📌 Core Information
🔹 Job Title: Senior Paid Social Media Strategist
🔹 Company: Spinutech
🔹 Location: United States (Remote)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 26, 2025
🔹 Experience Level: Mid-Senior level
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing paid social media strategies for clients across various industries
- Maintaining and growing strong client relationships
- Analyzing data to deliver actionable insights and drive results
- Collaborating cross-functionally with team members across the United States
- Staying updated with paid social media trends and best practices
ASSUMPTION: This role requires a strategic mindset with a strong focus on data-driven decision making. The ideal candidate will have experience managing paid social media campaigns for multi-location or enterprise-scale clients.
📋 Key Responsibilities
✅ Design, implement, and optimize paid social media strategies to achieve marketing goals for clients
✅ Maintain strong client relationships and provide proactive service
✅ Analyze data to deliver actionable insights and turn data into actionable results
✅ Stay updated with paid social media trends and best practices
✅ Collaborate cross-functionally with team members across the United States
✅ Proofread and quality check work with a focus on accuracy and attention to detail
ASSUMPTION: This role involves a high level of autonomy and requires strong communication skills to manage client relationships and collaborate with internal teams.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 5+ years of experience in social media marketing, with a focus on paid social media strategy
Required Skills:
- Proficient with Facebook Business Manager, Tik Tok, and LinkedIn
- Technical understanding of social platform reporting tools
- Experience with Google Tag Manager, Google Analytics, and Commerce Manager
- Strong working knowledge of Excel
- Strong working knowledge of how to market and communicate to specific client audiences across all mainstream social media channels
- Experience running paid campaigns on social channels
- Experience working in a fast-paced environment, agency experience is preferred
Preferred Skills:
- Experience with Feedonomics or similar third-party vendors for product feed setup
- Fluency in additional languages
ASSUMPTION: Candidates with experience in an agency setting and managing multiple campaigns simultaneously will be given preference.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (Based on industry standards for a mid-senior level marketing role in the United States)
Benefits:
- Full medical, dental, and vision benefits plus company-paid life and disability insurance
- 401k retirement plan, plus company match
- Paid time off
- Fully paid maternity leave (up to 12 weeks) and paternity leave (up to 4 weeks)
- Dedicated time for personal and professional development
- Half-day Fridays every other week between Memorial Day and Labor Day and nine company-paid holidays
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-senior level marketing role in the United States. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Digital Marketing Agency
Company Size: Medium (50-250 employees)
Founded: 2010 (Based on LinkedIn data)
Company Description:
- Spinutech is a full-service digital marketing agency specializing in SEO, PPC, social media, and web development
- The company works with clients across various industries, including e-commerce, healthcare, and finance
- Spinutech is known for its data-driven approach and commitment to delivering measurable results for clients
Company Specialties:
- Search Engine Optimization (SEO)
- Pay-Per-Click (PPC) Advertising
- Social Media Marketing
- Web Development
- Content Marketing
Company Website: spinutech.com
ASSUMPTION: Spinutech is a well-established digital marketing agency with a strong focus on data-driven strategies and measurable results for clients.
📊 Role Analysis
Career Level: Mid-Senior level (5-10 years of experience)
Reporting Structure: Reports to the Associate Director of Social Media
Work Arrangement: Remote (with the option to work from traditional office locations in Cedar Falls and Des Moines, Iowa; Tampa, Florida; or co-working spaces in Chicago and Denver)
Growth Opportunities:
- Potential to take on more responsibilities and advance to a management role
- Opportunities to work with a diverse range of clients across various industries
- Chance to collaborate with and learn from experienced team members across the United States
ASSUMPTION: This role offers opportunities for growth and development within the company, particularly for candidates with strong leadership skills and a proven track record in paid social media strategy.
🌍 Location & Work Environment
Office Type: Remote (with traditional office locations available)
Office Location(s): Cedar Falls and Des Moines, Iowa; Tampa, Florida; Chicago and Denver (co-working spaces)
Geographic Context:
- The United States offers a diverse range of cultural and professional opportunities
- Remote work allows for flexibility and a better work-life balance
- Traditional office locations provide opportunities for in-person collaboration and networking
Work Schedule: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The remote work arrangement offers flexibility and a better work-life balance, while traditional office locations provide opportunities for in-person collaboration and networking.
💼 Interview & Application Insights
Typical Process:
- Submit application through the provided link
- Complete a video questionnaire
- Participate in multiple interviews with hiring managers and team members
- Receive an offer and onboarding information
Key Assessment Areas:
- Paid social media strategy and campaign management skills
- Data analysis and interpretation abilities
- Communication and client management skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Demonstrate your understanding of the role and company by researching Spinutech's services and clients
- Prepare examples of your paid social media campaigns and their results to discuss during interviews
- Be ready to discuss your approach to data-driven decision making and how you've used data to inform your strategies in the past
ATS Keywords: Paid Social Media Strategy, Client Management, Data Analysis, Communication, Collaboration, Facebook Business Manager, Tik Tok, LinkedIn, Google Tag Manager, Google Analytics, Excel, Social Media Marketing, Campaign Management, Audience Targeting, Reporting, Trend Analysis
ASSUMPTION: The application process for this role is likely to be competitive, and candidates should be prepared to demonstrate their skills and experience through their application materials and interviews.
🛠️ Tools & Technologies
- Facebook Business Manager
- Tik Tok
- LinkedIn
- Google Tag Manager
- Google Analytics
- Commerce Manager
- Excel
- Feedonomics (or similar third-party vendors for product feed setup)
ASSUMPTION: Candidates should be comfortable using a variety of social media platforms, reporting tools, and data analysis software to effectively manage paid social media campaigns.
👔 Cultural Fit Considerations
Company Values:
- Data-driven decision making
- Collaboration and teamwork
- Continuous learning and improvement
- Client-focused approach
Work Style:
- Results-oriented and proactive
- Strong communication and client management skills
- Ability to work independently and in a team environment
- Adaptable and open to feedback
Self-Assessment Questions:
- Do you have experience managing paid social media campaigns for multi-location or enterprise-scale clients?
- Are you comfortable working remotely and collaborating with team members across the United States?
- Do you have a strong focus on data-driven decision making and turning data into actionable results?
ASSUMPTION: Candidates who are results-oriented, proactive, and comfortable working remotely will be a strong fit for this role and company culture.
⚠️ Potential Challenges
- Managing multiple client campaigns simultaneously, requiring strong organizational skills and time management
- Keeping up with the fast-paced nature of the digital marketing industry and staying updated with the latest trends and best practices
- Working remotely, which may require additional self-motivation and communication efforts
- Managing client relationships and expectations, which may require strong communication and client management skills
ASSUMPTION: The challenges associated with this role are primarily related to the fast-paced nature of the digital marketing industry and the need for strong organizational, communication, and client management skills.
📈 Similar Roles Comparison
- Compared to other paid social media strategist roles, this position offers a higher level of autonomy and responsibility, with the opportunity to manage multiple client campaigns simultaneously
- Spinutech is a well-established digital marketing agency with a strong focus on data-driven strategies and measurable results for clients, setting it apart from other agencies in the industry
- This role offers opportunities for growth and development within the company, particularly for candidates with strong leadership skills and a proven track record in paid social media strategy
ASSUMPTION: Candidates should research similar roles at other digital marketing agencies to better understand the unique aspects of this position and the opportunities it offers for growth and development.
📝 Sample Projects
- Developing and implementing a paid social media strategy for an e-commerce client to increase sales and ROI
- Analyzing data from multiple social media platforms to identify trends and optimize campaign performance for a healthcare client
- Collaborating with a cross-functional team to create and execute a social media advertising funnel for a finance client
ASSUMPTION: The sample projects provided are intended to give candidates an idea of the types of tasks and responsibilities they may encounter in this role. Actual projects may vary based on client needs and industry trends.
❓ Key Questions to Ask During Interview
- Can you describe the typical client profile for this role and the industries you work with most frequently?
- How does Spinutech support the growth and development of its employees, particularly in this role?
- What are the most challenging aspects of working remotely for this role, and how does Spinutech address them?
- How does Spinutech measure the success of its paid social media campaigns, and how does that inform strategy and decision-making?
- What opportunities are there for collaboration and knowledge-sharing with other team members across the United States?
ASSUMPTION: Candidates should use the interview process to gain a better understanding of the role, the company, and the opportunities for growth and development within the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare examples of your paid social media campaigns and their results to discuss during interviews
- Be ready to discuss your approach to data-driven decision making and how you've used data to inform your strategies in the past
- Follow up with Spinutech one week after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
