The ideal candidate should be comfortable working independently and managing their time effectively
- The role may require occasional travel for client meetings and events
Work Schedule: Flexible, with core hours of 8 AM to 5 PM EST (Monday to Friday)
ASSUMPTION: This role requires strong self-motivation, time management skills, and the ability to work effectively in a remote, international team environment.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Pre-employment assessment and video interview
- Final round interview with the Marketing Manager
- Background check and onboarding
Key Assessment Areas:
- HubSpot proficiency and campaign management skills
- Email marketing strategies and best practices
- Data analysis and reporting skills
- Communication and collaboration skills
- Cultural fit and alignment with ITS values
Application Tips:
- Highlight your relevant experience with HubSpot and email marketing campaigns
- Include specific examples of your data analysis and reporting skills
- Tailor your resume and cover letter to emphasize your fit for this role
- Prepare for behavioral interview questions that focus on your problem-solving skills and adaptability
ATS Keywords: HubSpot, Marketing Campaigns, Email Marketing, Data Analysis, Reporting, Collaboration, International Marketing
ASSUMPTION: The interview process for this role will focus on assessing the candidate's technical skills, strategic thinking, and cultural fit within the ITS team.
🛠️ Tools & Technologies
- HubSpot Marketing and CRM
- Microsoft Excel and/or Google Sheets
- Canva (for basic graphic design support)
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The ideal candidate should have experience with HubSpot and be comfortable learning and using new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Innovation and continuous learning
- Collaboration and teamwork
- Customer focus and satisfaction
- Integrity and accountability
Work Style:
- Agile and adaptable, with a focus on results and continuous improvement
- Strong self-motivation and time management skills
- Effective communication and collaboration in a remote team environment
- Ability to work independently and manage multiple projects
Self-Assessment Questions:
- How do you stay organized and manage your time effectively in a remote work environment?
- Can you provide an example of a successful international marketing campaign you've managed or contributed to?
- How do you approach A/B testing and optimization in email marketing campaigns?
ASSUMPTION: ITS values a strong cultural fit and looks for candidates who align with their core values and work style.
⚠️ Potential Challenges
- Managing time zones and coordinating with international teams
- Adapting to a fast-paced, dynamic work environment
- Balancing multiple projects and priorities
- Occasional travel requirements for client meetings and events
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a proactive approach to time management.
📈 Similar Roles Comparison
- This role differs from other marketing positions in its focus on international campaign management and HubSpot proficiency
- Industry-specific context: Technology and Software industry trends and best practices
- Career path comparison: Mid-level Marketing Professional to Marketing Manager or similar roles
ASSUMPTION: This role offers a unique opportunity to gain experience in international marketing and campaign management, with potential for career growth within the company.
📝 Sample Projects
- Managing an international email marketing campaign for a software product launch
- Optimizing lead capture forms and workflows for a B2B tech company
- Creating and executing A/B tests for email subject lines and content to improve open rates
ASSUMPTION: These sample projects illustrate the types of tasks and responsibilities the Senior Marketing Strategist may encounter in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does ITS support the professional development and growth of its marketing team members?
- What are the most challenging aspects of managing international marketing campaigns, and how does ITS address them?
- How does ITS measure the success of its marketing campaigns, and what KPIs are most important for this role?
- What opportunities are there for collaboration and knowledge-sharing with other departments, such as sales and product development?
ASSUMPTION: These questions can help applicants better understand the role, team dynamics, and company culture before making a decision.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Complete the pre-employment assessment and video interview as directed in the job posting
- Prepare for behavioral interview questions that focus on your problem-solving skills, adaptability, and cultural fit
- Tailor your resume and cover letter to emphasize your fit for this role
- Follow up with the ITS team within one week of submitting your application, if you haven't heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
